At Deportivo, API's have become a part of our DNA. Whether it's a large scale, global campaign or a feature app: When we discuss marketing solutions with our clients, API's always make an important part of the mix.
Arvid Dyfverman has been working in the borderlands of art and technology for over ten years. His background spans from teaching digital media and rhetorics at the University of Örebro, to working at both web and advertising agencies. He currently works with conceptual design and technical solutions at Deportivo, a digital PR agency in Stockholm.
nordicapis.com
www.internetdagarna.se
APIs are big business. Expedia is turning over 1 billion dollars via their API. VISA, Mastercard, DnB, The Guardian, New York Times, ESPN and many more well known companies have APIs, not to mention Amazon, Twitter, Facebook and other internet companies. APIs are no longer something just for techies, it is something that affects business and disrupts industries.
During one day at Internetdagarna we are going to talk about how APIs can be used to make money directly or indirectly -- either by being sold as a product or by being used to market other products. There will be presentations from companies that have taken this journey and are willing to share their experiences and from industry experts that will share best practices.
From Nordic APIs for Business
The Internet Days 2013
Stockholm, Sweden
2013-11-26
25 ноя 2013
