Love it. Thanks for relentlessly spreading the message so I could get the chance to know you and your work. 2 small, quick questions if you just have the spare time to help. 1. I lived in a Mandarin country. Should I build my personal brand around it first or break that geo-boundary straight in using English? 2. You suggested that X and LinkedIn are the go-to platforms. Is that generally true in any niche (mine is investing)?