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Artist advice I wish I'd never taken

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Hi, everyone! In this video I share the four pieces of art advice I received early on in my career that didn't work for my business. If your goal is to become a successful, full-time artist, perhaps these things will allow you to make the best decisions you possibly can for you and your art business.
The 4 things I talk about are:
1. selling my work on several art websites
2. signing up for as many social media channels as possible
3. Focusing on selling my art in galleries
4. Concentrating my time on selling at art fairs
**what didn't work for me may very well work for you - my intention here is to promote discussion and to give you some things to consider as you find your path to success.
Studio equipment/supplies I use to create and prepare art prints for shipping (affiliate links):
✨Rollo Thermalprinter: amzn.to/2vCvLpj
✨the printer I use for creating my art prints: amzn.to/2ULaTWV
✨Carl Paper Cutter: amzn.to/2PCgzS2
✨ Canon All in One Printer for scanning my work and office tasks: amzn.to/2Y15nl7
✨ rigid mailers for 5x7 prints: amzn.to/2Hd1Hqw
✨ rigid mailers for 8x10 prints: amzn.to/2PTOcin
✨ rigid mailers for 11x14 prints: amzn.to/2VHzLn5
Prints of my work can be found on Etsy here:
www.etsy.com/s...
Visit me on Facebook here: / ellenbrennemanstudio
My Website: www.ellenbrenn...
Find me on Instagram: @ellenbrennemanstudio
All of the opinions I share in this video are based on my personal experience which may not be the same as yours. Please contribute to the conversation but let's all be respectful of one another.

Опубликовано:

20 авг 2024

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Комментарии : 605

@claudiajean8340 4 года назад

1. Sign up for everything and everywhere online. (Way too time consuming and stressful. Choose or 3 places to maintain.) 2. Signing up for every platform where your work will be well received. (choose the right platform for you e.g. visual use Instagram or blogs.) 3. Spend lots of time trying to get into an art gallery. (There is no reason you can't sell your work online! You can't sell your artwork yourself if it's in a gallery and they take 50%) 4. Do as many art fairs as possible. (Not everybody can sell work in person. Prints sell in person better and originals sell better online [in her case] it can discourage you. It is a lot of work, it can be done. )

@treasuretroves5497 4 года назад

thank u!

@bonnibelbuboltz9234 4 года назад

Doing God's work right here.

@00vTv00 4 года назад

Wow! Claudia, you are very talented to have condensed this so well.

@tieflingcorpse9817 4 года назад

Your also more likely to sell to a person than you are to a pretentious gallery who only wants money

@NarcArtTherapy Год назад

Thank you so much!

@CK-op7ho 4 года назад

I just shut down my etsy account, before this video was over. I thought I 'had' to be on it, and people ask if I'm on it, but I just can't charge $49 for a painting. For crafters and like that, fine, but for fine art where I've just spent weeks on a piece, no.

@juelkapr 4 года назад

Thank you, that is the same feeling I have. After hours and days creating a piece and selling it for pennies it not what I want to do.

@CK-op7ho 4 года назад

@@juelkapr I was told not to alter price, but to stick with what I do and what I charge (if the market bears it, and if I feel good about what I charged) and I will find my market. You will too!

@Bachconcertos 4 года назад

@@CourageousPainting Did you hire someone to create your own website or did you have to learn wordpress - what is the deal with that?

@Bachconcertos 4 года назад

@@CourageousPainting I was unable to access your website.

@The-Secret-Dragon 3 года назад

I'm a fine artist on etsy and have sold £200-500 paintings on there, but the vast majority of my sales are my smaller items like £3 stickers and £20 keyrings. The bigger stuff takes forever to shift. I can understand why it is not a good platform for most fine artists

@AvieteR 4 года назад

Dear Ellen, I'm only half way of your video and already feel urge to say THANK YOU for this, because I would have done all the same mistakes you're talking about.

@Dw-px3bc 6 лет назад

As far as art fairs go, I agree with you I am not a people person. SO, I invite my younger sister. She has helped me close so many sales because of her out-going personality, and open up more myself.

@wendydavenport9418 4 года назад

I am not very good at selling

@juliemignard8448 4 года назад

Thank you, you are so right. All those things that you get told to do, huh-uh. Listen to your own self, the most important thing you have to do is do your own art. One thing in my art life-- People kept asking me for my card. So, I made a graphic card, printed it out at home. It was good. No one who got it ever called me. So I made unique cards, each one a hand made work of art all on its own. It had two folds and stood on its own. Many people told me it was on their shelf and that they enjoyed it. But, I still never got any calls. I gave up and decided never to paint again. But that didn't work. I guess I am an addict. Now I sell out of my home and that works just fine. Word of mouth, friends of friends. It is slow, but I live simple and am old. And, when someone asks me for my card, I make them get out their smart phone and put my info into that.

