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Analyzing Microgreen Profits & Grow Costs 

Princeton Microgreens
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In this video we break down all the costs per tray in order to understand how to properly calculate your microgreen profits and come up with proper pricing.
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24 апр 2021

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Комментарии : 121   
@JbVest
@JbVest 2 года назад
Don't apologize dude It's the whole point of the video, part of how it works. Keep going
@edgarramos7167
@edgarramos7167 Год назад
Can't believe how lucky I am to have stumbled upon your channel. As an up and coming microgreen grower and seller, I now have the missing piece to my business puzzle. The corn plastic clamshell is exactly the standard of packaging my business needs to set me apart from the rest. Thank you!
@hildachacon001
@hildachacon001 2 года назад
Love your passion and it shows. You always do well explaining. Thanks for all your videos! 👌🏼
@HealthyMeMicrogreens
@HealthyMeMicrogreens Год назад
@15:32 This is a lot of information and I really appreciate the fact that you took time to write it all down and make a video for those of us who are just getting started. Thanks for sharing.
@arceliabernathy339
@arceliabernathy339 2 года назад
Thank you for all the information. I love numbers too! This really helps with crunching the numbers. I was putting the numbers on the shipping delivery throughout the states with the supplies and postage.
@jazzzame1
@jazzzame1 Год назад
Wonderful video, full of great information! Not boring at all and you covered many things I didn't think of. Thank you! It was so good that I went down a rabbit hole watching all your videos and not sorry even one little bit! All are filled with great info and much better than the many other channels I've watched! Thanks so much for doing these, and hope you keep it up!
@179Kreator
@179Kreator Год назад
Excellent video, that’s the content most people are seeking! Thanks.
@smokinshabba
@smokinshabba 2 года назад
This video was great. Thanks for breaking down the costs in detail! You made me wanna get into microgreens.
@Hawaiiansunsets808
@Hawaiiansunsets808 3 года назад
This was great content . Thank you for sharing everything . I'm working on my setup etc. . I have bean growing for past two months and I love it . Your PDF file looks amazing very impressive . I was braking down my side of business and thank you for adding some additional costs that I haven't consider . Paper products are definitely best source I have their 12oz and 24oz containers . I'm using thermal printing for my labels 4W 3H size . Nothing fancy but in same time people don't pay for labels they pay for product plus its ink & BPA free cost on these is under 2c . If I would come out with plastic in my area they would lynch me LOL . Once again Thank you for sharing and keep up good work that you do with this channel .
@GreenPaperProducts
@GreenPaperProducts 3 года назад
Thanks for another great value-filled video! And thank you for choosing us for your compostable containers for all your Microgreens! As a fellow small business, we really appreciate it!
@edgarramos7167
@edgarramos7167 Год назад
LOVE your corn plastic clamshell compostable packaging. I will be purchasing all my clamshells from your amazing company. Thank you for rising up to the challenge of going green for our beautiful planet.
@GreenPaperProducts
@GreenPaperProducts Год назад
@@edgarramos7167 Thank you so much!! As a small family-run business, we really appreciate the support!
@M0NXF
@M0NXF 8 месяцев назад
Are they home composable or do they need to be processed in a industrial plant, the ones available in the uk will go to land fill as too expensive to compost in a plant and will not break down in home compost .
@melissamccoy7499
@melissamccoy7499 Год назад
Such great and detailed information, thank you for sharing! Love all your content!
@Goblinblade
@Goblinblade 2 года назад
What great content, one of the best videos ive seen so far concerning the business side of microgreens. Thanks!
@PrincetonMicrogreens
@PrincetonMicrogreens 2 года назад
Means the world to me! Thanks so much!
@absolutelyyouhomeandgarden
@absolutelyyouhomeandgarden 6 месяцев назад
Great video, I love how you break down all the costs for us, including light. Thanks for sharing!😊
@wsuresh315
@wsuresh315 Год назад
Numbers makes sense and gives much more clarity
@DouglasLeavitt
@DouglasLeavitt Год назад
Excellent video. These are all the factors I was thinking about to figure out the true cost per tray and get the net versus the gross.
