Painting the Town - All City Canvas x Herman Miller
Last year, Herman Miller's philanthropic division, the Herman Miller Foundation, underwent a major overhaul. Headed up by a volunteer group of employees, the annual giving strategy was re-envisioned as Herman Miller Cares, which is based in five areas of focus: Education, Health, Essential Human Needs, Environment, and Design, Art and Culture. Ryan Anderson, Herman Miller's Director of Future Technology, heads up the latter, and explains its objectives simply: "to encourage creative place-making and to take art out of the confines of the gallery. Instead of asking someone to pay to see the art," Anderson says, "we're saying, we'll find you."
By focusing efforts on cities in which Herman Miller has a high volume of employees, Herman Miller Cares is able to encourage company-wide participation, and moving forward hopes to focus on serving local youth programs. The location for the new Latin American Headquarters, Herman Miller's Mexico City showroom, situated at the juncture of Mexico City's Condesa and Roma neighborhoods, provided an obvious draw and provided the team an opportunity to hone in on a burgeoning arts and culture scene and join forces with a local, yet globally active public arts organization, All City Canvas. For the site of their site-specific intervention, ACC commissioned LA-based artist Augustine Kofie to create a mural on the exterior wall of Impact Hub Mexico City's brand new coworking space, located right in the heart of Roma. Kofie was briefed to create a composition that reflects the space and character of Impact Hub while responding directly to the context of the neighborhood at large.
27 апр 2014