@Dallas-Nyberg 4 года назад

I am a self taught artist. About a year or so ago, I wrote a book about my art journey (about 50+ years actually)..In the book I made these observations in regards to putting your art in art galleries. > Every budding artist dreams of having their artwork hanging in an Art Gallery. It is usually a construed as sign of acceptance of being a competent artist. In some cases that may be correct, most galleries are very fussy about the quality of the art they hang. ...and rightly so, operating an Art Gallery is all about quality and credibility. Personally, I am in two minds about having my art in a gallery. Firstly, it will cost you money. Not a wall rental and picture hook fee... a commission fee. All galleries will take a percentage of an art sale price. Obviously, they can't do it for nothing. Every gallery is different, but most galleries take somewhere around a 50% commission from pieces you sell. Some take less. Above 50%. is rare, but it does happen. So, you price your painting at $500, put it in a gallery and it is sold...the gallery takes 50% of the price and all you get is $250 for your $500 painting. A painting you could have possibly sold privately and received the price you initially asked for it... $500. Remember, you possibly won't be the only artist on show in the gallery, so it becomes a game of luck to attract a buyer. I have found that most gallery operators do not go out of their way to "push" your art onto a prospective buyer. It just hangs on their wall and if it sells, it sells. Usually, if it doesn't sell in a month or so, you will be asked to take it home.< While this observation may not be the experience you might encounter, I'm sure it will be pretty close. Cheers

@EllenBrennemanStudio 4 года назад

thank you for your contribution to the discussion - much appreciated.

@marenagalvan4810 4 года назад

I'm an artist went to art school graduated so close to a BFA but I dropped out as I was taken back by artists way much better than me. I was also young an foolish messed around didn't take it serious. Although a card company took interest in my paintings but my dorm mate shot that down real fast. Art is a very personal preference from your view and from potential buyers. I also worked as a custom picture framer and in a gallery. I wish I could go back and get my BFA degree but it's been to long. Hasn't technology killed the real traditional artists somewhat. IDK I would advise art students to study art as a second elective and get a degree in something that is going to pay the bills. Just a thinking online thought from a wannabe.

@quiettornado1970 4 года назад

@@pattywolford yeah, social scene at gallery is not for me since I has a processing disability.

@voyance4elle 4 года назад

in europe galleries are not only a selling factor but more of an "building the artists name" undertaking. It's about being taken seriously in fine arts, becoming known as an influencual contemporary artist, getting a reputation... if it's a good gallery they will slowly build up your name with exhibitions and shows, selling it to "important" collectors and your prices will then climb and climb. here, there is no other way than through an art gallery. my partner and I are extreme opposites. he is a painter, very serious, makes huge incredible oil paintings and is striving to be successful in the harsh world of contemporary fine art. I however have different mediums and styles that oscilliate between art and illustration... (in europe not everything is called art) and i dont really give a **** how i will make money or where i will be recognized... i just want to ve able to create as freely and as much as possible while making a living off several incomes... ^.^ what a couple... his way seems more secure once you've made it, but my way is more flexible with all the obstacles that lay around... he is the serious artist, i am the happy artist ^.^ he is concerned with recognition and success and having an impact, i am concerned with freedom of expression and playfulness.

@raymondflores5176 4 года назад

50% fk dat

@mazza4190 4 года назад

Learn the skills and ignore everyone. Find joy or damnation.

@grittykitty50 4 года назад

Steven, I like that.

@nemo9540 Год назад

I tried using my art to make money once and in the beginning it was great, I was getting a steady load of commissions and yes I was making a little money which was great when I needed to buy more supplies. The problem came when simply painting, drawing and creating that once made me happy committing myself to those commissions made me feel so miserable. I've since completely refused anymore commissions and only painting and draw for myself and I'm not getting hung up on selling my work and now I've found that joy in being creative again. ☺️

@Purpleiris444 6 лет назад

totally agree with you. I found that being on too many social media takes up too much time and creative energy. Finally I narrow down to just FB and Instagram. All the others are automatically sync with my weblog.

@EllenBrennemanStudio 6 лет назад

Marlene Lee oh my gosh, it’s exhausting, isn’t it? There’s so much pressure to be everywhere and it’s just not possible. I became much happier when I let go of the channels that didn’t really matter. 😊. Thank you for your comment!

@joesurfer9754 4 года назад

@@EllenBrennemanStudio I'm not going to leave this post up for long so I hope you read it. I'v sold thousands of paintings the last 4 or 5 years ( I am a watercolor street artist). I have to paint 7 days a week. (Mostly watercolor seascapes, landscapes, surfing) Never been online with my paintings accept facebook. I have not been in any a show sinse high school in the 1970's. I NEVER give my phone number out. I paint and sell on the street. The reason Id' bet that you didn't sell in person is because of price and competition at shows. Make some big paintings to attract people but make a lot of smaller one's 12 x 18, 9 x 12 etc. to sell for bargain prices. Let the customer frame it themselves and tell them where best price's in town are for framing. VERY IMPORTANT:Always have your easel set up and be painting when out selling. Learn what your customers want and paint that, not what you want to paint. You will not only sell a lot but you will have to paint a lot more because of it. You will get so many commissions (paint those at home in A/C) over time that you will have to turn some down. You HAVE to have a type "A" personality and know how to do sales and talk. Study a group of black artists called the Highwaymen and there sales techniques. They literally sold 100's of thousands of paintings. Also, i'v learned, if you want to make big bucks, you need to be able to draw and paint a portrait on moments notice and/or as commissions. It does not matter if you are a landscape artist or something, people are going to want portraits. Don't be afraid of "not having a permit" if you find the balls to sell on the street. You have to be bold. I'v had a lot of people try to get me to tell them how i do it. Including one very pretty women who i gave my number to and then called me several times and once told me she was naked in a bathtub with candles and wanted me to teach her how to sell on the street... lol. Did'nt work. It's very hard sweaty work but you will make money. Customers will be literally going around town looking for you you will get so many. The commissions are where you quadruple your price's and ask for bare minimum half the money up front. Trust me, they will go to the bank and get it. If they want a portrait (they will) take a bunch of your own photos on the spot and never show the photos. Just the painting when fully finished. I have a bunch of people that have completely decorated their beach house's with my work. Your painting theme HAS to be directly related to where you are selling and to your target customer. ie: If you target tourists in New York City, you need to paint paintings of New York city. One last thing: Tourist's FROM New York will buy more paintings than anyone on the planet. I'm in florida.

