8 *LUXURY* Items That Are WORTH Paying For 

High-end Audio. This especially hit home for me during the pandemic.

Bedding & Furniture are some things that I wanted for myself, sleeping in a good mattress after a long day or enjoying a "coffee" in/on a fine chair or couch, plus it elevates your home and decore. These were some of my first purchases.

It took me many decades to splurge on a good watch too. Like yourself I went with the sea master also, although I had to go with the rose gold accents. Now Grand Seiko’s are on the horizon for a un-divers watch.

Nice clothes, nice cars, nice tools, nice shoes, nice watches. You are definitely hitting right up my alley today. Knipex pliers, Wera screwdrivers & sockets, Proper Cloth custom shirts, Rolex datejust. These are a few of my favorite things..

Cars for sure. I started buying certified pre-owned luxury cars years ago. The CPO programs from the luxury brands are very good. You get extended warranty’s .Some give you two years of regular maintenance. The original owner gets stuck with the depreciation and you get a great car at a reduced price.

I would mention Naked and Famous Denim if you want an introduction to really nice selvedge denim. They’ve got everything from normal dark wash denim to some really wild denim fabrics.

I agree with all of these and at 54 also just bought my first luxury watch. Love the content

I agree on the vacations, clothes and fragrances. I’m into watches but I have my limit on those as far as prices. Congrats on the Omega! Thank you for the great content, a lot of your stuff is on point.

Hi John, nice watch. The Omega Seamaster was my first luxury watch as well. I have an older version of what you are wearing. I hope you enjoy it as much as I do.

I agree I have always wanted a Luxury watch, I was 60 when I bought my omega sea master 300m in blue, love it , wear it as much as I can.

Nice watch, I agree . My watch purchase was an award. I wanted an Omega for years but wanted to wait until I got multiple raises and promotions. My last promotion got me there ,so took me 6 years after wanting the watch to getting the watch. Now every time I look at it it’s that reminder of my accomplishments

Congratulations on getting the Omega Seamaster. As a watch enthusiast, I always thought that was one area where you needed to up your game. Mission accomplished!

Hi, it's been great watching your videos on fashion and style...it's quite simple and straight to the point without much funfare which is what makes it outstanding! Just a suggestion please mention brand names as you did about uour jeans brands, this helps to get to the good ones and that's important as an viewer just my one cent as you asked a comment 😊

I agree with you on most things. I would add food to your list and money to spend on your health in general. Really like your videos. Thanks

Nice watch I've had mine for ages you can't go wrong ,

Worth paying for the AMEX Platinum annual fee.. the benefits are unmatched and no headaches for travel/membership perks.

Great video thanks just a hack for when shoes give your heal blister, put a plaster inside the shoe on the heal section

I'm with you on the luxury watch. I also recently purchase an omega seamaster and absolutely love. What's the point of hard work if you don't reward yourself for your accomplishments.

I don’t have a single piece of jewelry, not even a watch. I bought quality clothes but not from luxury brands, I just don’t need any of that but I recently bought my own house and I like my car. Everyone has their priorities and I would say it’s very useful to know where to put our money.

Great video and viewpoint on life! You are a great man!

💯 you speak the truth John.

Congrats on all your success John! I love cars, colognes(125 bottles) and watches a couple of Tissot’s in my collection.

Gym equipment! I’m a big fan of getting good gym equipment. I recently bought some boxing gloves and I had to choose whether to go cheap or not. I decided I had to get the highest quality gloves I could. The importance of the proper wrist support they provide is well worth the $. I can’t risk getting hurt because I wanted to save some money

Interesting video. Agree with most of your observations. In answer to your question, the other luxury for me is high end audio. It’s a fascinating but expensive hobby, where you really do get what you pay for, both in terms of money, but also research. Keep them coming. 👍

Hey John. Could not agree with you more. Depending on a person’s interest and budget, spending a little more on certain purchases will last you so much longer and give you more joy. Bearing in mind certain “High End Things” for example, watches, cars, electronics, etc need to be serviced or maintained. I am saying this, because, the cost therein can be expensive. So by all means buy better quality, however consider the upkeep of these purchases. Thanks J. Great content as always

Great video. And I agree with all the points made. I'm also a petrolhead, but I'm not sure most folks will agree with the point on luxury cars. I love me a Porsche as much as the next guy, but I'll always add the caveat that one should be sure they can afford the maintenance, especially out of warranty. Buying the car is the easy part. Thanks for the video. Please keep em coming. Cheers!