@jenniferbennett3148
@jenniferbennett3148 6 месяцев назад
This was SUCH a helpful video! Thank you for fleshing out the costs for this non-math person!!
@flatbrokeatfifty
@flatbrokeatfifty 2 года назад
This was an awesome breakdown thanks
@evoo9863
@evoo9863 5 месяцев назад
Thank you for sharing this knowledge with us!
@robertguay3773
@robertguay3773 2 месяца назад
soil is $219/yard over 1000 trays Shop around buy in bulk. That is Canadian dollars so US it is more like $150. HP soil is shaved hardwood peat moss and compost. All you need is shaved hardwood and peat moss you could mix your own and save even more.
@1wildblue1
@1wildblue1 Год назад
Excellent content, such helpful info! Thank you!!! 🎉🌱🌱🌱
@donnatoataua7777
@donnatoataua7777 Год назад
Thankyou so much for sharing.great content 😊
@annamoroz2396
@annamoroz2396 Год назад
Thank you for a lots of great information!
@blakepugh7118
@blakepugh7118 2 года назад
Thank you for this video!
@goldenbee9978
@goldenbee9978 3 года назад
Thank you so much. I want to start a business next year, so much to do.. thanks for your work
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
Anytime! Glad your enjoying the content!
@Jamal-gg5jv
@Jamal-gg5jv 6 месяцев назад
Amazing video my friend. You're a massive help
@FutureMixTV
@FutureMixTV 11 месяцев назад
Another great video .Thank you
@Vitor108
@Vitor108 2 года назад
Another GREAT VIDEO!
@nicolestevenson3404
@nicolestevenson3404 2 месяца назад
Thank you so much!!!
@christian328
@christian328 2 года назад
I appreciate your content! Great delivery. It really matches my personality type as well (very detailed and intentional). I did want to note that your website appears to be down. I would love to check it out and the spreadsheet you reference. Also, would love to hear your thoughts on media; vegbed compared to coco coir.
@michaelkealy2778
@michaelkealy2778 Год назад
Great job!
@taiter
@taiter 7 месяцев назад
Great information, thank you
@dazie1357
@dazie1357 2 года назад
Thank you for helping us understand 👍 now putting all this money stuff on paper = I’m trying to teach myself the money trail paperwork for IRS = I can’t afford 800.00 accountant to do my yearly business taxes UNLESS I add that to what you’re teaching about cost to grow each tray sets the price I charge each container sold 👍 thank you for this video
@ks8661
@ks8661 2 года назад
Thanks a ton! 💚💚💙💙💜💜
@bruceflee3117
@bruceflee3117 Год назад
Top notch!
@LivingWithCTE
@LivingWithCTE Месяц назад
I love all your videos, can you do a video how you price your restaurants
@jaredsenifield7723
@jaredsenifield7723 3 года назад
Great videos 🙌 have you explored growing with no medium? Also do you deliver direct to consumers?
@lbp277
@lbp277 3 года назад
Thanks for the great content! What size containers do you use for the various packaged weight of various products? thanks!
@neishadorantes327
@neishadorantes327 2 года назад
This was great info, thank you! How long did it take you to start turning a profit?
@jimmy-jamesolivier-mccutch2126
@jimmy-jamesolivier-mccutch2126 3 года назад
Amazing chanel
@gentlemanx7987
@gentlemanx7987 Год назад
Cool video. Yeah, there is no one glove that fits all but once you know the things that need to be known, cost wise, and figured out how to calculate them, it is not magic. 🙂
@jonnyspot9877
@jonnyspot9877 3 года назад
A day early, what a pleasant surprise! Thanks for the video, I didn't think to include "wear and tear" and business explansion costs into my analysis. Will there be another video for this week, or was this the one? Again, thanks for these videos!
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
This was the one for the week :) I wanted to release it a day early cause I really loved how it turned out and wanted to post it on a few microgreens forums.