@nelsonunit7000 4 года назад

What is the best site for actually selling your original work though? Is ebay not a good thing, as most people go on there to find a cheap bargain.

@kaiyodei 4 года назад

social media can show you trends to take advantage of. untill the market is to saturated with, let's say unicorn-butterfly-mermaid-sloths

@prettykitty75 4 года назад

@@joesurfer9754 That's freakin awesome!

@frankyavery 5 лет назад

I never put my stuff on Pinterest. Especially unique concepts. I feel like that's just an invite for people to copy your stuff.

@EllenBrennemanStudio 5 лет назад

It truly is THE place to go for ideas. I have heard of people saying it's a great place to sell but I have no idea what those numbers would look like. Pinterest brings me about 14,000 viewers per month but I have no idea how many of those people actually buy :/

@howardhill3395 4 года назад

@@EllenBrennemanStudio Perhaps as part of your sale, it may be worth asking the customer where they 1st saw your work

@kaliwilliams5480 4 года назад

Food for thought!

@ACB2K 4 года назад

Yes it is..

@mindakahn9964 4 года назад

Natasha Thompson Absolutely.

@Davett53 4 года назад

I was a part time professional artist,.....I always had a part time job to support my art making. I had a lot of success, exhibiting my art, ...I have to admit, I never made a reliable dime selling my art. But I was in some amazing exhibitions, both single person shows and in group shows. I competed for many arts grants and was awarded them on 5 different years,.....those were money grants, with no restrictions on how I was to use the money. I purchased more tools, supplies and paid for professional photos to be taken of my art. This is "old school",..pre-digital media, silver image photography and slide production,....during the 1970s, 80s, & 90s.

@elkiness 4 года назад

Hi! Yes, as an older (72) artist, I've been through many of the same experiences....and more! I agree with you absolutely. I've been on many galleries--some good experiences, but too many bad ones--even one gallery disappearing with 5 paintings! What I found most difficult is that I needed an income and happen to love teaching art. Teaching is draining. I kept up with the artwork all along--with many shows, even in a few museums. But balancing all this with bringing up a family was great strain. Something's gotta go. I guess it was my health. I have no advice, except--don't try to do it all. Leave room for yourself. Think carefully about what's most important.

@EllenBrennemanStudio 4 года назад

Thank you for sharing your experience, Elinore! :)

@KellieChasse 6 лет назад

Hi Ellen! Yes....Yes....Yes. It has taken me years to come to the same conclusion. I think as a creative person sometimes I found it hard to stay focused and jumping around from one thing to another to see what works was natural for me, but it takes great focus to do well. Great advice for any artist.

@domif.b.7657 5 лет назад

Thank you for this video. I took part in a major art fair a few years ago. I'm not a people person and ended up with anxiety due to the crowds at that fair. A colleague of mine, though, had a visit from a gallery there and ended up skyrocketing with his paintings. So, we never really know which of the channels will be working until we tried them.

@nicolamclean7253 4 года назад

This resonated with me so much - I'm guilty of trying to do all those four things - we must've gone to the same art advice school! I was overwhelmed (still am) with art admin - trying to constantly update shops, some with prints, some with original art, some with both, some with smaller less expensive original art - it's exhausting and leaves so little time to actually create new art! I gave up art fairs after attending two and hating every minute of sitting behind a stall with my work on it. As an introvert I jsut didn't know whether to try to engage folk as they browsed or let them look in peace so ended up just sitting with an inane slightly pained smile on my face until I could pack up and go home! I'm considering at the moment which online stores to keep and which to ditch and actually gave up using Pinterest quite a while ago when they changed their alogorithm to the point that I couldn't even find my own art in a subject specific search so doubted anyone else would! Thank you for this and I'm looking forward to checking out your other videos for more advice.

@Hepticus 4 года назад

This was a very concise and personal overview, I really appreciated hearing your story of listening to advice that may or may not have suited you. It came across as very unpretentious and insightful

@phyllisjarrett5780 6 лет назад

Hi Ellen, Fantastic advice! I'm presently retired and have always wanted to just do art. 28 years of a job I truly loved has now come to an end. My first love was art. Sitting upstairs in an old farmhouse drawing with only a pencil for hours. I'm thankful for my grade eight art teacher and you for giving me that lift of energy to believe, start and move ahead😉 Thanks you are awesome and so honest!💌 Sending love from Canada! I also have an Etsy shop😉 Good vibes always..take care.

@EllenBrennemanStudio 6 лет назад

Phyllis, you are so dear to leave me a comment here, thank you! And how wonderful that you are following your bliss! You can never go wrong with art and it sounds like you have a true passion for it. Congrats on your Etsy shop and BEST of luck to you! 😊

@arandorapress7561 4 года назад

Very wise words. Applicable to photographic print image sales too. It's a ruthless environment and concentrating on what works for you is best. I'd add to Ellen's wise points, learn how to politely tell well meaning but clueless people that whilst thanking them for their interest you do not need their advice. If I had an English pound for every bit of useless, patronising, interfering, irritating, time-wasting, downright stupid, etcetera "advice" I'd had wedged down my unwilling choking throat by people who really do not know what they are on about I would be rich and wouldn't need to flog myself senseless trying to get paid by people who want everything for "free".

