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Bobbie CEO Laura Modi on creating organic infant formula, mission to stop formula shaming 

CBS Mornings
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28 окт 2024

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Комментарии : 28   
@hiimchris
@hiimchris 2 года назад
God Bless this company!! My baby loves this formula!!!
@christinalynn8143
@christinalynn8143 2 года назад
Early Childhood Development is Important.
@MsHashy420
@MsHashy420 2 года назад
Why is it 4x more for the lack of preservatives?
@TrueCrimeDoula
@TrueCrimeDoula 2 года назад
Organic milk from sustainable farms.
@TrueCrimeDoula
@TrueCrimeDoula 2 года назад
Formula shortages from supply chain issues and then a massive formula recall from Similac actually make this topic newsworthy. I suppose if you don't have a baby you wouldn't care, but not only is it noteworthy that Bobbie is a success story and a company started and run by women, but they also have a mission to normalize how we feed our babies. Formula used to be the absolute NORM in the US - it was considered better and more convenient than breastmilk. But then one formula company (that would be Nesle!) made a disastrous mistake by marketing formula to new mothers in third world countries which caused a great deal of sickness and death. You need clean water to mix formula with and you need money to afford formula - both of those things were at a deficit in the countries targeted. So formula was left with a tainted reputation - one that put profits over lives. To this day lactation activists will boycott ANYTHING that has to do with Nesle, even refusing to purchase water & chocolate made by the company. At the same time, science was telling us that there were all sorts of great things about breastfeeding - benefits for the mother (lower risk of certain cancers) and huge benefits for the baby (everything from fewer colds to preventing certain forms of leukemia.). Eventually breastfeeding became a public health issue (around 2014) started by the AAP and then other organizations joined in (like the CDC, WHO & UNICEF) eventually, you had breastfeeding as the absolute gold standard - the essential way to nourish a baby. As a result, women who formula-fed fell into the category of those who smoke or don't wear seatbelts. There you have the genesis of formula-shaming not just by other moms or birth workers, but by the general public. Now it's time to prioritize CHOICE and women's mental & physical health over what a baby is eating from 0 - 6 or so months.
@locatingtexasrealestatetea552
@locatingtexasrealestatetea552 2 года назад
feel so bad for that mom crying after breastfeeding for 9 months. that's wonderful! but totally get it. props to the founder
@evalinda5246
@evalinda5246 2 года назад
This company now has a waitlist that’s miles long. I can’t access this formula for my infant, as a new customer.
@mikeymunson9504
@mikeymunson9504 2 года назад
Was CBS paid for this segment? This came off more as an infomercial than actual news coverage.
@PelinAkan-y5s
@PelinAkan-y5s 9 месяцев назад
I wish the price ws more affordable
@jockcustodian
@jockcustodian 2 года назад
It's deceptive to say EU formulas/Bobbie are more nutritionally up-to-date. Bobbie is required to meet FDA's 1980 nutritional laws just like every other U.S. formula. And Bobbie is made by Perrigo, who also makes Walmart's, Kroger, Amazon's and other store brand's organic formulas, but all others retail for ~1/2 the price. This is just marketing spin taking advantage of a women's emotional vulnerability to extract money at a time when there is a real need for truthful information. Shameful.
@Ignaz366
@Ignaz366 2 года назад
Yup, just another "Big-Pharma" play.
@Ignaz366
@Ignaz366 2 года назад
@@TrueCrimeDoula Not true, you are misinforming the public. Bobbie uses a formulation that a big pharmaceutical company put through a clinical trial and got FDA approved. Bobbie did not do their own clinical trial! Period, Full Stop. They do NOT own the formulation. Anyone could go to Perrigo and get the same formula made and slap another label on it. At least come clean with people.
@TrueCrimeDoula
@TrueCrimeDoula 2 года назад
@@Ignaz366 That is simply not true. First off, the other Perrigo formulas are not using organic milk from cows on a sustainable farm in Vermont. Are you refuting that point? The other formulas use palm oil - Bobbie does not. Are you saying they're all the same? They're not. The other formulas are higher in iron while Bobbie's is LOWER yet still meets FDA requirements. But what is your point? You're trying to say that Target Up & Up is the same as Bobbie because Perrigo manufactured them both? No, definitely not. Or that someone could go to Perrigo and say "We want a generic made exactly like Bobbie?" I highly doubt that is on anyone's agenda.
@TrueCrimeDoula
@TrueCrimeDoula 2 года назад
@@Ignaz366 The manufacturer Perrigo, which makes store-brand formulas and pediatric nutrition drinks was interested in producing a product for millennial parents. "We noticed there was a need for an FDA-regulated product that served consumers' preference [for an EU-style formula]," says Adriane Sherogan, an executive at Perrigo, which is now producing Bobbie's formula in Vermont. (Sherogan is saying that the formula is NOT the same as the other products they manufacture.)
@Ignaz366
@Ignaz366 2 года назад
@@TrueCrimeDoula I have made my point. Consumers will see this and know there is something to research about this brand and how white label formulas are made. That is all I wanted to accomplish.
@Lolee56
@Lolee56 2 года назад
Is this video a joke…
@ninalee8625
@ninalee8625 Год назад
You know what is organic formula? Breast milk. Your boss is required to allow you to pump your beasts.
@user08354
@user08354 Год назад
But they may not be required to pay you for that time spent pumping. Some families may not be able to financially afford that reduction in salary. Separately, there are many many reasons outside of mom’s control why producing breastmilk is not possible for some women.
@joshuamaxwell3165
@joshuamaxwell3165 2 года назад
What are you crying for.???? smh. anything to make a sale.
@TrueCrimeDoula
@TrueCrimeDoula 2 года назад
I'm going to assume that you have never tried to nourish a baby from your body. There's an enormous amount of pressure put upon today's mothers to breastfeed because it has been credited with better short-term health, better long-term health outcomes, preventing obesity, diabetes, ear infections, viruses & flus and even credited with creating smarter children (higher IQ points.) As a new mother who is sleep deprived, hormonal, and trying her best to uphold standards that have been impressed upon her, this becomes a recipe for guilt, sorrow, anxiety, and sometimes depression. So, if you haven't gone through it yourself or been close to someone who had struggled with breastfeeding challenges then yes, you would smack your head about someone crying over turning to formula for nutrition.
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