Wisebuddah is a leading specialist in the production of sonic branding, radio imaging and jingles.
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I don't think they need presentation this time, but, I'll do it just because I like to; Radio 538 (The Netherlands) Fun Radio (France) Sky Radio (The Netherlands) Hits Radio (United Kingdom) RTÉ 2FM (Ireland) 1LIVE (Germany) Dublin's 98FM (Ireland) Radio Brocken (Germany) Dasding (Germany) iRadio (Ireland) Antenne Vorarlberg (Austria) RFM (Portugal) Antenne Bayern (Germany) Radio 10 (The Netherlands) NDR 2 (Germany) BBC Radio 1 (United Kingdom)
At the same time I prefer this Magic jingle (105.4 just flows better and makes me think of the London station) and the 2017-present one (sounds more modern and clean)
I do like these jingles of Radio 2 & considering I listen to Radio 2 at home, in the car & at work they are ear-catching & I didn't know what or who was involved in these jingles until I came here! The first jingle seems to be played only on Friday afternoons on Serious Jockin' (with no 'g' lol). I do like the Popmaster & the Classical B jingles & the News in jingle & am glad that the news pips on 7am, 8am & 5pm follow the News in jingle which I think is better than the previous arrangement.
The Key 103 ident is used by all bauer media owned radio stations. The name of the station and area is changed. For example in Radio City's version the word Manchester is replaced with Liverpool.