@jesstallfeather 6 лет назад

BINGO! Thank you, this is exactly what has happened to me in my artist journey what I tell people doesn't work. And dorkie me bought in to the "art business guru's " online courses, books, downloads etc telling me otherwise. Well, we learn and mature. And my minds "ear" is more attuned to when to listen to a particular artist talk about making it as a full time artist. I guess my B.S. meter is more finely attuned in that respect LOL. Glad to have found you and subscribed - cultivating my RU-vid subscription list as well. God Bless!

@EllenBrennemanStudio 6 лет назад

Connie, I'm so glad you found this video helpful - thank you so much for the feedback! :)

@serenitylost1 5 лет назад

Interesting perspective. I have sold in all those venues, gallery, online, my own web site, art fair, art clubs. I agree with you on the gallery and there is even more drama behind the scenes in many galleries. Art Fairs are sooo much work, very time consuming, it is costly. The places I sold the most art are in a specialty grocery store front, my paintings were hanging on the front wall right by the cash registers! The other place I sold several large paintings was at our county fair. I got ribbons for my paintings and they all sold. I am older now and looking forward to selling online. When I had my own website I sold one painting on there. I no longer have that website but am pondering the notion of creating one again.

@EllenBrennemanStudio 5 лет назад

thank you for contributing to this conversation!

@lynnallen4379 4 года назад

I just found this video and have to say how much I appreciate your honest advice. It makes good sense in so many ways. Thank you.

@mangochutnee 4 года назад

I’m a picture framer and also have a gallery. I charge artists and craftsmakers 30% commission and sell quite a lot of artwork, especially local scenes. Many small high street businesses hold ‘pop up shops’ events now ..... I think that’s a great place for artists to start .... may even give you the inspiration to open your own gallery.

@mangochutnee 4 года назад

JG Alegria I sell a variety of artwork and try to exhibit to suit all ..... I work in mixed media and my partner paints in both a traditional style but also abstract. I have seen quite a few shopkeepers that hire space ... gift shops, boutiques and cafes are trying similar events as running a shop on the high street can be pretty grim these days 😬

@dougg1075 5 лет назад

I’ve bought art at fairs but they were always around 100 dollar or so pieces and the ones that were expensive I got a card and thought about it. I can see your point about price points.

@colorfoolart4049 4 года назад

I am so glad I found this video, Ellen! I have been wondering why I have been so stressed trying to sell my art and it is most likely because I am trying to run MANY shops, maintain every social media outlet, etc! (Plus raise my 3yo boy!) Ahhh! Great advice: love your work.

@makingitthrough190 4 года назад

You have created such an interesting forum for discussion on this topic. I’ve just been caught up in reading all the comments. There is a wealth of wisdom here from artists from every kind of background and level of involvement. Thank you

@stevejorde 4 года назад

Ellen this is EXCELLENT advice! I have found out the best way to get exposure is to get out and paint! Standing on the side of a road or street doing plein-air work has gotten me more inquiries beyond my wildest dreams. Thank you SOOOO much for your instructional videos, they are very helpful!

@IsabeauJoubert 4 года назад

THANK YOU for making this video. You literally mentioned everything I did as a fiber artist, because of the advice I got. I had to go back to my advertising career and decided to go to business school to get a better understanding of well... business! I'm now ready to try again but so nervous because of the negative experiences I had. Wow, thank you and well done on your lovely business! So inspired x

@trevork.mcneil585 4 года назад

It seemed to me as though you were giving examples of what are basically common misconceptions or at least advice based on limited information, particularly when it comes to social media and finding the right platform for the specific medium you create in. That is simply good advice in general.

@somethingbeautiful2212 5 лет назад

I have met some very grumpy artists in person. Being a friendly, curious and interested audience/ perspective buyer, it is often a surprise to get the short answer and brush off from a artist/seller.

@joesurfer9754 4 года назад

Look at the paintings they are showing. Wait a year and go back to the same show and you will see they are still trying to sell the same paintings.

@AnotherKid23 3 года назад

Thank you for your honesty. I always thought galleries were the be all end all too if an artist making it but it’s different in today’s world and I’m happy for that. You can reach the world without leaving your house.

@olgadeart 6 лет назад

Thank you, it's really helping, because I am making the same mistake-trying to be everywhere online, and it doesn't work

@raymondflores5176 4 года назад

at the end of the day the main ones like ffa and saatchi take time but theres always ebay amazon sux......ive wathed 100s of vids and know artist ebay or ffa gotta hit festivals and events 1st fridays and what no but even those blow now u get the starvin artist.....just look hot and men will buy ur art sadly or be good at art

@janiedeklerk3114 Год назад

Ellen you are a star!! Thank you for taking all the stresses off of my shoulders. I felt so overwhelmed. Now I can relax and do my art.❤

@EllenBrennemanStudio Год назад

SO glad to read this - and you are welcome! :)

@gTANK7777 4 года назад

I think the over arching point that you are bringing fourth here is that not all advice applies to everyone. It can be very situational. Some of the things you said in this video will work great for some people, and some things will not work well at all for others. Its all about understanding your own position and then applying certain things. Nice video, thank you.

@dawnsafarik6872 4 года назад

Thanks for this video! I found it helpful. Today I was so discouraged and felt like giving up on art myself. I had my first art show last month. I was so excited to finally be able to show my work. It didn’t turn out so well. The only people who attended the show are the people that I invited. I had comments about how there isn’t a market for portraits of women, which I do. I know that’s not true because several of the artists I admire do them! I’ve just felt like a miserable failure in trying to promote and sell my work. I’m just not sure how to find my market and the folks who can afford it. It can be so discouraging!! Why does it have to be so hard to be an artist and sell your work?!

