One of the most frequent questions I get asked is how do you build a culture and pervasive CX philosophy?
While CRM systems and AI will better connect customers and brands, how do we shift away from product- or process-centred businesses toward truly Customer Experience (CX) centred organisations?
In this video I outline the 5 key aspects critical for CX philosophy success and CX cultural momentum for any business. It contains stories of chaotic student bars, laptops taking their own flights to Hawaii and hospital CEOs dressing up as dinner ladies.
Now widely known as the ‘King of Customer Experience’, Ken Hughes is considered one of the World’s top speakers on consumer behaviour and values, organizational change, the customer and employee experience, leadership, agility, creativity and innovation. He blends his expertise in consumer and cyber psychology, behavioural economics, motivation theory and social anthropology to explore the needs of modern consumerism, leadership and the world of work and predict the changes to come.
You can learn more about Ken Hughes and book any of his keynotes and workshops here: www.kenhughes.com
8 окт 2024
