This channel unites market voices with academic voices to create a safe source of knowledge about the Creator Economy, far from gurus and their dubious information. Conducted by Caio Motta, a scientist who studies digital influencers at a public university, the podcast offers interviews with experienced professionals in the market, bringing a pinch of science to deepen discussions about the behind-the-scenes of content creators. Leave voices without scientific basis behind and listen to those who work and investigate this economy for real!