@firstlast2034 4 месяца назад

Art is, in most cases a business. It takes guts, stamina, determination and if you do not have that then enjoy your work with art and get a paying job. That has been my experience.

@tonimcnulty4971 2 года назад

Thank you Julie, so helpful! Wonderful talk

@Davett53 4 года назад

I was also lucky to work in art related businesses, while I was exhibiting my art. I was a custom picture framer for 30 years,....I worked for other artists, I worked for a company that built artistic retail displays. I worked as an art shipper and packager, I did gallery display set-ups, prep work for other artist's exhibits. I found jobs doing anything and everything, related to making art. I did small jobs,....where artist's were needed,.....like hotel wall art production. I went to art fairs,...summer time activities. I was doing all this before the computer & the Internet became the new way of doing business.

@featherbound8099 4 года назад

In other words: "Don't overextend yourself."

@stevecarmean2059 4 года назад

Thanks for the helpful video, Ellen. I've only been painting for about two years and I'm happy to say that I was already avoiding these four things, just by instinct. As of today I am subscribing to your RU-vid channel. Looking forward to more of your videos!

@largaparker6370 4 года назад

I am a pewter artist in South Africa and the fairs...AH I ended up back at a 9-5 job hating every minute. So I totally agree, up at 4;00am slogging tables etc every weekend. I have recently started again but I hate social media. Your idea to pick one or two is the best thing. There is so many that I ended up with "technological freeze" - if there is such a term...Haha. To think that this video is still as relevant as when you did it is awesome! Thank you, it gave me some clarity in the madness.

@gardenglory6624 3 года назад

enjoyed thoroughly. NO you didn't tell us what to do, YOU SAVED US. LOTS of bad bad bad advice out there. Thank you.

@nana.naghmana9 4 года назад

Hi. I'm a professional portrait painter I charge for it .. but when I do paintings I fall in love with them n don't want to sale them.( I do take orders for paintings though) To me my paintings are my passion, not business. Loved your vedio.

@raymondflores5176 4 года назад

@@alegriart i traded mine for weed and weed credit i miss my 3 chciks butt naked looking at the ocean i miss my penguin on the ice inever painted them the same

@bbartist 4 года назад

I had 5 kids. Loved them with all my heart but they should leave home and they did. Same with my art; it should go to those who love it....for a fair price.

@chantalrioux3292 5 лет назад

Thank you very much Ellen! It makes a lot of sense because social medias and promoting your work takes so much time and energy leaving less time to make art. Just having a web site and a couple of social medias is more than enough for me. Thanks for your videos!

@EllenBrennemanStudio 5 лет назад

Thank you for your comment! 😊

@fantasyeve87 4 года назад

Oh my gosh thank you for spreading these ideas because I was starting to think about all of these “shops” and sites and thinking, how on earth am I going to manage all of these? Happy to hear I’m not the only one thinking this!

@Hs5ab Год назад

I did the art fair as well, found them exhausting as well. Glad you found your platform. So many don't. Yes I to had to get over the *gallery only* mind set. Yes I agree they keep your work hostage. I've kept in mind over the yrs that people who ask what gallery are you with, simply don't know what else to say and don't want to appear dumb. They also are not usually buyers of art either.

@relicfineartportraitsgalle3733 6 лет назад

Yes! It would be great to hear about your experience with art fairs :)

@EllenBrennemanStudio 6 лет назад

RELIC Tintype and Alternative Process Fine Art Photography thank you for the feedback! I’ve had a lot of people ask me this via Facebook so I will work on a video and share my experience ✨👍🏼

@plfjh247 6 лет назад

Hi Ellen, thanks so much for your video! I have done an art fair at a local art center and I just barely broke even for my entry fee. It's a very fickle business! Art holiday fairs have their own special specs (I think) because people are looking for gifts. Yes, it was a LOT of work to only break even. I too am an introvert in general, which makes it harder to work in that kind of environment. But I am inspired by your online success! I will keep moving forward. Thanks again.

@EllenBrennemanStudio 6 лет назад

Cat Woman thank you so much for your comment here, and I am sorry to hear that you barely broke even; this type of thing happened to me as well, several times early on; we just can’t let it discourage us! Please do keep moving forward and if you hit a wall don’t take it as a sign that you should quit. Just think of it as a sign to find another way around it. 😊

@PattysGarden 6 лет назад

Ellen, you are amazing. Talented, generous, honest and such a sweetheart to boot! Thank you for sharing.

@EllenBrennemanStudio 6 лет назад

Patty, you are so good to me - thank you!!

@FurthermoreJack 6 лет назад

I subscribed! Your thee best ! So far your the most honest and not so snobby. Your Frank. Good advice for an introvert artist such as I am. Art fairs aren't for introverts.

@EllenBrennemanStudio 6 лет назад

Thank you! I have mixed feelings about shows. I attend one art fair a year now and have gotten better at communicating with customers, plus it's been helpful in determining who my target market is (something that's harder to figure out online). But I agree, it's a huge struggle for introverts.

@FurthermoreJack 6 лет назад

Love your Sloth Bear

@joesurfer9754 4 года назад

@@EllenBrennemanStudio Watch the movie "boiler room".

