Cashing Out Early: Cracking the Code of Social Media Monetization - Lilia Alexander 

In this episode of Stansplaining, Stan interviews travel creator Lilia Alexander. Lilia shares her experience building Wellington Live, a Facebook page with over 300k followers by focusing on quality local updates. She discusses monetizing the page early on and challenges of selling the business.
Lilia opens up about overcoming self-doubt and tall poppy syndrome. Stan and Lilia debate paths to monetizing content, from sponsorships to strategic services. Lilia reflects on experiences in the travel industry and pivoting content during COVID-19.
This inspiring conversation provides lessons on entrepreneurship, monetization strategies, and applying skills to help multiple brands grow.
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