00:00 Today's topic: Success of G4 Tequila
01:40 Introduction Shawn Miller, KDGP Group, US Managing Partner of G4
08:20 Building brand recognition: The early days
09:50 The beginning
12:30 Growing phase of G4 tequila
13:47 SOLD OUT
16:46 Key things to success
18:40 Storytelling
19:40 Consumer education matters
24:00 ITA G4 Brand Training
26:35 Sales training, the course in practice
37:50 Being your own boss: From fitness to tequila
42:00 Community
46:00 Where is G4 now? Future.
50:00 Bonus question
54:00 Do what you do the best
Shawn:
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5 сен 2024