@journeyofaconfusedartist Год назад

I did this and so much experienced the same. I simplify now

@pepa1420 4 года назад

Thanks Ellen, great advice!!!👏👩‍🎨🙄🌻

@cathorn1871 5 лет назад

Hi, Ellen! This was very helpful! I am just starting out. I recently quit my full-time job in order to pursue art. It is daunting, but I'm going slow and trying to make smart decisions. Thank you so much for posting this. :)

@EllenBrennemanStudio 5 лет назад

Best of luck to you and your new art career! ☺️

@gardengal9478 5 лет назад

Ellen, you are an answer to prayer. I have a 5 year old art business that has been needing this “shot in the arm” that your videos have provided for me. Your style of communicating is wonderful! I do private paint parties but have recently started to try and sell my work. Facebook is my only social media contact point and I am not very sure about it. I have an instagram account but haven’t used it lately. I have to get a website together but that is a daunting task for me. Thank you for all your help! As I have time I watch your videos. They give me hope!

@EllenBrennemanStudio 5 лет назад

Susan, you are very kind - thank you! ☺️

@esteplosionart7386 4 года назад

@@EllenBrennemanStudio Just fyi. I had another site but directed my domain to my fineartamerica account. I haven't been there long but it is making sense to me to have the store already built in and it's quite straight forward. If that helps give ideas

@jessicacano859 5 лет назад

Going to do my first art fair in a couple months. Thanks for the advice.

@richardbornemann806 2 года назад

The other thing about being on all of these platforms, whether etsy or social media, is that each has it's own SEO algorithm. And figuring out even one algorithm, even a little, is very very difficult. If not just about impossible. At least, I've never been able to do it. Good advice for keeping your sanity. Thanks!

@meheretoday6968 4 года назад

Thank you... I am just starting out and am pleased to have someone confirm what I had thought... great talk, thanks

@howardhill3395 4 года назад

Very helpful video. Must have a clear marketing focus for your unique creations which includes the appropriate price & distribution channel. Thanks Ellen.

@mika66 5 лет назад

The online approach was probably the error. A personal website is the way to go, plus social media for marketing purposes. If ecommerce capability is not available through your site, than an online shop, such as etsy (or other), is a smart choice.

@petroshingalana8556 3 года назад

Please do another show, this is a great help, thank you so much..very helpful 😊

@salmonella508 4 года назад

“I have some apples. Would you like to buy some apples?” “Yes, I would like to buy some apples” Thats about as complicated as it should be to start a business. Ron Swanson Parks and Recreation

@elkiness 4 года назад

Don't be silly. Art is serious, another thing altogether.

@candicecan1634 4 года назад

If only it were...

@nicoledice6288 4 года назад

Sal Monella I wish 😂

@nicoledice6288 4 года назад

Carolyn Van Hosen it’s all about marketing yourself and not being afraid to please the customer. Designers have the same problem, they get locked into their own vision and forget to design/ create for the client. Not just to their personal tastes

@thomasplacentia5201 4 года назад

@Carolyn Van Hosen absolutely!

@firstlast2034 4 месяца назад

I think most businesses go through the same down side. Management and sound business principals will help pull you out of a slump, which will happen!

@sweetlasvegassuccess 2 года назад

You did a beautiful job of sharing your experience and being specific. Very helpful. Easy to listen to you.

@EllenBrennemanStudio 2 года назад

Thank you for the kind words; so glad it was helpful!

@maestasify 4 года назад

From an artist with 40 years in the business, and numerous home and business (potter) moves (last move in 2015) during those years, I have found that having a steady wholesale venue pays the bills. I have had the same one for 20 years, and it has only grown. I have one small consignment venue that is picking up in sales as I have added to my inventory there. All the other artwork is hit and miss in terms of selling it. I do one community Christmas fair a year, mostly to network and visit with neighbors, and to sell discounted work. Doing regular fairs is a gamble to way too much work for a potter of my age. I teach classes in my home studio, another thing that pays the bills. My students also order and buy my work. I have a showroom where people can see and purchase my work. I found this gallery/shop (which most are these days) by doing a cold call, observing how customers are treated, how the work of each artist is displayed, how organized it is, and the care they take in sending a monthly check on time. The cold call began after my 20 minutes of observations. I am not trying to be famous- don't want that hassle. I have a content and peace-filled life. I have yet to file for Social Security benefits. I suppose I should by now.

@DynamicBailey 4 года назад

maestasify if you’re 62 or older I’d take social security. Don’t let the government keep it. I want the life you’ve described toward the end of your post. It sounds lovely.

@kathyr.1721 5 лет назад

Really appreciate what you are sharing. Thanks, Ellen!!

@barbaracantwell8831 4 года назад

Thank you for the advice. I am just starting out and appreciate your candid comments.

@paintyourselfcalm 2 года назад

Thank you. This was so helpful. What really stood out was how artists can get spread so thin trying to keep up with all the social media platforms. I'm rethinking so many things at the moment about where I want to sow my energy. I've been feeling so guilty and realizing it's not justified!

@EllenBrennemanStudio 2 года назад

You are most welcome. Too often we put so much pressure on ourselves to do it all, when it's truly an impossible task. Do what you can, do it as well as you can and take pride in knowing that's enough ❤

@DennisCNolasco 3 года назад

Thank you for your honest advice Ellen.

@AtelierThams 4 года назад

There is even another problem with spreading the own artworks allaround the online world: if you have an own website, your google ranking decreases, because Google "thinks" the website with a higher ranking is the original website for a foto or a picture. So if you have your paintings shown on Pinterest, Google "thinks" Pinterest is the original owner of your pictures - and Google punishes your own website (!) with a worse rating, because you show pictures, which are "stolen". In fact that is a BIG problem! I figured it out one day, when my ranking totaly crashed from page 2 of Google search down to page 34 (!!, thirty four!). I had nothing changed but to open an account on Pinterest. I set the account on invisible and only two weeks later everything was back to normal.

