The Sindh Friends Forum (SFF) - UAE serves as a focal point to promote Sindhi culture and art particularly in Dubai and generally in the overall United Arab Emirates. By organizing a variety of cultural events (Annual cultural day, memorial days, concerts, theatre performances, exhibitions, lectures, and panel discussions) throughout the year, we aim at encouraging cultural and Artistic exchange between Sindhi and Emirati artists and its audiences.

The SFF-UAE is at the same time a Social support hub for Sindhi expatriates in the UAE and offers social support (career guidance, jobs referrals, ration distribution and repatriation arrangement for needy people, etc.) to all the Sindhi residents in the UAE. It organizes, supports initiates, and facilitates various events every year, which take place in Dubai, Abu Dhabi, Al Ain, Sharjah, and other areas of UAE.