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Reciprocity (by offering free samples of her product to potential investors) Scarcity (by making her product seem exclusive) Consensus (by making it a social thing) Consistency (by distributing cups as a form of small commitments) Authority (by taking help of her supplier to open a savings account) Liking (by showing interest in her customers' affairs). I think the seventh principle 'unity' was involved more or less in each of them.
The examples in the lemonade story are spot on - lots of these techniques are used by marketers to sell stuff, it's super important to recognize these principles to also be able to defend from them. Either way, self-awareness and awareness is key!
Cialdini also said that the difference between persuasion and manipulation is that persuasion is not about hurting another for personal gain, but about a mutual win, manipulation is using others for personal gain
It adds up to conning people, "buy this, regardless". The downward spiral, over the event horizon you go, for a few bucks. *_BUTT_* go insane about 'gas' (petroleum) prices. Great work! Not utterly narcissistic at all!
I'm currently reading Cialdini's book for uni- such convenient timing for this to pop up in my subscription box! The revision part of the video made me more sure of myself that I can ace the exam :3
People who allow themselves to be manipulated are beyond my understanding. I'm the kind of person to always boil something down to "what are the practical, measurable, inputs and outputs?" The interesting thing is that as a result, I'm not a very social person. I find it hard to justify the risk/reward choice of going to parties and things. I tend to bury myself in art and stories. In my experience, people can be flaky. You can invest a lot in someone and they can just forget it all, walk out of your life for someone or something else. One person will say your jokes are annoying and train you to censor yourself, while other people may love your jokes. So I definitely don't know that my way of thinking is necessarily "the best." There could be something to be said for allowing yourself to be persuadable.
Krishnamurti said, It is no sign of health to be well adjusted in a profoundly sick society. Nikola Tesla put it this way; Anti-social behavior is a sign of intelligence in a world of conformists.
Consensus is when people agree about things. Consensus is often used by scammers to convince their victims that there is a general consensus to agree with what the scammer is advertising. For example, there is a consensus that Iilluminaughtii is hard to trust. There is also a consensus that Pfizer is hard to trust. But telling people about that other consensus can result in an online comment or few, which will be perceived as being in a grey area. There are consensuses you want to hear, and consensuses you do not want to hear.
Jane used several principles of manipulation. She did nothing intrinsically, all was intrinsic, increased the cost of delivering her product which would be passed along to her customers and didn't take into account the actual product and making it better at all. Yeah, maybe she's smart to use the principles of manipulation on people to get them to buy her sugar water without really bothering to make the product somehow better than the others selling sugar water and she got to tell a story to herself that she's a good person. Meanwhile, the public got manipulated and voluntarily advanced a narrative that's bad for all of us. But, at least Jane is successful.
Wow this is the scary (and amazing) thing in psychology! Like Jane is just playing “mind games” and manipulate people to buy her products. But this is how our world work. - like if you learn to use them you might be more successful.
According to Aristotle, the three forms of persuasion are logos (making a logical argument), pathos (appealing to someone's emotions), and ethos (appealing to someone's existing beliefs).
So let me get it straight, because you used your expertise to give us knowledge about persuasion (authority) you expect us to answer the question of what power of persuasion was used by Jane in selling her lemonade (reciprocity). . . . . Since I want to conform to the group (consensus), here are my answers: reciprocity scarcity liking consistency authority unity 😂
It's ok to use this for a greater porpouse than your personal benefit... But it's impossible to not use it without any personal benefits. Make, sell limonade and earn a buck because your good at making and selling limonade not because you want to get rich 🤷 And sell products/services that are actually needed it, without fabricating artificial dependence on that that is actually toxic for everybody 🤷
I am not liking and subscribing. I will not be influenced by the scarcity psychological manipulation technique by having this quality information presented to me with a practical real-world example exclusively on this RU-vid video. lol jk this channel is very informative and I learn a lot!
Familiar with Plato’s cave? Those who would use this knowledge for ‘ill’ are likely already doing so. Making those whose behaviors are influenced by these techniques aware of them increases their ability to recognize, and perhaps, avoid being manipulated by them
So that people can spot them and act rationally? It's the same reason people are taught about hacking: we've seem to arrived at the conclusion that it's more productive to design better and more resilient systems than to hope nobody figures out how to exploit them.
I love to study psychology.For me i was very young lot more discoveries than my students so i discover new like Mazarin's law Mazarin's phenomena Mazarin's theory Mazarin's equilibrium Mazarin's look-a-like theory Mazarin's problem Mazarin's syndrome Mazarin's puzzle Mazarin's dysfunctional all of them named after me. But was not introduce 😔 And im happy to discover More and beyond 😎
Key insights 💡 Reciprocity makes people more open to being influenced by you by creating a sense of social debt. 🌟 When people perceive something as rare or limited, they are more susceptible to persuasion, driven by our desire to possess what others value and the fear of missing out. 🤝 Humans are inherently social and want to conform to the group, so social proof can persuade people to commit to something they otherwise doubt. 📈 The sequence of principles used by Jane in her business journey is worth analyzing. 🌟 Creating a sense of exclusivity can make products more desirable and in-demand.
Consistency and Reciprocity (offering free samples of her product to potential investors) Scarcity (making her product seem exclusive) Consensus (by making it a social thing) Consistency (distributing cups as a form of small commitments) Authority (taking help of her supplier to open a savings account) Liking (showing interest in her customers' affairs).
-giving a free sample to investors || creating social debt -artificial scarcity -exclucivity -buying the customer || more social debt -persuation through authority. -polishing her apearance by providing to a greater good. -establishing her lemonade as a lifestyle. The one thing she didn't explicitly do is give out compliments.
Oohhh I can relate the very last one which should have been included as the 8th one….!!!! I don’t forget to add purpose if I need a favour from anyone… and it shows the genuinety and makes the work done🎉 People feel bad when others just ask favour without any reason
