7 BIG SARTORIAL WINS FOR ALMOST NO COST OR EFFORT FOR THE AVERAGE CHAP 

Today I chauffeured my wife to an eye doctor appointment. I put on a dress shirt, tie sport coat, nice trousers and highly mirror-shined shoes. She looked at me and said, "I feel important." I asked what she meant, and she said that I had dressed up so nicely that it left her feeling important, that my sartorial efforts made her feel valued. I told her she well deserved it. Dress is important everywhere. All the time. And sometimes with unexpected results. By the way, the jacket and shirt (Brooks Brothers) were from Ebay. Thank you for your lead and encouragement, Ash. You are a blessing.

“Bearing,” is a U.S. Marine Corps leadership trait. When the world is falling apart all around you, but if you walk into a room full of panicking people standing straight up, with a smile, cool as a cucumber 🥒… they will look at you and begin to calm down! Once you arrive, take charge by saying, “listen up! This is how we are going to defeat Godzilla…”

Couldn’t agree more with your shoe comment. My grandad said. “Wanna know about a mans values in life …. Look at his shoes” how wise.

Started watching the channel for the discussion on desert boots, stayed for... Everything else.

Maybe two more tips: 1: Have a look into the mirror before you leave the house. It may save you from taking for a walk some embarrassing mistakes. 2. Always make use of a clothes brush to remove lints.

Your tie, shoes and perfume can convince those around you that everything you're wearing is worth far more than it really is. If it's well pressed, polished and fits well, the psychological effect of the accessories surpasses the reality of the rest of your outfit. Add a nice watch at around $500aud and all but the top 1% will think you've spent far more on your outfit than you have.

I remember seeing photographs of my grandparents looking like they were going to a formal meeting, and in fact, they were just going into the city. People don't dress as well as they could anymore.

Unless you’re going to a wedding or some sort of formal function a boutonniere, especially a faux flower is somewhat clownish. Particularly on a sports jacket.

Definitely, need to take care when ironing trousers, to avoid “summer creases.”

Loving your ideas its helping me. (a smart watch isnt a real watch--love it)

Great advice once again! As for shoes: shoes are important, yes I polish my shoes the lazy way... building it up every week so not investing too much time initially (hence my sometimes lacklustre polish on newer shoes displayed here😆) but equally important is the state of repair of the soles and especially (since it's instantly recognizable) the heel-blocks. You can buy a cheaper or used shoes with decent upper leather and if you are willing to invest a little (that's only a little *time* in my case... but I have access to a bespoke shoemaker's workshop) in replacing the heels and often the half soles it will yield results that suggest a much more expensive shoe. I rarely wear expensive shoes at work for obvious reasons but they have decent uppers and so I throw some JR heels on them for ~10€ and often some sort of 2mm protector on the half-soles and if even remotely decently polished they instantly look like at least ~100pound more expensive. And they last longer than ~2 months, which is how long a cheap leather sole lasts with my quasi-Prussian habit of having a... resounding... gait.🤣 Ironing is a skill every gentleman *should have,* *it's *not* a "female thing". Fragrance-wise I always advice a fragrance-less deodorant (ideally a cream one) in the morning to avoid sweat and then throw a scent on as advised here if you are new to it. I'd always suggest a EDP over EDT but if price it a question (and you don't have access to or knowledge of "the clones", and they can also be a bit pricey sometimes) choose a nice EDT and carry it with you so as to renew the scent after a couple of hours, especially in the summer. And I just have to comment on colour - *black is not the end all of masculinity* - sounds weird but I've seen this so many times and done it myself in the olden days (we're talking late teens here), yes I wear a *ton* of grey suits (I have *seven* in various greys and patterns) but I wear them with a pink shirt and fitting accessories, or tone everything down into the cooler spectrum and go with a navy tie and blue accessories, or red or purple, the possibilities are endless... and that's just for grey. Best regards Raoul G. Kunz

The look is definitely sharp today.🤩🤩

1. polish shoes 2. iron shirts 3. wear cologne 4. fit clothes 5. fancy tie 6. accessorize jackets

My current seamstress is wonderful. She has her shop in Quantico Town, Virginia. She is an expert at tailoring U.S. Marine Corps uniforms, she knows her stuff! Plus she’s very funny and makes me laugh as she’s measuring and marking 😊

Personally, I like low contrast such as Cary Grant in North by Northwest. I also saw him once in the early 80s at what was then the old MGM commissary in a black suit (perfectly tailored, of course), black shoes, black tie, white shirt, black horned-rimmed glasses, full head of white hair and a deep tan. Absolutely stunning. On watches, I've had Rolexs but have to say that my Pixel Watch 2 is really something. I don't see myself ever going back to a regular time piece.