I just subscribed today and i’ve already watched about 10 of your videos. They’re very practical and helpful. Being a car guy myself I’m surprised you came into the watch game a little late as cars and watches usually go hand in hand. Congrats on your excellent choice of the Seamaster! Looking forward to learning more from your videos!

Thank you John.

I always enjoy your Channel, John. And yes, we get what we pay for. Thanks again.

If you have the opportunity, try a Pinot Noir from the Niagara region in Canada. Our Pinot has good acidity, nice cherry notes, with some black pepper. A really interesting take on Pinot Noir, though hard to find outside of Canada due to small volumes. Also, great choice on guitar players. Saw Joe Satriani in concert back in my college days.

Thank you

Great vid john!! Happy Father's day 🎉🎉🎉

I've purchased Wrangler jeans from Walmart for under $20. They're heavy denim, have zero defects, and still going strong after a decade. If you go out west, you'll see many cowboys and ranchers wearing Wranglers. Of course, I'm not wearing the Wranglers for social affairs, just casual and work. I've purchased a few pair of Calvin Kleins. They both tore in the rear at the same exact spot along the pocket within a year.

I have a lot of relatives in Europe where closet space seems to be extremely limited. Yet they always seem stylishly dressed in quality clothing. The key is buy a few new quality and stylish (which does not automatically equal expensive) items, get rid of the old after a couple of years.

Recent new subscriber here. Love your channel. We have very similar tastes. I too love cars, cloths, watches. I own a Porsche. Have a Rolex submariner. And love nice cloths. As I have gotten older I am 59 now and got away from the fashion and slipped into comfort. I am trying to fix that. I think you can have both. Keep posting the great content and I will keep watching and learning.

Great video, really enjoyed it.

Appreciate the video, John: I'm the same age (birthday was last May); I concur on having a couple items that you personally appreciate, though others may not notice so much - whether it's choice shoes, a watch, or your favourite fragrance. Each of these areas can be deep rabbit holes of course (mine was watches). Congrats on your Seamaster! Thx again, and love the channel!

Yet another great video. I do spend money on nice items when it benefits me in the long run. I used to buy really good tires due to making sure they could handle anything i run into, but since moving to the South West, I've been getting either high performance summer tires or budget all season tires.

Another gem John. As one of your female followers, I would say please spend money on a great stylist/barber. Someone who can cut and color your hair and trim your beard. It is well worth the money and building that relationship. Your face is a huge part of your image! Thanks for all you give to us John. Blessings!

Great video, John. I love my dad but he is a "frugal" guy. Just in the last 10 years have I been able to overcome my upbringing and allow myself to enjoy experiences and a bit of luxury. Haha. When I was young we went on few vacations, always shopped for bargains to a point where we'd go without for months waiting for the right sale, and always fixed everything ourselves which often took 5x longer to complete and ended up half-ass. Fixing things yourself can be satisfying but ultimately sucks up one's time and is full of compromises. These days I spend money to hire tradesmen for repairs since the job is done right and completed quickly by those skilled in a particular trade so I can enjoy the finished product. I have stepped up a level or two when buying shoes, jackets and other clothing items as well as furniture and art pieces; as you said, one feels good when wearing quality pieces and classic quality furnishings never go out of style. My bigger lux extravagance these days is finer wine. Summing up, as one commenter said, "Buy cheap and buy twice." I use the motto, "I'm too poor to buy cheap things"... If you do, you end up replacing or re-doing many times over when compared to higher quality goods or services.

Great video! As always!

Jeans, shoes, and surgery, I'm with you on those.

great video......spot on...for the quality shoes I would not only mention the comfort but also the looks, I am addicted to high quality shoes/boots, especialy the brands from Northampton, England (Crockett & Jones, Cheaney and sons, Tricker´s, Church´s etc....) high quality and they just look the business, can´t count the compliments I´ve got with them........oh yeah, and lovely Seamaster, I got the 2012 model in blue, a tip, for a change throw it on a milanese bracelet, it just looks soooo awesome on the seamaster! Cheers

Big big facts with tools. It's crazy how much more value you get for the money. A watch is the luxury "treat" I look forward to the most. One of these days

Bang for the buck! John's correct! BTW, I'm now wearing Banana Republic Slim Travel Pants, & after discounts the $109 price was $55!