@jukurodrigues 4 года назад

Yes It differs for everyone but it is great food for thinking :) (y) (y) (y) there is a lot of that and any advice can not be taken You just have to think your self which one is valuable advice :) Good one :) In person on fair it makes all the difference also how good you are at selling techniques if you depend on a person coming to you and buy or if you invite a person in or go to potential customer..... When I started I had challenge with talking - selling something was too much to ask because It is much higher level communication technique talking is very small part of it . I am still in development and learning and will be for all time

@lauraoldermanart6784 6 лет назад

Such great advice borne of experience. Thank you very much for sharing this. I'm just starting out and recently participated in a small fair. I sold several pieces of original art, but my price point (read "beginner low") is what I think helped move the pieces. I agree: Art fairs are exhausting! And, they can be expensive by the time you purchase the canopy, racks, tables, chairs, pay the participation fee, etc. They don't teach this stuff in art school, do they!

@EllenBrennemanStudio 6 лет назад

You are SO right! Whenever I'm visiting a fair part of me wishes I were in it, but those are only on the lovely sunny, low humidity days. The weather plays such a huge role in everything from attitude of sellers and shoppers. Those days when it's muggy and rainy I'm beyond grateful that I only do a select few these days!

@HipThrowBarb 4 года назад

Thankyou for sharing your experiences. I'm just starting out and this has saved me a lot of angst. I now have a clearer plan.

@linear7d 4 года назад

Great information! Thank you for taking the time to share it!

@rubberducky6411 4 года назад

Wow this was so helpful.These type of concerns can paralyze you.Thanks kid.

@hollywong4649 4 года назад

I truly appreciate your candor and your willingness to talk about the much needed business side of art making. It creates a sense of community among other artists and we all really need that! Looking forward to future postings. My best to you.

@EllenBrennemanStudio 4 года назад

Thank you for your lovely comment, Holly; greatly appreciated 😊

@ACreativeSpace92 3 года назад

I am actually planning to start going to art festivals, flea markets, etc. to try to make a living. I really appreciate all of you videos. I have a website gallery and Etsy/casnacart. Thanks for all your advice as a fellow artist. Keep up the great content!

@user-mn4cq1sx4w 4 года назад

Wow your advice about choosing the social media in accordance with specific of art - it is so amazing, so simple and brilliantly. Wow. Thank you from the bottom of my heart

@r.g.36 4 года назад

I can't thank you enough, I've been thinking about starting online shop, of my own artworks, and have always felt lost and kind of confused about, what to do, what not to do, where to start, and you seemed like you gave all the answers to my questions, even the once I didn't think of. I really appreciate your desire to help and maybe guide a little bit, people who just getting into art "business", always had mixed filling about that word.😅🙈 Anyway, thank you very much for your insightful and helpful yet encouraging tips, advices and thoughts on this topic. I just stumbled upon your videos, this is probably 2nd or 3rd I'm watching, I didn't search for this but really glad I saw this. Please keep up this good work , you are really helpful. 🙏✊🙋‍♀️

@heatherwood2449 4 года назад

I looked at your work now, I love it!!! wonderful use of color and white space. I love the balance and subject matter!!!

@jepe15 4 года назад

this video is really helps me mapping what I'm gonna do as an artist. thinking that being an artist always been captured as a poor job is not right anymore. I can make a lot of money by doing my passion. thanks again!

@ilaisalatu5804 5 лет назад

Thankyou for sharing.....i completely agree with you co'z i also stumble on the same stones....and now am trying to move forward again....

@ElmwoodParkHulk 4 года назад

I worked a number of years ago with Yigal Ozeri and I was exposed to the high end world of Art . I met many of his collectors that have been collecting his work for many years . He has no online presence yet he has volumes of books published of his work . To get at that level you need to get a notable collectors to take interest in your work . It was a very interesting experience but not very inspiring because it's essentially a production type of operation and he does very little painting himself as he has about 5 staff painters creating these giant pieces . He does direct the production of the works out of this giant converted factory called Mana in Jersey City . His hyperrealism art of women in nature sells worldwide , so I guess in this case it's not what you know but who you know . I do remember him getting on the phone and listening to him promote his next collection to one of his collectors . So yes lots of self promotion , it was quite an experience . One of the collectors looked at my work from my youth and asked what I did for a living,he liked what he saw . I just never got inspired to start doing any type of work .

@ElmwoodParkHulk 4 года назад

JG Alegria through networking ....His early work was abstract and over a period of 10 years he developed his hyperrealism technique . He is known for women in nature work and is published in many books . I think the key to his success was finding the right network of collectors for his work which is collected worldwide now.

@alamaamosa3801 4 года назад

Thank you for sharing your experiences yes I have that practical skill ,the problem is creating that compass and managing time .I think the goal is keeping it simple ,social media is a vehicle my experience is like u limit your channels so your time does not suffer and progress in your concepts and have clarity ...food for thought

@dollimelaine 3 года назад

thanks this was super helpful... just starting with online art sales and was wondering about more than one shop etc. for a few years i did art fairs selling hats i made...it is fun for a moment but then it is awful, like you say....it is hard for me to go to an art fair now cause i see the people sitting there and i feel it all over again. i also feel the same about art galleries as you said here. i do well on facebook as a portrait painter. i post a foto of my work and it always starts a dialogue and often inquiries that have led to commissions. i enjoy that alot.

@castanedagus 4 года назад

Great and precise info! Clear to undrestand and very hear-felt about Art Fairs Glad I heard it here first now I know Thank You

@kallishevzov4053 4 года назад

Very helpful- now I see why I feel totally overwhelmed!