Now that I remember it I do get compliments on color of the items I’m wearing either a purple bow tie. Red polo shirt and orange/brown chinos, green vest, pink pocket square. I like to contrast the trousers I’m wearing with the shirt or jacket or sweater I’m wearing. I’m use to wear grey,blue,green, browns but try to build my way to wear the more boulder colours I have more often like red,pink, & glen check trouser I have.

I can't leave the house without shiny/clean shoes and a nice watch.

You just inspired me to iron some shirts and check the shine on my shoes tonight. Nice one, Ash.

I certainly agree. Your ironing video absolutely fantastic...quite a difficult thing to make informative and educational...youbdod it sir....well done...

A life lesson with every episode.

Getting saphir shipped here ( mexico) is actually really expensive. Some weird white bottle that a certain leather shoe repair man so far has been doing the job.

Some great tips there Ash. From New Zealand.

Great advice Ash. I always get compliments on my shoes and fedoras. When ever the wife and i go out with my friend that I have been giving style advice to he always says let's " CHAP it up". Keep up the good work my friend. Very best regards Ron

Excellent analogy with the Christmas 🎄 tree!

I agree with you, Ash, that cleaning and polishing shoes, ironing shirts and trousers, having clothing tailored to fit properly, and wearing a memorable scent are all inexpensive ways to boost one's sartorial style. One of my favourite parts of getting dressed in the morning is selecting a colourful tie and pocket square that coordinates with my sport coat or suit and shirt. -I love ties and pocket squares with colourful paisley or geometric patterns, and I feel that these accessories take any outfit to a higher sartorial level. My steel and gold Rolex Datejust on a Jubilee bracelet with a black dial is really the only piece of jewelry that I wear, and can be dressed up or down to go with just about any outfit. A sense of self-confidence, conveyed through posture, gait, grooming, etc., will complete the positive impression you are going to make on others by being well-dressed. -By the same token, an obvious lack of confidence will undermine your appearance even if you are wearing a bespoke Saville Row suit.

This is your first video I’ve seen. Really appreciated your emphasis on using accessories to inject subtle personality into your outfit without being overstated.

I'll always take advice from the Prince of Monaco. Thank you, Albert.

Thank you for this, Ash. One cannot ignore attention to the many small details of life. Sartorial and otherwise. Kind Regards, H-U

Excellent video Ash, I am going to get a fragrance soon and get something for my sport coats.

Still at Swinderby in your 50's..

I suggest a chap have a portable steamer, which doesn't cost a lot. I almost never have to iron my dress trousers: Once the cleaners have put a crease in them (I have my trousers dry-cleaned once a year unless I spill something on them) I just steam them after wearing to remove wrinkles. A steamer is also great for removing wrinkles and creases from ties; you don't want to iron ties.

Great video as always! I could ad starching your shirts. I think not only looks better and smarter but is the best way to prolong the life of a garment. It protects against spilling and dirty in general, makes easy to wash and make it crisp!

Ash you are my age! 1969? What pretty shoes you are showing.

That's a great jacket you're wearing today, Ash. (Thanks for the tips too.) Every once in a while I come across a man wearing a jacket or other garment that just seems to work particularly well for him, that I hadn't previously considered wearing for myself. Sometimes it's someone you see on TV or the movies, sometimes its someone you see in a social or business environment. Sometimes it's just someone you pass in the street. Inspiration is fantastic. But proceed carefully when trying to recreate that look for yourself. Not all colours, textures, and shapes work for all men. I could never make the banded-collar shirts that were popular a few years ago work with my face and body. Ditto for Henley shirts. And I know from experience that there are certain colours that just don't work with my skin and hair tones.

I checked their website & Floris doesn't list tobacco as an ingredient in 89. Still, a great video & nice suit 🏆

Thanks Ash. I joined your channel a while ago under a different youtube account and it's been great seeing those numbers grow. Always a pleasure to watch your videos which feel like a chat of sartorial content rather than just a video. You have helped me on my journey as I am sure many others too. Keep it up! I going to Egypt for 10 days and can only take 1 carry on luggage bag, any tips on what to pack clothing wise would be great.

Iron your shirt. starch collar and cuffs, polish your shoes and boots. It will get you noticed.

