For those who attended Watches & Wonders this year and were able to escape the Palexpo for any length of time, it would have been hard to miss the giant, metallic balloon that was parked outside the Breitling boutique and restaurant on the shores of Lake Geneva. This was just short of acting as a beacon to fans of the brand, as it glinted in the Swiss sunshine, those who have followed Breitling for a while now will remember exactly what this balloon and orange capsule attached achieved. This was of course, the Breitling Orbiter, piloted by Bertrand Piccard and Brian Jones - the third and ultimately successful attempt to circumnavigate the globe non-stop in a non-powered craft. To tell us more about this 55-metre tall monument to human achievement, and what it was doing here, Andrew tracked down Georges Kern, CEO of Breitling, and the man who flew it, Piccard, in sunny Geneva.
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28 сен 2024