@charlesfawcett2728
@charlesfawcett2728 2 года назад
Like what your are doing particularly how the numbers work. Is it possible to get a hard Copy of your info?
@AtollSurfer
@AtollSurfer 10 месяцев назад
From the equatorial atoll nation of Kiribati, Thank You.
@hildachacon001
@hildachacon001 2 года назад
Do you have a video of how you transport the trays or a video of your actual day to day deliveries?
@savingrob
@savingrob 2 года назад
Dude you’re awesome
@MikeStenberg-fn4fj
@MikeStenberg-fn4fj Год назад
I've seen it in big farm packaging and we can do it too. For the same price, one package might contain 6 oz of Pea shoots, or 3 Oz of something less productive. Each product has the same profit margin, the customer dictates the demand.
@dosgatosnegros
@dosgatosnegros 11 месяцев назад
You have super great information. I notice you keep apologizing about your presentation. First, passion is awesome, yours is both abundant and infectious. In spite of the many presentation/delivery mistakes, I still get hyped with the info you provide. There is an organization called Toastmasters. They are a group of people interested in or current toy involved in public speaking of some kind in their life be it omatuer or professional. I used to go to these meetings some 40 years ago and many of the skill discussed, then monitored in member speeches, resonated even until today. You might consider joining a chapter in your local area. You have grat presence. Never apologize for having notes. That is the professional way for documentary type casts like this. So that is one thing to never apologize for. First recommendation I would make for you is to slow at down. And breathe. Do some practice takes of video and monitor your pace. Your an ag specialist not nascar. Farmers like things slow and simple - you are awesome at simple. Count your use of speech crutches like ah, uh, um. I don't really remember hearing you using them. Also count whe or if your repeat a word or two - not really a stutter but an audible pause of repeat. The pace is going to be your main objective to overcome. Think David Attenborough for pace. Keep up the good work. You give me hope for your generation. 🐈‍⬛🐈‍⬛🤠
@robertguay3773
@robertguay3773 2 месяца назад
Hydroponic mats use latex to glue them together and more people are allergic to Latex then wheat.
@M1steRny
@M1steRny 11 месяцев назад
Complicated? This is the most simplistic business model ever man. What is complicated here?
@marcoantoniocampeiroferrei6808
@marcoantoniocampeiroferrei6808 3 месяца назад
Gratidão 🙏 Sou brasileiro e estou começando minha produção. Abc
@erikvankemenade1928
@erikvankemenade1928 11 месяцев назад
Great info in this video. Where i live, i can buy 60 grams (~2 Oz) of biological microgreens for the dear sum of $2.18 at current exchange rate. Its packaged in plastic though. The profit margin must be real thin.
@dowasho1852
@dowasho1852 3 года назад
Again a great video! Good point to mention that also growth and wear and tear needs to be paid for! BTW, what printer is it you're using for your labels?
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
Epson TM-C3500 You can find them for $1500, but I found ours on sale for $1199 with a $100 mail in rebate! Works wonderfully!
@dowasho1852
@dowasho1852 3 года назад
@@PrincetonMicrogreens Thanks, I'll check that out. A bit pricy though ;-)
@nancyfahey7518
@nancyfahey7518 3 года назад
You're the only one that gave this reality check. Everyone needs to hear this. My reality check was when I ate my first batches of different plants I didn't really like them. But I am having fun.
@familydog
@familydog 3 года назад
You can get bags of OMRI certified soil through ACE hardware. My soil costs range from $.50 to $.60 per tray. I know your thoughts on soil vs. coir, though.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
I personally don’t like soil because it’s too dirty for my liking. Being that you shouldn’t need to wash microgreens, soil is a bit of living on the edge when it comes to keeping micros super clean. Coco coir is nothing more than shaved/washed coconut husk and basically can be eaten (if you wanted LOL). I also like to control exactly what nutrients goes into our crops. Soil doesn’t allow that as it has so much in it already. Coco coir has absolutely nothing!