Thank you very much for these great tips. In fact, you reminded me to look at your video "How to iron dress trousers". I am going to a birthday today and I want to look my very best. The shoes were polished yesterday evening and they are gleaming 🤩Although I have a fairly good sartorial education I keep learning and improving thanks to you. I wish you and your family a wonderful weekend! 😍

the tie and coat combination are rather… daring

I hold you responsible for me splashing out on a tabletop ironing board! Previously, I just used a fold out tv dinner table. I'm not clothes fascist, but nothing is more painful than seeing a bloke wearing a good pair of shoes that look like they've lost a fight with a sander, awful. Good vid Ash. M Oh, splashed out on a new bottle of No89 couple of weeks ago.

The new Santos is looking great Ash.

Couldn't agree more with what he said. I have gotten more compliments from the opposite sex for just splashing on cologne that I paid 6 dollars for. Or wearing shoes that are a throw back to older days. Or putting a splash on color in my suit jacket and wearing a nice tie clip I paid 9 dollars for on amazon. women like well put together with a sense of style and when you look good you naturally feel more confident and walk taller. And I buy things at thrift stores for cheap.

Not to disparage those who mirror shine their shoes, but I don't care for that look. I did that in the Navy, and feel it looks ostentatious. It does stand out, but to be stands out in a way that screams a desire for attention. I prefer a rich gleam. That is well shined shoes which glow, showing attention and care, but stop short of trying to get people to notice.

First class content, Ash. 👍Besides being sartorially 'on point', good personal grooming is just as essential for creating the right impression. Are those nail clippers resting on your open journal pages?!

It’s true that people DO notice how we dress, even our shoes. In my daily work even though I dress for the construction sales I do and wear clean, colorful clothing and though my shoes are athletic walking shoes, I keep them neat and clean and people notice. This makes me stand out in a sea of scruffy looking sales reps.

Coloured lights on Christmas trees should be outlawed ;)

Is that a new watch on your wrist? I can't remember you having a rectangular watch. Anyway looks nice. And nice jacket by the way

Trouser press good I've had one for forty years

Cotton does wrinkle without chemicals in the material.

Seven excellent tips and a very nice watch, but only to be worn with tan shoes?

These tips are timeless and if followed will make a significant positive difference in men's lives. I'll be in UK in August. From US. I'll be in London, Kent, Bath, Ireland and Scotland. Any great men's style stores I should not miss while I'm there? (I plan to got to Saville Row and Herods.) Especially ones that have great selection and maybe an opportunity to get a good value. Thanks much!

Have you acquired a Cartier watch? When will you show us a video on it??

Love the sunglasses.. may I know the brand ?

I would add taking time to remove “Irish pendants” from new clothing items, and over the life of the item. You don’t want a woman using an Irish pendant on your dress shirt to rappel away, never to be seen again

Im slightly older than you and agree with about 99% of what you say ,except judging others by their clothes. I dress for myself and wear what I want and don't care what people think I don't judge people on their shoes or tastes to boost my own ego up. I take people by how they are to me not by how they look, I was brought up to treat the janitor the same as the ceo. Strength of character is nothing to do with your style

These are all good tips Ash, but never forget that beauty lies within. Anyone can polish shoes, spray on some aftershave and get their shirts pressed. But they may be a complete cad or facile or untrustworthy or worthless human being. To be a true gentleman requires something considerably more than attention to the superficial, the contrived, the obsession with appearance. It goes much deeper in my view. Knowing how to act, how not to act, to have honour, integrity and manners is, to me, a thousand times more important than if their tie clashes with their pocket square or if their shoes are unpolished. There may be many reasons other than money for this, maybe they are a full time carer for their mother, maybe their wife is dying from cancer, maybe they have four kids under 10 to deal with.

Ash, do you have any info on Graham Ashley ties, mine says Bond St London WI. I can't find anything on their history, if they were a good tie maker or not.

Men must never wear cheap dress shoes, never!

It is a time to wears a real watch

This video is so anti-gen z (my son's generation)😂. I'm a firm believer in everything mentioned in the video whilst my son can't genuinely understand why this much care is important at all.

Lucky you. My father dressed in sick brown most of the time, looking like yuk

I once interviewed a graduate...he was a borderline case. In the end, after listening to the panel's discussion I simply said "no". When I was asked why, I explained he hadn't bothered to polish his shoes.

Right. I have caved in. After a fragrance free life, I have just bought a bottle of Floris 89... Not sure how I'll get on 🤔 🫡