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Armani collection at Milan Fashion Week 

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(19 Sep 2024)
ASSOCIATED PRESS
Milan - 19 September 2024
1. Wide of Armani venue with people and fans
2. Pan on fans waiting for celebrities outside the venue
3. Medium of Armani Theater sign
4. Medium of Susy Menkes, fashion journalist
5. Pan inside the venue
6. Medium of Zhou Yutong, Chinese actress
7. Medium of Namtan, Thai actress
8. Medium of Antonia Dell’Atte, historical Armani model
9. Medium of Sveva Alviti, Venezia film festival hostess
10. Medium of Alexia - Italian musician
11. Medium of Kakà, Brasilian ex-football player and testimonial for Armani, with his wife model Carolina Dias
12. Medium of Khalid - Singer and musician, by Time magazine judged one of the 100 most influential people
13. Medium of Jeannie Kayan Ng, Chinese singer
14. Various shots of show
15. Finale
16. Giorgio Armani on stage
17. Zoom of Giorgio Armani greeted the public alongside Leo Dell'Orco (Head of Design for Menswear), Silvana Armani (Head of Design for Womenswear), Nicola Lamorgese (Head of Design for Emporio Armani Menswear and historic collaborator of thirty years), and Marco Brunello (Head of Design for Womenswear and historic collaborator of twenty-four years).
STORYLINE:
Emporio Armani played with masculine codes for the news womenswear collection, rewriting codes for the necktie along the way.
Projected against the back wall was a photograph of a woman dressed in a men’s suit and tie by Tom Munro that was part of a 2000 Guggenheim retrospective of designer Giorgio Armani’s first 25 years.
On the Emporio Armani runway, a sequined tie was worn playfully as a bandeau top under a jacket for the evening. Ties anchored daytime business suits with broad shoulders, or a dark evening suit jacket with sheer trousers.
Masculinity and femininity were balanced in soft jackets and flowing trousers, blouses and loose outerwear. A woven bootie was the footwear of choice. The color palette evolved from muted neutrals into bright hues and sequins.
Titled Future Perfect, the collection was both a look back and a projection forward.
As he has recently, the 90-year-old Armani took his final bow with Leo Dell’Orco, head of design for menswear, and Silvana Armani, head of design for womenswear. He was also joined by two other long-time collaborators, Nicola Lamorgese, the head of design for Emporio Armani menswear, and Marco Brunello, head of design for womenswear.
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24 сен 2024

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