SEO Fight Club is a weekly SEO show dedicated to open debate and peer review of cutting edge SEO research and theory crafting. This is a rare view into the debates and discussions we have nearly daily about what is happening in SEO. Many of the topics we will touch upon are technical, black hat, unproven, and potentially hazardous. The cutting edge of SEO is fraught with peril. This show is not for beginners and you should always prove what works for yourself BEFORE ever using it on a client or a business website. Walk on the cutting edge of SEO at your own risk.
If I understood this video correctly, Can anyone share if when Google bots crawl a page, do they include the keywords within the page source code and the onpage visual text combined to assess the KW density ?
Google is the ultimate grifter criminal enterprise. The confusion it foments forces businesses to it's paid corrupt services. Nothing it does is auditable or verifiable which creates a huge opportunity to cheat us all. As much as I appreciate this podcast it sheds light on less than 30% of the reality of Google search.
It is precedent to a limit... I find that most local websites can get dozens of pages covered and very few can get hundreds and thousands. So if fred's plumbing has 6000 pages then that probably isn't going to work out well.
The Amazon URLs are affiliate websites that load products on an e-commerce platform. When someone clicks add to cart or buy, they are directly taken to Amazon with their affiliate links.
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Great episode fellas! One of those you can listen to twice and get even more out of it. It was that packed with great info. Loved hearing from Eric too!
Nice one gents 👏👏 Good to see Eric on the show too! Missed the last two episodes, need to catch up. You’re all great, looking forward to the next one 😎
"What is the advantage of introducing volatility to SERPs?" Maybe this isn't something that was introduced, maybe this is something that is foundational to the way Google fetches and sorts results now.. You're making the assumption that the results would otherwise be stable and rank positions would be absolute. I would like to throw it out there that it's possible 'ranking' doesn't exist in the first place & this volatility is something inerrant to the systems they are currently using.
I thought about this the other day. Every page has to have a value. 0 + 0 is zero and 0 x 0 is zero. Logically, there wouldn't be a way to increase PR. While minimal it has to exist. The example about being able to rank a site with a bunch of crap links or a few good links was perfect.
I have a competitor a nationwide who is gaming the system bad. I have already reported what i think is a pbn and other blackhat techniques. I am super confused on how to tell google this brand has 30 domains with different LLCs pointing at the same keywords, all the physical address on the sites are faked and there is no physical location though one is advertised. Is there a way? Just some crazy generate lead that is on another level
@@SEOFightClub haha, it wasn't a typo. I was making fun of the way you've always pronounced the word "entity" as "ennity". Or "Internet" as "innernet". :) Much love and respect.
There may be factors that precede the leak scoring as well, such as google might have a max index quantity on subjects now. In other words every page or post that is newly crawled might be measured against other exact topic pages (score) already in the index. It is a plausible argument to assert that google is looking to reduce the garbage and lower scoring "redundant" information it currently spends money on to house. There is absolutely zero invested interest to index a page or post on our website that literally adds no new information to the collective hive, even if we added the right amount of entities, kws, LSI, links, semantics whatever and hand typed it, if the scoring is lower than the other 500 pages already indexed, google will simply ignore it. If it is indexed, it might be temporarily. If the scoring is close google might index it and test it for a few weeks... so now it's being tested and being indexed is tentative. It will have to earn its keep, and can be knocked out of indexed by CTR or another page that comes along and outscores it. I hope I am wrong, but if my predictions are right, there will be index real estate volatility. Of course this primarily involves information intent websites/articles/posts etc but will affect local businesses and ecom that rely on creating content to please the google overlords.