U look great man 👏🏼👏🏼👏🏼 A lot of hard work is hidden behind nice things 🎉🎉 love ur videos 😎😎

Gap jeans last for years. Fairly cheap, well-made and good quality.

Good quality meat and poultry preferably from a local farmer or supplier also good quality wine well worth the extra expense as you are what you eat and drink!

The old saying is true John "Buy cheap and you have to buy twice",Great content, keep the videos coming 😀

I have been watching your videos for about 6 months and I enjoy every one of them but this video really made sense. Thank you for doing what you do.

Absolutely agree about not having cheap luggage. What seemed “expensive” 5-10 years ago is still working as designed. Travelpro is what pilots and flight attendants use, and with good reason.

Interesting video. I agree about luggage: it's better to pay a little bit more for a good quality luggage. Jeans: it depends of what you are looking for. Sometimes American Eagle jeans are OK, sometimes you want something really better such are John Varvatos. Shoes: yes, spend more for leather shoes if you want decent quality. Watches: obviously an Omega watch is much better than a Swatch.

Great video John! I agree! I also think you have to have realistic expectation with what brand you buy. I know if I pick up something from H&M, it is unlikely to last longer than something I buy from Bonobos. I think Express and JCrew are solid middle ground. I recently purchased a sweater polo from Todd Snyder - more than I have paid for a shirt, but man the quality is next level. I only have a few solid watches I wear and they work for me. Regarding fragrances - I do have several higher end niche fragrances. Though there are some solid clones coming out that smell almost exactly the same of the higher end fragrances they are cloning. Anyways, cheers!

Generally, I would say anything under a certain cost per use is worth it, but some items have an added kudos making us feel 5 inches taller and some items will have sentiment value if purchased on a milestone. Its a very personal thing depending on your lifestyle.

I think things you are passionate about, like your hobbies or travel, are things you can spend a little more on. You'll appreciate the quality or experience more. So being into cars, while others might think it's a waste, is worth it to you. I love bikes so I spend my money on that, while other things I'm not as into I will spend on something more budget-friendly. My dad was a pretty frugal man, he had lots of money but would only spend on what he needed. He was however, a car guy, so luxury cars were always in the garage. That's what he liked, that's what he spent on.

A nice watch is great. When you get one that is special to you, even if you're laying in bed sick as a dog you can hold up your wrist, look at it and think, "Damn, this is a nice watch!" A nice watch can be enjoyed anytime, anywhere, and can last forever.

Nice things do tend to last longer. And if you look around specially in the watch community and car community and see what people have even if it is a classic or vintage you know what lasts or what is very dependable. If you have to spend a little more in the beginning then you will spend less in the future.

Hi John great video and good luck with your new watch you deserve it . Regards. Christopher Barker

You get what you pay for as always well said brother

Felicidades por tu nuevo reloj

At 55 I finally just bought my first entry level luxury car. BMW 330i X Drive. I change cars like socks. No more child support, so I decided to get a BMW, not as a status symbol, but as a car enthusiast, I appreciate the car's excellent performance and quality. I'd rather pay more for something I use everyday than an expensive vacation.

Barbells. If you’re building a home gym, plates are plates for the most part. But get an actual decent bar or you will just be replacing the cheap ones regularly

If you can afford it, I highly recommend a nice watch. Take time to enjoy a few watchmaker’s videos of disassembly and reassembly for service. Incredible feats of engineering. And a watch will be one of your most intimate possessions, literally sharing most every event of your life. Explains why they can be such cherished heirlooms. Omega is a great choice, but there are many. Also consider vintage. Very cool to have and wear a watch manufactured many decades ago, 40s, 50s, etc and still working like new.

Great video Jon. I'm still waiting on the C63S ownership video! Cheers!

Buying mid range on everything is the best thing to do. Too cheap and it falls to pieces too expensive and you're paying through the nose for the name. Mid range always on everything for me.

Quality watches are worth the money. Ive gone down the rabbit hole and own an Omega Seamaster 75th anniversary Sunmer Blue and some Rolexes. I love them and I know long term as heirlooms for my kids that I can wear now and enjoy everday they are worth the money. In my opinion they are works of art!

Buy nice, buy once!

When it comes to jeans I usually just stick with Levi or Wrangler. Never had to pay a hundred dollars for a pair of jeans and I never had a problem with my jeans.

