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Welcome to the Vitral Tamil Podcast, a groundbreaking series where the vibrant world of Brand Building, Marketing & Advertising are discussed in Tamil.

Hosted by Sharavana Raghavan, a seasoned expert in brand building and marketing strategies, this podcast is a pioneering platform for emerging entrepreneurs, marketing professionals, and advertising enthusiasts.

Each episode is a deep dive into the intricacies of brand building, consumer engagement, and communication, featuring interviews with industry leaders who have tasted success and created brand legacies in and from TN.
Interview with Venu Srinivasan of Leo Coffee
39:41
6 месяцев назад
Комментарии
@Rasthro
@Rasthro 10 дней назад
I need to ask him a few questions regarding some of SPI's best cinema lobbies. SPI Cinemas was destined to be the GOAT cinema chain, but that future has crushed because Kiran Reddy unfortunately sold his company rights to PVR INOX Ltd, and guess what PVR did to SPI Cinemas? PVR completely killed SPI Cinemas by shutting down their website and apps back in 2023 and many people weren't happy coz the popcorn prices increased and there are issues with PVR in hands of SPI Cinemas'es beautiful theatres! I really need to talk to him, either online or in real life! PVR is taking away the feeling of uniqueness in SPI Cinemas'es AMAZING cinemas such as Sathyam, Escape, Palazzo, S2 and The Cinema. These cinemas don't feel unique without SPI Cinemas. I wish that SPI Cinemas could come back, but I feel that it's near impossible since PVR is India's largest cinema chain and it's really powerful! I miss SPI Cinemas with all my heart, and I always will! PVR took away some of the unique features that some of the cinemas had, like La Piazza in Palazzo.etc. (It seems to me so) If you get another chance to interview him, can you ask him questions regarding the creation of a cinema called "Palazzo"? Because it's interesting how well SPI Cinemas created the representation of an Italian architecture on a cinematic scale!
@Rasthro
@Rasthro 10 дней назад
I need to ask him a few questions regarding some of SPI's best cinema lobbies. SPI Cinemas was destined to be the GOAT cinema chain, but that future has crushed because Kiran Reddy unfortunately sold his company rights to PVR INOX Ltd, and guess what PVR did to SPI Cinemas? PVR completely killed SPI Cinemas by shutting down their website and apps back in 2023 and many people weren't happy coz the popcorn prices increased and there are issues with PVR in hands of SPI Cinemas'es beautiful theatres! I really need to talk to him, either online or in real life! PVR is taking away the feeling of uniqueness in SPI Cinemas'es AMAZING cinemas such as Sathyam, Escape, Palazzo, S2 and The Cinema. These cinemas don't feel unique without SPI Cinemas. I wish that SPI Cinemas could come back, but I feel that it's near impossible since PVR is India's largest cinema chain and it's really powerful! I miss SPI Cinemas with all my heart, and I always will! PVR took away some of the unique features that some of the cinemas had, like La Piazza in Palazzo.etc. (It seems to me so) If you get another chance to interview him, can you ask him questions regarding the creation of a cinema called "Palazzo"? Because it's interesting how well SPI Cinemas created the representation of an Italian architecture on a cinematic scale!
@Rasthro
@Rasthro 10 дней назад
I need to ask him a few questions regarding some of SPI's best cinema lobbies. SPI Cinemas was destined to be the GOAT cinema chain, but that future has crushed because Kiran Reddy unfortunately sold his company rights to PVR INOX Ltd, and guess what PVR did to SPI Cinemas? PVR completely killed SPI Cinemas by shutting down their website and apps back in 2023 and many people weren't happy coz the popcorn prices increased and there are issues with PVR in hands of SPI Cinemas'es beautiful theatres! I really need to talk to him, either online or in real life! PVR is taking away the feeling of uniqueness in SPI Cinemas'es AMAZING cinemas such as Sathyam, Escape, Palazzo, S2 and The Cinema. These cinemas don't feel unique without SPI Cinemas. I wish that SPI Cinemas could come back, but I feel that it's near impossible since PVR is India's largest cinema chain and it's really powerful! I miss SPI Cinemas with all my heart, and I always will! PVR took away some of the unique features that some of the cinemas had, like La Piazza in Palazzo.etc. (It seems to me so) If you get another chance to interview him, can you ask him questions regarding the creation of a cinema called "Palazzo"? Because it's interesting how well SPI Cinemas created the representation of an Italian architecture on a cinematic scale!
@thebusinessart677
@thebusinessart677 22 дня назад
11:40 yes sir very true..when i did my marketing experiment in youtube ..first I though that neriya subscribers eruka channel la pananum nu ..after I tried it ..then I learn that more subsribers is not important ..avanga videos ku regular a neriya views varutha illaya nu paakanum 1st nu... because I did my marketing campaign in a youtube channel where they had more subsribers but avanga videos ku views romba less a than vanthuchu...
@johnvijay4058
@johnvijay4058 27 дней назад
He is my He is my heater.
@johnvijay4058
@johnvijay4058 27 дней назад
I'm John in Singapore. I love so much.CKR, Sir.