@familydog
@familydog 3 года назад
@@PrincetonMicrogreens I remember you talking about that in a previous video. I completely respect your viewpoint and I have nothing against coco coir. However, the five main microgreens that I grow (pea, sunflower, radish, broccoli and red cabbage) are grown in such a way that their greens do not touch the soil. They grow FROM the soil not THROUGH the soil. There should be no soil on the greens whatsoever. The only exception might be sunflowers since the hulls might contain soil when they are knocked off. With that said, you can control what is in your soil by simply choosing one with the right mixture of ingredients. And if that soil is pathogen tested and approved for organic growing, then I don't see the issue.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
@@familydog Not disagreeing :) I just rather not deal with all that ;) hehe Sits in my stomach better knowing that i never have to worry about my medium contaminating the greens. I'm also anal as hell with severe OCD... hence my perfectly clean workspace and organization all the time, HAHAHA
@coastaldirect
@coastaldirect Год назад
Hi. Sorry to hear about your recent surgery. I would really like to take a look at your product catalog, do you think you could provide me a working link to it? Thanks. Also, when using ocean magic do you use the suggested .5 oz per gallon ratio or something else?
@sampratijain6642
@sampratijain6642 19 дней назад
In India, coir is about 2.5 dollars for 5 kgs
@tlr6249
@tlr6249 6 месяцев назад
Where did you buy your fans on the racks?
@ErikAkerman
@ErikAkerman Год назад
Such a good and helpful video. Thank you so much! Ps. I also get really excited about the business aspect so I loved every minute of the video. 🙂
@leslielevinephotography2350
@leslielevinephotography2350 2 года назад
Do you sell at Farmer's Market? How many ounces in a container and for how much? thank you :)
@lingahealingpresence1952
@lingahealingpresence1952 Год назад
Did I hear you say for about five restaurants you could generate about $3k per month in revs? If so, about how many trays on average are you growing each month?
@dogheartgrooming3209
@dogheartgrooming3209 2 года назад
It says page cannot connect when I try to select the Product Catalogue. Not sure if this link may be broken or outdated? Thank you for all your help by the way! You are like the male version of me lol
@mpie1014
@mpie1014 3 года назад
Love your content. I recently started growing for myself. Maybe I will try and make a business out of it in the future. But first I need to know how to grow and trouble shoot on the way. I have found a few things I did wrong already. Just for interest, how long did you grow for yourself before you started the growing to sell? Cheers from New Zealand.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
About 6 months of growing and experimenting before I got to the point where I was confident I wouldn’t make mistakes when taking client orders. Good luck! The troubleshooting is 1/2 the fun!
@mpie1014
@mpie1014 3 года назад
@@PrincetonMicrogreens Thanks for your quick reply. I think 6 months is enough time for me to figure most things out. One of the problems I have is all the hardware, we don't have trays in NZ so I have to import them from the US. Those costs add up. My first trays ordered, was the real bad ones from Amazon. Will put in a new order from Bootstrap farmer in the near future. The business side of the videos intrigued me, as I am an Accountant by trade. Keep up the great content !
@ioannisefremiadis2971
@ioannisefremiadis2971 2 года назад
Hello, how many Kilograms per month is a good amount to sell in order to have a sustainable business?
@SwiftsScents
@SwiftsScents Год назад
The link for the Catalog doesn't seem to be working for me. :(
@markcortez6111
@markcortez6111 2 года назад
Why do you have 3 grow lights per shelf compared to only one per shelf?
@PhiNguyen-un5iz
@PhiNguyen-un5iz 3 года назад
Thanks for another great video Peter! Would you say that the absorbent pad you are using are worth the investment? I've been using paper towels and it seemed there are still moisture at the top of the container.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
At $0.05 each, I feel they are worth the investment. As a consumer, I would think opening a container of microgreens with paper towels at the bottom would turn me off quite a bit. Also, we still get that same moisture on top but it goes away after 2-3 days in the refrigerator. To battle that, store the containers upside down and the moisture goes up right into the pads/towels. Glad your enjoying the series 😎
@PhiNguyen-un5iz
@PhiNguyen-un5iz 3 года назад
@@PrincetonMicrogreens Thank you! I just placed an order with them.