@creativesolutions902 4 года назад

Totally agree with everything you said. Going simple is best and focusing on a niche and platform you feel comfortable with and sticking to it. The internet can be a blessing and a curse oh, so I'm trying to use it wisely. Thanks for this video, it helps to confirm the things I have learned along the way

@karens107 4 года назад

I like your myth busting of “you haven’t made it till you’re in a gallery” was helpful to hear it makes perfect sense after you say it but it’s so easy to feel defeated when you only give yourself a narrow definition of success especially when all the “helpful” advice says the same thing

@srednaart 4 года назад

Thanks for sharing your experience Ellen! This was a breath of fresh air, things were getting overwhelming and I needed a breather. No point in making art if we are not enjoying it!!

@EllenBrennemanStudio 4 года назад

Absolutely right! So glad you found it helpful! ☺️

@Darrylizer1 4 года назад

Thanks Ellen, you've confirmed some suspicions I've had and given me some solid advise.

@michaelluciano7774 3 года назад

I've had really good luck on Ebay, but my bread and butter is selling in public, creating smaller paintings so people can easily buy them. Sometimes just getting yourself out there is the best way to make a sell.

@kimberlypresley9842 6 лет назад

Thank you so much for your advice and wisdom! It has been really helpful in navigating the art world. I'm an oil pastel artist and I just recently decided to get serious about my art as a business. I really appreciate and enjoy your videos! :)

@EllenBrennemanStudio 6 лет назад

Kimberly, thank you so much for taking the time to comment here; I'm happy to know you're finding these helpful! Above all, BEST of luck to you on your exciting new career! ☺️

@kimberlypresley9842 6 лет назад

Thank you! I love your paintings btw! :)

@hc509 4 года назад

Excellent video. We learn more from mistakes than successes and you shared what worked and did not work for you! Very beneficial for Artists such as myself just starting out!

@brendadrew834 4 года назад

Agree with many of your points. I've been a professional artist for most of my 71 years and worked as a fashion illustrator in NYC in the late 60s and 70s. I then got married and raised three daughters and had my own home based decorating business and then went on to work as a floral designer, window dresser/display artist and had my own art business for a few years all while having a mild form of MS. I live in a very well known art/resort area with many art galleries/museums/art schools and theaters. Here they take 70 percent from the artist at art galleries and leave only 30 percent for the artist..highway robbery! I saw a huge painting at a local art gallery that was fantastic several years ago. It was going for $29, 000 dollars! I often wondered how long it was there before some very wealthy person bought it. No wall on any house around here would have had space for it! Not to mention the cost of shipping/handling! I had my prints and blank greeting cards in 20 different stores locally and have sold my art from coast to coast but it hasn't been easy. My late husband was my salesman and then he died 4 years ago. There went my sales as with MS I can't run around anymore nor can I drive anymore! It was a lot easier working as an artist for a corporation with benefits than having my own business. I still paint and sell a print every now and then, but it's not a booming business. And unfortunately, most people who go into galleries, go to just look at art and treat a gallery like a museum! Artists need to eat, have a roof over their heads and pay for art supplies as well which is all very expensive, more so today than ever before! As much as I've loved art and enjoyed creating, if I had it to do over again, I would be a psychologist which I've also studied at a university and on my own or I'd be a meteorologist since I also love to paint cloud formations as well as study storms. Much easier than being a n artist! imho!! Thanks for sharing your experience as well.

@KarmasAbutch 4 года назад

Your point about spreading yourself thin online is spot on! My question is what happens when the thriving social media outlets you’d narrowed it down to... reaches over saturation, or an overall decline in it’s “personality”... and people begin to leave in droves. Currently happening with FB, Instagram and already did with DeviantArt?

@EllenBrennemanStudio 4 года назад

When many people began leaving FB I became quite worried as I was selling most all my originals there. I am still doing well there despite that because that is where my customers/followers are. I always make sure that people know how to reach me outside of FB also, and have Etsy/website links handy when needed. Granted, I've had my business page for 7 years now too, and with an established community. I am hoping someone else will assist with this question because it's a good one and deserves an answer for those starting out...

@dorotaszkopiak1970 4 года назад

I very agree with social media in any business 🙂 I've got experience in different business and I felt exhausted keep up my all profiles updated what was crucial for my business

@gunnarronn6730 4 года назад

All through this video I am sitting humming in agreement and nodding lol And don´t get me started on art faires! I swear I could not sell water in a dessert and much less the things I make.

@sherryleggett1612 Год назад

I’m so glad I watched this. I am an introvert so art fairs would scare me but I thought it was something I should do. I was wondering how I was going to deal with all the online platforms when I barely even know how to deal with Facebook. I do love to teach though so I think developing some online classes could work for me. Thanks for helping me to focus.

@tinydegraaf 4 года назад

Tank you Ellen, I experienced all you mentioned in the same way.

@RishiGangoly 4 года назад

This is so nice of you to make this video. Very lovely. Thank you so much for taking out the time to give this information to the world. Love you for this. Awesome

@AtlisDe 4 года назад

you know thats a good point, about the many print on demand sites, i have also done this, and i never thought about as if it detracts. I'll try deleting some of them to see if it helps. Society 6 for me has a clunky uploading system, which is my main reason why i stopped uploading. Redbubble and teepublic more so are so much faster and easier to upload.

@marriedaprince1 6 лет назад

Ellen, Thanks for your video; I think you did a great job at presenting the non advice advice in a non biased way. you told us your experience of it, which is really helpful. It is good to hear the other perspective of advice that many other artists are given. Thanks again!