In this lesson, I'm digging into the profound importance of dashboard planning for effective data visualization using Looker Studio and Data Studio. You see, creating a dashboard that genuinely serves its purpose isn't about randomly plugging data into a blank report. It's a strategic process that starts with meticulous planning.
I'm introducing two core concepts - information hierarchy and dashboard hierarchy - that help to structure your information logically on a dashboard. You'll learn how to present data to answer specific questions in a way that aligns with your client's business and the dashboard's structure. From defining the dashboard's subject to identifying topics and finally creating a report, pages, and sections that answer relevant questions, I'll walk you through each step in this process.
You'll discover the secret to creating a dashboard that doesn't just sit unused but becomes an essential tool for your client. I'll show you how to create a dashboard that helps your client answer key business questions quickly and easily.
For instance, you'll see how to present data on video engagement or scrolling depth to answer key questions for a website engagement report. This isn't just about making pretty charts; it's about making dashboards that actually answer questions and help make decisions. I'll guide you on how to make the best use of pages, how to map topics to pages, and how to divide these pages into sections that answer similar questions. By the end of this lesson, you'll be a pro at creating dashboards that genuinely serve their purpose.
---
- Explore dashboard planning with Looker Studio and Data Studio
- Understand information hierarchy and dashboard hierarchy
- Learn how to map topics to pages and sections to answer questions
- Discover how to make dashboards useful, not just visually appealing
- Create dashboards that answer key business questions and aid decision-making
- Practical examples of creating website engagement reports
- Guide on effective use of pages in dashboard creation
- Tips on making your dashboards essential tools for clients
00:00 Overview of Previous Lessons
00:18 Introduction to Dashboard Planning
01:27 Introduction to Information Hierarchy and Dashboard Hierarchy
02:17 Explanation of Information Hierarchy
03:29 Mapping Information Hierarchy to Data Studio
04:44 Usage of Pages in Dashboard
05:30 Mapping Questions to Sections and Charts
06:37 Example: Website Usability and Engagement Report
07:18 Breaking Down the Example
08:01 Designing Information Presentation
10:18 Preparing for Data Provision to Charts
💬 lookerstudio.community → Get help with Looker Studio.
📩 lookerstudio.tips → Receive my Looker Studio tips & updates newsletter.
🔔 Subscribe and turn on notifications so you don't miss the future lessons!
Looker Studio Certification:
When you're ready, take the final exam to test your knowledge and become a certified Looker Studio Expert →
lookerstudiomasterclass.com/l...
To create a useful dashboard for our report viewers, we must plan its structure beforehand. Dashboard planning is thus essential for successful and efficient implementation.
In this chapter, we will discuss how information hierarchy applicable to any business can be mapped to Looker Studio's hierarchy. This will enable us to plan and structure our dashboards more effectively.
3.1. Intro to Dashboard Planning - STQA Framework
In previous lessons, we created an e-commerce report and explored various built-in chart types. Today, let's talk about dashboard planning and data connectors. Later, we'll discuss data modeling, visualization, report interactions, sharing, security, and more.
Planning Your Dashboard
When creating a dashboard, it's tempting to dive right in and start building. But if you want a truly useful and valuable dashboard, you should plan it in advance.
To plan a dashboard, you need to understand two concepts: information hierarchy and dashboard hierarchy. We'll look at how information is structured in a client's business and how a dashboard in Looker Studio is organized.
Information Hierarchy
When creating a dashboard, you usually have a main subject in mind, like website engagement. Within this subject, you have different topics, such as video engagement, scroll depth, and page visits. For each topic, you'll want to present data that answers specific questions.
Dashboard Hierarchy
Now, let's map this information hierarchy to a Looker Studio dashboard.
Subject maps to a Report
Topic maps to Pages within the report
Question maps to Sections on a page
Answer maps to Charts within sections
Use pages to declutter your dashboard and present one topic at a time. Create sections within pages to answer different types of questions about that topic. Finally, use charts within sections to answer specific questions.
26 июл 2024