@ThePajamas22
@ThePajamas22 Год назад
I really like your video but I do not recall you building in your production labor costs and deriving a cost to include in your cost per tray
@oilpatch432
@oilpatch432 6 месяцев назад
@Princeton Microgreens the container company you use is a bit expensive. Maybe look into good start packaging.
@jonnyspot9877
@jonnyspot9877 3 года назад
Hey, could you link me to the new coco coir you use, now that walmart is out of stock?
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
FibreDust Coco Coir Block (1 PK) www.amazon.com/dp/B00DQ4P70A/ref=cm_sw_r_cp_api_glt_fabc_WFYB7PP3NWAFYY4S3X3X?_encoding=UTF8&psc=1 Picked up 20 of these last week when they were on sale for $16 each.
@formaggiocoffeeandresto7912
@formaggiocoffeeandresto7912 6 месяцев назад
Wanna know.. how to treat microgreen after harvested.. i am a newbie bro.. I was current chef , and want to start microgreen bussiness
@tristandevisser1170
@tristandevisser1170 2 года назад
Can a person grow micro greens in a country that is high in humidity?
@CheesenRice
@CheesenRice Год назад
Wouldn't it be more for packaging if it's $2.00 for 4 containers and each tray can fill 8-10 containers?
@tuloko16
@tuloko16 2 года назад
There are way more costs that wasnt discussed and often forgotten about. Most of these will vary by location, but worth keeping in mind... permits, some states/municipalities will require permits. Farmers market stand fee. Utilities, now this one can get “ugly” and had it happen to a buddy. A medium sized home operation. Well his county found out and they made him pay commercial utilities for the time he was in operation plus fines and court fees due to zoning violations and the such. Make sure you do your homework. Because when you are dealing with the government triying to get their cut from your hard work, “I didn’t know” is not an excuse. But dont let it stop you either.
@CheesenRice
@CheesenRice Год назад
Fixed vs Variable costs. Registration of your business and certifications is a one time fee (then renewals afterwards) Farmers markets in Illinois is anywhere from $400-$800 for "french markets". I think he may have done the math wrong on the cost of the containers per tray. .50 a container, pack of 4=$2.00 but a tray can fill 8-10 containers. So the container cost per tray making 8 containers would be more like $4. Also if your not spending $1200 on a label maker to start with that cost will be higher too. But either way he did a great job breaking it down.
@KonigKriegD
@KonigKriegD 3 года назад
Also, wear and tear is generally not included in COGS, that's general overhead costs. Tray costs you could include in COGS, but lights, racks, expansion and such are not supposed to be a COGS item.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
Agreed, but I was taking a different approach without teaching an entire MBA level business accounting class 😆 Trying to put things more in layman's terms for everyone. A lot of people are just trying to calculate how much money they are profiting and what its costing them to get there, along with a few key points on what you should be putting money aside for. You seem pretty knowledgeable on the subject, but unfortunately a lot of people that start a small business are not, sadly. 😢
@KonigKriegD
@KonigKriegD 3 года назад
@@PrincetonMicrogreens makes sense.
@TPSDmike
@TPSDmike 3 года назад
You aren’t making it complicated enough. You review the basic costs of producing a tray but don’t touch on any costs associated with actually running a business. You said it yourself in this video “there are so many other costs!, but it is what it is”. Why do you not emphasize these costs? Let me help...licenses, federal/state/employment taxes, bookkeeping software, accountant because you will quickly realize you don’t have time to do it yourself, vehicle registration, gasoline, sanitation supplies, refrigeration costs, marketing expenses, employee wages and less we forget, does the owner work for free...and the list never ends. You did bring up a good point about expansion....if you have a legitimate business you will absolutely have to expand/scale. Scaling any business, even microgreens is a tricky matter and almost BREAKS most businesses. Every podcast I’ve listened to about scaling, the owner says “we needed more capital. Every day I woke up and thought, “I’m going to lose this business”. Anyway, just my two cents. I get rubbed a bit when so many expenses get dismissed and I read all of the comments saying “yay, I’m going to start a micro greens business too!” Many start and many fail.
