Daniel George Menswear - Part 1 Getting Measured 

Daniel is far from ordinary! I had the pleasure of meeting him about four years ago in Chicago. I was at a wedding and none of the guys in the party knew how to tie their bowties. Daniel George had created all the tuxedo’s for the wedding party. It was a Sunday and his office was closed but the service got in touch with him apparently en route to brunch. He postponed his brunch plans and arrived in front of the hotel in his Rolls-Royce with a buddy and the two tied all of our bowties and gallantly drove off. We still talk about it to this day. The humor and kindness was over the top. It was a real superhero moment!

His demeanour commands respect. Also has a great sense of humor and you can really trust him. If I could afford bespoke suit, I would want for him to take care of it.

Daniel is fantastic, and his humour seals the deal.

Nothing better than dealing with someone that's actually knowledgeable about suits. look forward to see the finished product!

I was 18 when my dad took me to Baskin's in Chicago to get measured for two suits. That was back in 1988. This bought back those memories.

When I reach my target weight of 180 pounds, currently 188. I'm celebrating with a custom made suit. It's been a long hard journey but the finish line is tantalisingly close, as coming up 9 years ago I was over 300 pounds. So not far to go.

Daniel is such a nice, funny and interesting guy. No doubt that his father would be very proud of the person and businessman that he is today. Thank you for this opportunity to meet him.

Mr. George impressed me completely. He knows his work in and out to include materials and sizing. I never had a suit tailored from top to bottom so I can imagine how much detailing is required to ensure the suit is fitted to perfection.

I’m astounded by the amount of knowledge and thankful that Daniel can communicate it with professionalism. He is confident without being off-putting. I appreciate how he works to build a lifelong relationship with his customer.

I was one of those guys who got his first bespoke suit from Daniel when he made the tux for my wedding. It changed my perspective on formalwear forever. Fewer pieces of higher quality is my mantra now. While the initial investment is higher (comparatively), you'll more than get that value back over time. You just wear a suit made for you differently than you would one off-the-rack. And, while he's clearly up on trends, he also does an amazing job at explaining the rules that stay evergreen. Daniel makes you feel like a VIP when you walk in. I promise you, he didn't turn the charm on for the camera. Working with Daniel, and the top-notch service of his team, is part of the experience. When I do plan on adding more staples to my formal wardrobe, they will be made by Daniel.

Love this. Love the attention to detail, the personal touches, the gleaning of your taste and preferences, the ease of it and the fact that, in no instance, did you appear rushed. That's the way it should be. Kudos to Mr. George, and thanks for posting this!

Mind-blowing! I just watched the second part. The whole process - I love how Daniel and/or his colleagues are with you from start to finish and are open to suggestions! That’s A+ quality customer service!

John, I watched this last year before I stared wearing suits. Now I’m waiting for my second tailored suit so I decided to watch it again, and it’s even more enjoyable. Thanks.

Came back to rewatch. The resulting suit is amazing.

Really respect Daniel. His experience would have made this experience incredible

John, what a great video! I am so impressed with Daniel George! He is the consummate professional, and his knowledge about making a custom suit is next level! I learned so much in this video! The attention to detail reminded me of shopping in European boutiques! I was really impressed with the entire process! This is definitely tailored clothing at its finest! Can you tell I’m excited? This process is so comprehensive, from the detailed measuring, fabric and lining selections, cap shoulders, functioning buttons, pockets, thick cuffs in the slacks, and the classic British aesthetic! Simply amazing! Daniel and his staff are to be commended for excellent service! I’m blown away!

I love guys like this. A little flamboyant lots of confidence. Very entertaining.

Just watched/commented on part 2, the whole process is very cool and Daniel seems to make the entire experience very comfortable and enjoyable, thanks!

I absolutely love this! I love your on location videos and the interviews with others! Great job! Now in need a suit LOL

Very impressed with the collaborative process and the give and take to get everything the customer wants but that will also look good.

Wow! I’m impressed! This video and Daniel’s passion definitely shines. Knowing about Daniel’s background helps to understand his passion which adds to the experience. Having one of this suits will always make me think of Daniel’s uniqueness in style and approach.

Both Part 1 and Part 2 of this series were extremely educational. I do not have a normal physique and when I purchase new clothing I know that they don't fit quite right. I have not known before what to look for and what to ask for in changes to make things fit correctly. Now I know a lot more about the topic and have a better chance of being able to ask for the correct changes. I truly appreciate the knowledge learned here in these two videos. I am alreading thinking about taking a trip to San Francisco to visit this tailor. Thank you!

There is no better confidence builder than a well-fitting suit!

He's smooooth. He's already talking about making you the third suit. Gosh. He's a pro.

John, I am thrilled you’re adding content video like this. Very excited for part two!

Confidence and competence like his is always compelling.

Love all the advice he is giving. So many options to choose from.