I am a big fan, and generally agree on all the above Luxury Items ( especially cars, and a good car stereo and home system ). But cost of cologne, no one ask how much you pay for that.

Started noticing the 300 the last couple of videos and kept thinking to myself that I didn't remember seeing it before. Been getting out of the "just buy the cheapest thing" phase of myself over the last few years and nowhere near the, "hey I'm headed out and buying a $1000 pair of jeans" yet, heck not even to the $200 mark yet, but do see significant quality differences in a lot of items as you move up the rungs of $. Shoes, cars, watches and suits are the easy go to items that I have experience with over the last couple of years. Is it worth it for everyone? Nope, but when I am looking to get something that I need to last more than a season or two and that is actually comfortable, then yeah, it is to me.

Anything that will hold its value is effectively free! Bought a limited edition Gibson Les Paul, played it for 15 years, sold it, and MADE A PROFIT. Someone paid me to own and use a gorgeous guitar for 15 years! 👌

Insxpensibe jeans come from Walmart. They cost $12. They last four to five years and then I buy more.

I endorse this video! 100%

I get what you are saying on the watches and now in my mid 50s (cough) I have treated myself to Tudor Chrono since we were doing well then a week later a Tag Monaco which was a very much an impulse buy, but hey I always wanted one. But so what, like you I work hard and I deserve the odd luxury in life. Regarding clothes yes you do get what you pay for and good clothes last for years, I have a D&G denim shirt thats over 16 years old. On the car front I have had all sorts from BMW to Mercs and Range Rovers but now I only have a vintage vespa and love it, I think it is the coolest thing that has ever got me from A to B but I do live in a warm climate ..................... and before you think it yes we do have a car. My wife has an Audi S5 soft top, but hey she works harder then I can imagine so of course she deserves it too .............................. and everything else so I am told. Great video and keep up the great work.

Interesting video with some food for thought. I guess it is all relative, that is how much you spend for an item. Relative to what you value, relative to your income and relative to your needs. For example, if you bought inexpensive jeans all your life paying $25 to $30 per pair then suddenly going to Express and purchasing a pair of jeans for $88 is to you expensive. Further, if now you can afford the $88 jean and value the additional comfort and selection then you have stepped up. Whereas if you've always spent $200 for a pair of jeans then that $88 Jean is probably not what you would consider sufficient. In any case, your video gives one pause to reconsider and think about wants versus needs and values. Thanks

Awesome show!

This video just talked me into picking up the new IWC Pilot XX. I deserve it! Just don’t tell my wife 😂

Pretty good video! I agree with you on all point. On cars, I would say that not all luxury brands are equal. I know people like the German cars, but the reliability of brands like BMW and Audi is just not that. I much prefer Acura and Lexus (and I recently purchased an Acura TLX Type S). On cosmetic surgery, I would expand that to say ALL surgery. Sure you can go to your local healthcare provider when it's time for that knee replacement, but you would be much better served by finding the group that has a reputation for superior outcomes and going there, even if you have to travel and book a hotel to do so. As far as watches go, I find it interesting that we have had a similar evolution (starting with brands like Orient and Seiko and moving up to Omega). Like you, I'm 54, and starting to appreciate that, due to my hard work, I can afford such things. The Rolex brand is selling at a premium and not worth 3x to 4x that you would pay for Omega (and let's face it, if it's good enough for James Bond, it's good enough for us!).

There are some go-to brands for me that are worth the extra money. 1) Louis Vuitton: yes, it's stupidly expensive, but the LV items I have bought over the years not only last; they take a beating and still manage to look brand new, like magic. Quick story - I lost my LV wallet while on a bike trip through Connecticut. About 2 weeks later, I received it in the mail (with everything in it except $140 in cash) and it was obviously beaten by the elements. All it took was a little bit of hair conditioner to bring it back to new condition. 2) Lululemon: Also extremely durable construction despite using feather-light fabrics. 3) Merino wool Tshirts. I will never buy cotton Tshirts ever again. Merino wool Tshirts not only feel luxurious, they drape/conform beautifully and are lightweight and extremely breathable. Also, they are machine washable and you can actually wear them several times between washings because they stay fresh... like magic! When I'm on a long hiking or biking trip, when baggage weight is critical, I can wear the same shirt every day and wash/dry it in the sink only when needed. I like SmartWool and Icebreaker, but there are some other boutique luxury brands that make them as well. Once you go wool, everything else is BULL.

