Have you ever struggled in a selling situation? Have you ever felt pushy or "salesy" and didn't like it? Have you ever wondered what to do to make the sale?
Are you an "I'm not a salesperson" person?
If the answer is "yes", then you're in the right place.
Hi, I'm James Newell and like you, I never really considered myself a "salesperson" - I always felt uncomfortable talking about selling or thinking I needed to be pushy, persuasive or do "whatever it takes" to get the sale.
I fell into a sales role in 2005 and spent the next 12 years without missing a single target and achieving circa £600M in overall revenue generated.
Since then I've decoded my success.
I realised that you only need 2 things to sell effectively: clarity and confidence.
In 2017 I started Clear Sales Message and in 2019 I launched Selling Confidence™
This channel is dedicated to improving your clarity and your confidence - because THAT is how you increase conversion.
WHY NOT ? In my modest opinion It is better to make them think ! If society is where it is now it is just because people don’t THINK ‼️THEY WANT WORKERS NOT THINKERS ‼️……. Think before you speak maybe just maybe it would make sense , if what you are selling is right and you know your product you will always always know more than your clients. ✔️ 1:44 😊
00:56 📝 Consider adopting the point of view (POV) of your target buyer to shape your offering and messaging effectively. 02:45 🎯 Reflect on your offering and messaging by considering your buyers' POV to ensure alignment with their wants and needs.
00:44 🛤 Focus on selling the destination (benefits and transformation) rather than just the journey (features and technical details). 02:21 🕒 Identify the trigger points when your potential clients might need your product or service, and align your outreach accordingly. 03:33 🚫 Avoid being pushy and persistent in your sales approach; instead, focus on finding more opportunities. 04:56 🤐 When faced with criticism, respond diplomatically and ask if the client is okay with their decision, rather than being confrontational. 06:07 🧐 Don't overwhelm potential buyers with too many choices; streamline the decision-making process by segmenting information.
00:44 📧 Sales Mistake #1: Avoid sending overly long emails, as recipients tend to ignore them. Keep emails concise and to the point. 01:40 📧 Sales Mistake #2: Clearly state your call to action (CTA) in your email. Make it obvious what you want the recipient to do. 02:36 📧 Sales Mistake #3: Avoid being overly pushy in follow-up emails. If someone doesn't respond, focus on finding new prospects instead of persistently chasing. 04:15 📧 Sales Mistake #4: Don't expect a response to unsolicited cold emails and refrain from being rude if someone doesn't reply promptly. 05:25 📧 Sales Mistake #5: Avoid using gimmicks or tricks in your emails, such as urgent offers or time-limited deals. Be honest and upfront in your communication.
00:25 🛒 Make your website's call to action (CTA) clear and obvious to prevent visitors from bouncing off your site. 01:22 🖱 Reduce the number of clicks and simplify the buying process on your website to make it easier for customers. 02:32 🌟 Focus on selling the desired outcome or destination rather than just the features or journey. 03:58 📣 Display social proof like reviews, testimonials, and case studies on your website to build trust with potential customers. 05:50 🌐 Consider using a domain name that clearly represents your business and what you offer for better online visibility.
00:42 📖 Ensure your company name is easy to read, write, speak, and spell to remove barriers in doing business. 01:54 💡 Your business name should either clearly explain what you offer or be engaging and intriguing to pique interest. 02:36 🤔 Avoid names that require extensive explanations, as they can deter potential customers who may not care to understand. 04:28 🚫 The top three sales mistakes regarding company names: not being easy to read/write/speak/spell, lacking explanation or engagement, and needing a backstory for comprehension.
00:29 🚀 Salespeople should be about 10-20% more energetic when selling over Zoom to keep the conversation engaging and avoid it feeling flat. 01:38 👁🗨 Making eye contact with the camera is crucial to create the illusion of direct eye contact when communicating on Zoom. 02:36 🎙 Ensure you have good quality equipment, such as a microphone, camera, and proper lighting, for effective Zoom sales calls. 03:44 💬 Encourage interaction by asking questions and ensuring the conversation is not one-sided during Zoom sales calls. 04:26 📄 Prepare all necessary documents, links, and screen shares in advance to maintain a smooth and efficient sales conversation on Zoom.
00:28 🕒 Avoid following up with clients too soon; respect their timelines and don't be too pushy. 01:27 💡 When following up, bring something of value to the table instead of just asking if they received your message or proposal. 03:19 ✉ Take the hint when a prospect doesn't respond to multiple follow-ups; they may not be interested or it's not a priority for them. Don't hound them.
Video explains with details what must be included in the 3 sections of the inverted pyramid. The more detailed we are in analyzing the buyer the better we are to understand their behavior.
@@jamesnewellsells I am joking but, in this case, you really are selling them well, and you want me to have one because you are a good person trying to help me out. As soon as they are all gone, you will promote something else.
couldn't have been said better my friend! RU-vid mostly makes you buy into that huge deception of overnight success and I admit that I've fell for it a lot, then I had to learn the hard way, de-attache time from the equation and focus on the path!
Ah.... Now we get into the murky waters of "Price"... "Cost" and "Worth". The cost is what YOU paid for it. The price is what you tell others what you want for it. The worth is what someone else is willing to pay for it. In the end the worth of an item is NOT up to you. Its like with houses... Some muppet could look at a spreadsheet and tell you your house is worth £300,000... But if nobody is will to pay that... Is it really worth it? If you want to price something but nobody is willing to pay that... Your facts are wrong. That is the basics of economics.
Absolutely. When selling people have an issue with presenting the price and they get nervous… treating it as a fact helps to shift their mindset and make it easier 👍🏻
Love this. Great points and so very true. At least if you have a conversation about price you can see the colour of their eyes. I sometimes do and I sometimes don't because we need to work it out.
