Do you think that for my e-commerce store, I am thinking of testing products with the bucket standard shopping campaign and transferring the successful products to the maximum performance campaign and advertising them? I'm curious about your opinion and suggestions.
If you have only a tiny handful of products that are manually manageable, standard shopping can work. But if you have a large number of SKUs, start with performance max. Both campaign types have completely different optimisation methods, so lessons can't be transferred very well
we pulled 50K usd budget from search and buying phone calls from the publishers insted of generating leads our selves. number no longer makes any sence.