John, I definitely agree with all your choices here, especially cars. But I would add cameras to this list. Yes, everyone has a phone with a camera but it’s just not the same. The quality of the pictures isn’t nearly that of a real camera. Phones use something called computational photography to add special effects like blurring out the background for a portrait and it all just looks fake. A good mirrorless camera with a great zoom lens, typically 24-70mm can produce awesome images that you just can’t get from a cell phone. Plus there are some cameras out there that are absolutely beautiful works of art themselves like the Fujifilm X-T5 or X100V (the later nearly impossible to find and you will pay over MSRP) with their retro-styling.

I really enjoyed this video John. I totally agree with you about tools. If you work in the trades you can't afford to have cheap unreliable tools. I bought a Hilti cordless drill/driver back in 2010. It was quite expensive compared with other drills at that time. I use it everyday and I'm still using it. I have only replaced 1 of the 2 batteries. Reliability is worth the higher price tag. As for vacations, my wife and I would rather spend money on having unique experiences that a destination offers. We stay at cheaper accommodations because we only sleep there and are out the rest of the day. We would rather spend on unique meals and tours instead of spending our time in a hotel. Also, just bought a pair of Paige jeans. Favorite pair of jeans I own. Keep up the great content.

Hey! I’m like you on the Omega, I want the exact same one. Although I can afford to buy it now, I’m saving to get it maybe next year. Where did you buy yours?

Toyota Cars are solid... Lexus too.. My Benz was nice, but costly after warranty to maintain..

I'm 57 and contemplating my first luxury watch. Probably a Grand Seiko.

Was that an E30 you were driving or were you just racing against them? I agree with you get what you pay for. I tell my friends all the time that quality shoes are “worth the money”

Quality food; mattress; razors to name a few.

Cosmetic surgery? I got a hair transplant back in 2020 and it was 100 percent WORTH IT, best 10k I ever spent

Spend more for a good meal. Instead of getting fast food, eat at home more. Then when you do go out, go to a nicer place and get really nice meal.

I think a lot of it depends on where we are in life my parents are both in their late seventies a thing they are saying a lot it live outlast us. I believe we get what we pay for is true of most goods and services. In clothes it's the quality of the material , cut and stititching and overall finish of the product. For something like a television I would only buy from store where I can see the quality of picture and sound. The same thing for buying a new bed what I find most comfortable . As I have to travel by train to London I don't envisage buying an expensive watch as I would be woried about it being damaged or attracting attention. Some countries have a less is more approah like the Nordic countries instead of keeping up with the Joness.

It's my life's dream tow own either a Bristol Blenheim or a Jensen 451r. But I doubt i'd ever afford one.

I think there are different aspects of "luxury" that needs to be examined. And of course, value is all relative. I care less, for example, about the brand but the build quality of clothes and shoes. I'm happy to pay more for better quality fabrics and construction. I actually prefer that the brand is not seen. Only I know when I am wearing bespoke suites, shirts, and shoes. I want to fight against the wastes of fast fashion and continue supporting the artisans so that the craftsmanship continues. Invest in good shoes and a good bed; you are either on one or the other most of the day. Watches are a different beasts because they are amazing but really absurd items that I love. Ultimately, they are unnecessary but IMO beautiful items of engineering and art that I appreciate. Experiences like special vacations are also something that can’t be replaced. These are memories you take with you for the rest of your life. At the end of the day, I invest and support brands and companies that matter to me and not to show off. I want things that will last - including memories.

When I buy something I look for the best value for the price. That usually excludes most things at the lower end of the scale. AND the very upper end, including some of the things you mention here. I suggest many of your viewers would benefit from reading "The Millionaire Next Door."

Cars. You drive what your business requires to be presentable to clients and can write off, or what your family needs. The car for yourself, if you can afford that level of hobby or experience, should be an expression of what excites and motivates you. I like building and touring my classics, but I "wear the uniform" for clients.

For me the more you use something the nicer it should be - if I use/see it every day make it a nice one. I like nice cars as I spend a lot of time in it, have a nice wallet you carry it everyday …. I don’t need the best chain saw as I may only use it once a year …

Worth the money - California justification edition

Meat. Once I started buying Prime steaks its hard to go back to Choice!

Congratulations on the seamaster. But should've got the speedmaster 😂

I've heard it said " FORD stands for found. on. road. dead."

Fragrences: * Clubman / Pinaude.

I love your white face orient!