8 years after you posted this comment and you're still bang on the money. The X350 while nice, looks too bulky, the new XJ looks like a BMW/Merc/Audi. Yep, the X300 was the pinnacle.
i used to watch this vhs at least once a day at my grandparents' house in 96-97-98. as a 3-5 year old i found this much more entertaining than any teletubbies or barney. now at (soon to be) 27 i still want to own a big, luxurious, old money jaguar sometime in my life, preferably the X300
First I’ve watched this video in over twenty years, brings back great memories. Jaguar sent it to me on VHS back then. I would request promotional material from all the manufacturers, and the 90’s were a golden age for videos and brochures, etc. Nothing like it today, and it was all downhill after the X300.
better then the modern xjs, they stopped making Jaguar looking Jags after Tata motors bought jaguar from...I want to say ford. (with the exception of the S-Type)
***** I do believe that Tata Motors is heading in the right direction with Jaguar. The XF is an absolutely gorgeous car that needed to succeed the stale looking S type, I was never a fan of the S type. However they should not have done what they did with the XJ. The XJ is an icon that should always remain true to it's roots. It would be like Porsche giving the 911 a radical make over. Speaking of which the 911 has not changed it's basic styling language since the 60's actually 50's if you want to split hairs and yet still looks very modern and fresh. What Jaguar should have done was introduced the XF like they did but gave the XJ a evolutionary rather than revolutionary redesign.
JungleListSoldier I mean S-Type was attrocious, but XJ and even the X-Type were great looking cars, and you knew when you saw them that that was a Jag, now the new XJ can be mistaken for many other Sedans/Saloons
Old Jag are easily the most sculptural and beautiful cars. I also own a XJ6 S3 and Daimler Double six S3… and I will keep them on the road as long as possible. 😊
I worked at Jaguar R and D (Whitley) between 97- 2006. this was a special time for me and I remember the X300 very well. I now own an X308 XJR in commemoration to when Jaguars were still very special and charismatic 'Monarchs of luxury saloons'!
Me too, I got a 96 Vanden Plas daily driver with over 300,000 miles and a 95 Vanden Plas weekend driver with 160,000 miles. I drive both cars all the time and I have made the best choice in my life to drive such great classics.
I used to work at WHitely- when Jaguar was doing well-involved in the V8 and V6 development, and I have fond memories of the X308 and X100. The music of this comercial takes me back to Geoff Lawsons styling presentations!
WOW we just got one of these and it's great on the inside but the previous owner didn't take care of the exterior (wrt wax and such). I'm cleaning it up right now but this video just reminds me how much care and dedication needs to be taken.
@@RaulRodriguez-jv2po the car is any good? i'll have to buy my first car,i found this jaguar that looks good and has 150.000 km, but it's in perfect condition. But they say it's very costly to mantain. Is this true?
We own a 1985 BRG Soverriegn all orig after 4 and half years ownership most reliable car I have ever owned since built has had a few ball joints headlight bulb, coil, high tension leads, fuel pump, doesn't leak or burn oil don't believe everything you read, owned a 4 year old Holden in 1978 fell to bits on me! Our Jag is driven daily now done 206,000km service costs $350 per year, would like an x300 for our 4 hour drives but our Jag doesn't complain its a dam well made25 year old car !
Three years later and prices are still dirt cheap, even compared to BMW and Mercedes-Benz of the time, which are also very cheap. Hard to foresee what the market will be years from now, but now is definitely a good time to make one your own.
@@mr.butterworth4216 the immaculate X308’s are dwindling. 3-4 more years and excellent examples will rise in value substantially. Steel Coaches like these will never be created again.
The first time i saw this ad, i felt in love with the X300, i was coming here to watch the X300, while 2 years almost everyday, dreaming of owning one, like a child sitting in front of a toy shop. But since several weeks, to see an x300, i go in my garage :D
I scoured the web for Crash tests before I bought my 2002 XJ Sport 4.0, and found nothing. This has them! At last. Mine, unlike the X300, though, has side airbags.
Hello Kilikcalibur, I love this video, thank you. Do you also happen to have a promotional vide about the x308? XJR? Would love to see more videos, whatever the content. Greetings from Holland
Feels like a Henry Mancini composition to me. It also seems like I’ve heard it somewhere before, and not only because I had this video on VHS in the 90’s, lol.
First of all, the theme song is for middle aged men and the narrator is speaking in an intimate tone to a women, so who the hell is the video marketed to????
I have a 2001 XJ8, triple-black, in concourse condition. Given that its already impossible to find service for it, and in a couple of years gasoline cars will be banned, it will probably be in my garage forever.
For all the tech talk , for all the bling music , for all the reasons , this new so called XJ was......a disappointment . Never really capturing the epitome of what was luxury in the Series 3 never really capturing the looks of the Series 3 and never making the driver feel as "arrived" as the series 3 did so well. Over the years , the designers tried to make each successive Jag look a bit more like the series 3 but they failed in a way that a darts player just misses the bullseye and looses the match . Today , with many series 3's finding their way back in from Japan, once again we can experience all that was bloody great about Jaguar and instantly forgetting the overstated overblinged over sold XJ 40's family . My own 91 series 3 v12 is motoring magnificence of a kind that BMW and Mercedes can still only dream about even today and Jaguar owners of paces and XF's just simply feel cheated when they see a series 3 glide along.
Series 3 although great isn't a patch on the xj40,x300 or x308.have had them all over the years.my favorite by a mile is my x350 superv8.they all gone down bank after them.
What happened to these cars with wood, leather, polished crome? All they want now is plastic dashboards, interior lights, plastic fuel pumps and tech that looks cartoonish. Jaguar may go the way of Rover, they don’t even make the XJ now. 😢😢
AT 1 TIME THEY WOR .EXSALANT . BAT NAU .IS WAY BATOR JAGALARS .BEON TIMES .FASTOR . IMPRASEV .BAT 240 HP IN NO GOOD . AT AII IT NEDS .TO BE NO LAS THEAN 575 HP.