@karthiayn9268
@karthiayn9268 Месяц назад
Imagine how great it would be if spi is still running sathyam today..but nevertheless happy to see him being a great idealist and genuine businessman.
@priya_sartworld7991
@priya_sartworld7991 Месяц назад
Nice one
@ramkumar-ol8hi
@ramkumar-ol8hi 2 месяца назад
Super bro day by day I think I'm going to be a regular viewer of this channel also insights elame detaileda iruku nanga ketkanumnu ninakuratha neenga ketkurenga keep it up bro ...keep exploring n give values to us
@ramkumar-ol8hi
@ramkumar-ol8hi 2 месяца назад
Keep inspiring us😊
@ramkumar-ol8hi
@ramkumar-ol8hi 2 месяца назад
I randomly came to this channel first of all whole interview s awesome..bro supera panrenga suma oru random search la I came to this interview but after 24 mins I subscribed channel as well since each n every questions nala detailing n that mam also avanga full experiencea fulla nala sonanga enga manasula vara questionsa neenga anda mam ta keturenga, lastly oru peria business school oru business pep talk r qna sessions attend pana feel, u guys deserve big applause n also nala varuvenga romba valuable contents expecting from this thanks for this one🙏
@VitralTamilPodcast
@VitralTamilPodcast 2 месяца назад
Thanks a lot for the very kind and encouraging words Ramkumar. Do continue to watch the channel. We have a lot of content on marketing and brand building planned. 🙏🏽
@velumanirajnaidu5995
@velumanirajnaidu5995 2 месяца назад
Sir where are you I need your help to promote my fmcg
@VitralTamilPodcast
@VitralTamilPodcast 2 месяца назад
Hi, please mail us at admin@vitral.in
@VigneshD-qv2os
@VigneshD-qv2os 2 месяца назад
That Was Insightful, You Could've asked about Quick Commerce how It's enhance the margin !
@VitralTamilPodcast
@VitralTamilPodcast 2 месяца назад
There was so much more we could have asked him. Hopefully there is a next time. 😃
@aneesfathimamohamedibrahim6196
@aneesfathimamohamedibrahim6196 2 месяца назад
Excellent Questions with elaborate answers. Thank you! Every budding entrepreneurs must watch this video.
@dailynewztrollz3290
@dailynewztrollz3290 2 месяца назад
Great, thank-you both of you 👏 ❤
@pmmdawqrte
@pmmdawqrte 2 месяца назад
❤ very nice
@digimart3160
@digimart3160 3 месяца назад
Ivaga Tamil ha😮
@VitralTamilPodcast
@VitralTamilPodcast 3 месяца назад
Of course!
@uthayabharathi5232
@uthayabharathi5232 3 месяца назад
என்னோட அபிமான மனிதருடனான நேர்காணல். அருமையான தெளிவான விளக்கம்.வாழ்த்துக்கள்.மகிழ்ச்சியாக உள்ளது. Founder of Priya's Udhayam Herbals and food products ❤❤❤❤
@HasanAli-kj5xx
@HasanAli-kj5xx 3 месяца назад
🎉🎉
@KrishnamurthyVenkatraman
@KrishnamurthyVenkatraman 3 месяца назад
Ungal chennal valara Vazthukal I respect Murali sir 🎉
@VitralTamilPodcast
@VitralTamilPodcast 3 месяца назад
Thank you!
@srinivasaraghavankrishnan2352
@srinivasaraghavankrishnan2352 3 месяца назад
Venu Srinivasan understanding of the business is commendable . Leo is expanding gradually in a cautious manner. They should think of occupying the space left by CCD - premiumisation n experience which is quite missing now ..
@srinivasaraghavankrishnan2352
@srinivasaraghavankrishnan2352 3 месяца назад
Murali sir commitment to humanity is adorable. How many enter pruners do like this ?
@VitralTamilPodcast
@VitralTamilPodcast 3 месяца назад
We couldn't agree more. Simply amazing social consciousness.
@pmmdawqrte
@pmmdawqrte 3 месяца назад
Very nice ❤❤ keep on
@VitralTamilPodcast
@VitralTamilPodcast 3 месяца назад
Thanks 😊
@cherangopinathan5465
@cherangopinathan5465 3 месяца назад
Superb 🎉Murali sir🎉 congratulations 🎊 🎉🎉🎉🎉🎉🎉🎉🎉
@suryanarayan1926
@suryanarayan1926 3 месяца назад
Ranganathan is an exemplary businessman.I had the privilege of interacting very very closely for a short period of time and was very impressed with calm demeanour and came out as a true professional .To My eternal regret due to reasons beyond control of both of us had to part ways.My best wishes to him in all his endeavours Suri
@VitralTamilPodcast
@VitralTamilPodcast 3 месяца назад
True sir. He is an inspiring Entrepreneur and an amazing Mentor too.
@seshdwarakanath955
@seshdwarakanath955 3 месяца назад
Nirma and Vimal were perhaps the first super brands of modern FMCG , but unfortunately could not survive post economic reforms of the 90's.
