Hi sir, I am new to Double Diamond Concept, your explanation is simply awesome. could please tell me whether it is applicable for projects (prototype) or for business concepts. Please don't laugh at my question, if it is meaningless. I already mentioned I am new.
Hi Gabrielly! The best way to understand better could be try using it yourself on a small scale (this doesn't have to be related to technology). Pick a topic or problem you think there could be - this could even be something small like the line is always too long at my local supermarket for example DISCOVER - Go out and find out as much as you possibly can on that topic - go out and ask people about it, watch people doing it, research online, see how people get around with this problem now, look up some statistics. DEFINE - Take all your information and try and make sense of it. Try and understand the real reason for the problem, find patterns, identify who this impacts the most, what impact would it have on peoples lives if you solve this problem? Try and refine this as much as possible and validate your idea where you can. Take a look at my video on affinity mapping ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-LhSaRPFkQe4.html , this is a great method to make sense of large amounts of info. PROBLEM DEFINITION - Once you understand the problem well, refine it into one distinct statement (after your research this might look a bit different to what you originally thought the problem was. e.g "How might we help the elderly who are technologically limited get their shopping without being exposed to COVID so that they can get what they need with reduced health risk" (at this point persona's can come in handy, something/ someone to model your ideas against - check out my other video on this ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-QPmv4YoXDvw.html) DEVELOP - Go wild, come up with lots of ways to solve this idea, come up with as many as you can, no matter how crazy! You will find you might combine some ideas into one. Google "ideation techniques" for some methods to try. DELIVER - Refine those ideas down to the ones that best meet your problem statement. Which ideas can feasibly be achieved? Take a few ideas and test them - maybe create some prototypes and find out what works and what doesn't. Do they solve the problem the way you thought it would?
Hi Prakhar! As the double diamond is a conceptual process, it remains largely the same no matter the project. However, in reality you might cycle back and forth within some of the stages as you get new insights. The methods you use at each stage might vary given the project. For example research for a website may involve heatmap analysis of your existing website, however research for new headphone design may involve observing people trying on headphones in a department store. The key idea with double diamond is making sure you are really exploring the problem and what is possible and refining to research backed outcomes. Trying to do both at the same time, or not properly defining the problem before you try to solve it, is where most projects fail.
