Video is one of the best ways you can market your business, your personal brand or your creative practice. The world is moving to video - Facebook, Instagram, Twitter, LinkedIn are all now leveraging video heavily to grow the impact of their platforms and you need to take advantage of that fact. In this video I discuss 7 ways that you can use video to your advantage to succeed in the competitive marketplace today.
This video is targeted to my audience of entrepreneurs and creative professionals but is also useful and actionable for anyone interested in brand strategy, business planning, design, marketing and communications.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE:
“Change By Design”, Tim Brown amzn.to/2mTFDrz
"Imagine: How Creativity Works", Jonah Lehrer amzn.to/2mJpQe9
“Free Agent Nation” by Daniel Pink amzn.to/2mWlbpR
“Orbiting the Giant Hairball” by Gordon MacKenzie amzn.to/2noTnIL
“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll amzn.to/2moisCu
The 22 Immutable Laws of Branding, Al Ries + Laura Ries amzn.to/2noZGwd
“Change By Design”, by Tim Brown amzn.to/2uaXYjX
"How To" by Michael Beirut amzn.to/2u9lnnh
“The Brand Gap” by Marty Neumeier amzn.to/2CAbYZk
“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker amzn.to/2CAIH0r
“The Art of Innovation” by Tom Kelley amzn.to/2wtAevL
“The Edge: 50 Tips from Brands That Lead” by Allen Adamson amzn.to/2Ef6fse
“Art + Design” by Rex Ray amzn.to/2yLMRRT
“Crush It” by Gary Vayerchuk amzn.to/2eYdfPO
“Expert Secrets” by Russel Brunson amzn.to/2zEDOBT
“Shift Ahead” by Allen Adamson + Joel Steckel - amzn.to/2xLrEX4
“See You at the Top” by Zig Ziglar amzn.to/2hBcdhw
“Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi amzn.to/2BhBEK
“Steal Like an Artist: 10 Things Nobody Told You About Being Creative” by Austin Kleon amzn.to/2z5iRA0
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3 окт 2024