@TheBixie
@TheBixie 3 месяца назад
Vera level machi
@arninarendran5028
@arninarendran5028 3 месяца назад
I am a weekly Patron of Krishna sweets- Matunga - Mumbai - I gift it to friends all over the world - from Finland to Brazil . Friends simply love it. May it grow to a global brand .
@girigiri2167
@girigiri2167 3 месяца назад
Excellent 👌❤
@thereaperking7354
@thereaperking7354 3 месяца назад
When i lived in velacherry chennai, my parents first bought me snacks from sri krishna sweets near adambakkam, its been 15 years till now i remember the distinct state, Happy to listen to murali mahadevan sir.
@rsrp2002
@rsrp2002 3 месяца назад
Murali, you are too great. You were my classmate in St. Michaels from 4th Std. to 6th Std. Proud of you. Keep doing. Humanity benefits.
@arunpradeep4657
@arunpradeep4657 4 месяца назад
Thank you for a superb interview. Ranganathan sir is so humble and generous in parting with his hard-earned wisdom. This is a lovely podcast, congrats and please keep them coming!
@mukeshlove3009
@mukeshlove3009 4 месяца назад
Usefull video ❤
@eswaranc9541
@eswaranc9541 4 месяца назад
Superb & Excellent interview ❤
@Vishu12
@Vishu12 4 месяца назад
i love Satyam cinemas !! they used to be true to cinema lovers. On time shows, blind dates on thursdays, affordable but tasty snacks, screens with themes !! I wish PVR never bought Satyam
@uruttir0
@uruttir0 4 месяца назад
🎉
@dineshkumaran1478
@dineshkumaran1478 4 месяца назад
Wonderful conversation.... Lot of things to ponder on... Loved the insights about intentions
@VimalRaj-tm6bx
@VimalRaj-tm6bx 5 месяцев назад
Good , thoughtful with great insight.... I just loved it...
@todd.westra
@todd.westra 5 месяцев назад
Kiran Reddy's journey was incredible! Loved hearing about his transformation of Sathyam Cinemas. His focus on customer experience and community building is inspiring. Can't wait for more podcast episodes!
@arunnidhikannan3304
@arunnidhikannan3304 5 месяцев назад
Excellent interview sir....
@aishwaryaakilan
@aishwaryaakilan 5 месяцев назад
Good to know such a story. inspiring and good questions by Sharvana
@dinesh967
@dinesh967 5 месяцев назад
Super sir,,do more content
@snagarajan7128
@snagarajan7128 5 месяцев назад
Superb Ambi Sir
@sesha1974
@sesha1974 6 месяцев назад
13:24
@arunprakash120
@arunprakash120 6 месяцев назад
Use full stuff.
@kalpavriksha666
@kalpavriksha666 6 месяцев назад
38 years of my marketing experience in 24 different industry marketing is my art in my heart.i am challenging I can able to sell your brand in cash and carry we have to find for it never think only present distributors can only make success we have to build new distributors who are aspiring various portals are opened up to get distributors but the support on marketing is placement in retail counters then see that the product move from shelf consumer pull use ecommerce as a brand awareness don't sell more stock list in all ecommerce create as ad then social media use to brand build also focus in bangalore easy way to understood nationally product is accepted.Fmcg never fail you have some where you got customers.our strategy is in right direction you become success.when you talk about Cadbury distributors we also should point finger to us how many people claim auto charges who didn't travel.There are hidden expenses foe the distributor can they claim.have you taken food with your distributor who paid like that many expenses I appreciate your boss who understand the market so we are a bridge with company and distributors so we need both for our growth.Nobody is zero error person.The lessons learned is difficulty today to practise things are changed in the market but we can innovate and move on to keep fmcg shinning star I thank all the distributors and thier workers and retail shops who build hul.medimix.cavin care.godrej not amazon can do that Jon which indirectly got million job so we have to support all retail outlets offline and safe guard local economy also we should partly use amazon or any ecommerce by differentiate the product offering that is sustainable shopping soon new message or consumer awareness going to create to buy low carbon products so we should be ready for it by bring technology in manufacturing really a live lessons from c.k.ji thanks for the wonderfull interview.use amazon reach global make india proud not compete domestic market also what is dtc brand the scenario is changing finally for success of fmcg only our traditional distribution work out and give freedom to sales people from using modern technology but believe them they are your foot soldiers who is building the brand give more incentives to them and encourage give more margins to petty shops who take interst and sell also decision authority who will buy and pay immediately.
@alagiriraja2366
@alagiriraja2366 6 месяцев назад
Very informative
@sivab9337
@sivab9337 6 месяцев назад
Romba nalla podcast and really appreciate the efforts u put in for getting him!!
@aishyar
@aishyar 7 месяцев назад
Waiting for next woman entrepreneur stuffs
@balajipandurangan6940
@balajipandurangan6940 7 месяцев назад
"Naanum ennoda gstum" like you are married to it :)
@VitralTamilPodcast
@VitralTamilPodcast 7 месяцев назад
😀