@papothedon
@papothedon 3 года назад
Do you use the 6x6x3 PLA clamshells by green paper products if so how much can you fit in it for example sunflower.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
4oz
@papothedon
@papothedon 3 года назад
They don’t have 4 ounce clamshells on that website that’s why I’m asking on all your videos you keep saying 4 ounce when you go on the website it’s 8 12 16 24 32
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
@@papothedon 48 holds 6oz, 32 holds 4, 24 holds 2, and 16 holds 1. Volume and weight are very different. ☺️
@papothedon
@papothedon 3 года назад
Awesome thanks you rock!!
@KonigKriegD
@KonigKriegD 3 года назад
Your labels do look amazing. But I was wondering, what's your ROI for the label maker? If you're only saving 3 cents per label, at 1200 dollars for the printer, plus ink costs (say 1 cent per label maybe?). Your ROI comes in after you've printed 60,000 labels. Or somewhere around there.
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
At the saving of about $0.23 a label compared to Avery labels. I sell about 100 containers of microgreens a week. My ROI was roughly 12 months… not to mention the convenience of having a label machine spitting perfectly cut custom labels out at me. 😏
@KonigKriegD
@KonigKriegD 3 года назад
@@PrincetonMicrogreens oh, I miss heard you. That's a much better ROI. We just use a black and white brother label printer. It's fractions of a cent, but obviously only black and white. Having a label printer is very convenient as you say!
@goldenbee9978
@goldenbee9978 3 года назад
I always ask myself how much seed I need for one 1020 tray. Do you only do by try and error? Our is there a good side where I can read it?
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
princetonmicrogreens.com/microgreen-grow-guide Does this help?
@goldenbee9978
@goldenbee9978 3 года назад
@@PrincetonMicrogreens yes sir!!! Thank you so much.
@klemmr3233
@klemmr3233 2 года назад
@@goldenbee9978 Domain is for sale. I guess this didn't work out.
@dominikcerny2966
@dominikcerny2966 3 года назад
What label printer do you have?
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
Epson TM-C3500
@dominikcerny2966
@dominikcerny2966 3 года назад
@@PrincetonMicrogreens Thank you.
@ourspacesinc
@ourspacesinc Год назад
Can you grow in sand
@helainz7198
@helainz7198 Год назад
Hi ! I'm really worried seeing the price you pay for the plastic trays i see 120 euros for 30 trays. But 120 euros is the price for 240 trays shipping and tax includes !!!!
@JesusRobertoGL
@JesusRobertoGL 3 года назад
Why do the tips of my microgreens turn yellow? Help!
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
Could be a few different reasons but the one I see most is “nutrient burn.” Are you using soil or too much nutrients?
@JesusRobertoGL
@JesusRobertoGL 3 года назад
@@PrincetonMicrogreens I use peat moss
@PrincetonMicrogreens
@PrincetonMicrogreens 3 года назад
@@JesusRobertoGL try to change one thing at a time. For instance, get a small cheap bag of a different medium. Grow with that and see if you can reproduce your issue. If not, you found the problem.
@kenthomas4479
@kenthomas4479 2 года назад
what is coyer, you talked about it alot..
@michaelkealy2778
@michaelkealy2778 Год назад
hey i wouldnt say no to seeing the details and calculations. i also like math haha
@robertguay3773
@robertguay3773 2 месяца назад
2.2 LBS per Kilogram
@aawalwahid8474
@aawalwahid8474 Год назад
Is he nervous or something?
@keno-highstreet
@keno-highstreet Год назад
you talking 25 min and only 5 of them are explaining the values...
@hailfire27
@hailfire27 Год назад
This video could have easily been 10 minutes. Way too much rambling.
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