Love it. The personal touch, hybrid of the best of international bespoke and American innovation and above all//STYLE...GREAT

Bought my wedding suit through Daniel. It was an absolute pleasure working with him and the suit came out better than I could’ve dreamed. Hoping I get the opportunity of buying another suit through him in the future.

Daniel George!! Your menswear shop is fantastic!! Your knowledge and style of suiting blows me away. When I do visit San Francisco I will most certainly stop b your shop.

Ok no beating around the bush. I want. No I need that custom suit experience. His attention to detail is amazing.

I absolutely enjoyed this process. Quite a few pieces learned throughout. Daniel is a pro and his wit is welcome. This is what passion offers and delivers.

Amazing service and quality from Daniel and his team

Hi Jon thanks for sharing this valuable info. It is very much appreciated. On a personal note, I started following you about a year ago and you have changed my fashion life forever; the way I dress now compared to how I dressed before has not only made me appreciate quality clothing, style and self esteem, but saved my marriage. I can’t thank you enough for what you (and Antonio Centeno) are doing for average guys like me. Blessings!

I'm so excited for you :) I didn't know Daniel George and now I feel like I do know him a bit, his expertise is fascinating! There's nothing like having custom made clothing. I can barely wait to see you in your finished suit, I'm keeping my eyes peeled for part 2.

Love the attention to detail. And I agree that sheen is largely underrated. Great suits, and what a pro.

This is so cool watching the process! I'm going to share this will all of my couples getting married!! These are things I would never know! Thank you so much for your great content!

Wow those were some amazing nuggets..im not even close to understanding the language of fabric..i cant wait to see the next part to this video..

This was fascinating. I had no idea so many different measurements went into a suit. Thanks for the education! I can't wait to see the finished product. Oh, how I wish I still worked in a business world where men wore suits!

Great video! I see Daniel to be very open and personable. This is a rare trait in bespoke tailors that you normally don't see. Part of buying a custom or bespoke suit is the experience. Is spending an afternoon talking about cloths, design, colors, etc. I can tell that is the experience that you had with Daniel. Something I learn: the two best friends you can have in your life: Your Tailor and Your Barber.

Very interesting. I just got my first MTM suit and I love it. I look forward to my next one and this video will help.

Look forward to Part 2. Some of those blues were gorgeous, I could not been able to resist.

At the age of 24, my dad took me to his Italian tailor. Throughout my life, (I'm 63) I've only had made-to-measure suits... pants with cuffs, working buttons on the sleeves (aka surgeon cuffs), side vents and padded shoulders to offset my small build. Custom suits are expensive but they make you feel like a million bucks. And, all my suits were made by tradespeople in Montréal... no offshore work... fabric almost exclusively from England but sometimes, Italian. Very nice video although for a first made-to-measure suit, I might have gone with a polyvalent dark blue.

Wow I’m excited for you! This looks like a great experience. I need one. And this is a new kind of video for sure! 👏🏻

Wow. I found this video because I’m a bike fitter (yes, bike fitting is a thing), and the most common comparison is getting a custom suit made. Everyone nods their head in understanding and agreement at that, assuming that everyone knows what it’s like. To say I’m not stylish is a huge understatement, I know nothing about having a custom suit made. The references to others in the fashion world went right over my head - to be expected. Then you got into the measuring bit and I was blown away. Asymmetry is a huge deal in bike fitting because you’re interfacing the human body to a symmetric machine. I’ve been bike fitting for 25 years, when I watch someone walk down the street I can guess at their injury history based on how they walk - I so wish I could turn that off. I’ve never considered how the suit falls on the shoulder or how buttons line up as a result of asymmetry. I am truly impressed by what I see.

Fantastic? Yes. I appreciate seeing the level of detail and the process. While it’s unlikely I’ll have a suit made this way I still enjoy seeing the exquisite craftsmanship. Thanks, great stuff.

Ordered my first two custom suits from a local shop. Can’t wait for them to arrive. I think bought my last off the shelf suit. Great video. Daniel’s knowledge is next level.

Excellent video! I agree you really do learn so much about how men's custom tailored suits when having one made for you,if not familiar with it. The cost is much more however you are getting top notch service and quality plus you actually get to pick out how you want it customized in every detail which is awesome. Men's wear like this will last you a very longtime own a few of them myself as well even just customized sport jackets from my favorite mens wear store locally where I live that are awesome to deal with. It's a personal one on one experience that you really appreciate and for many men once you've done it this way,myself included you'll continue doing it this way. Have an awesome day and week ahead yourself.

Do yourself a favor and watch both parts of this. Looks amazing and attractively priced!

I’m envious! Can’t wait to see the final result.

This is a really cool video. Love the devices he uses to measure your back incline and slopes of shoulders. Had no idea these things existed, but totally makes sense. I think I'm more excited to see the finished product than you are. Thank you for sharing and congrats!

Great great video, just to show you John, you will always learn something new. Thanks.

Wow. What a thorough and detailed process!

Watching this again,I can only say Mr George is a genius touched by someone higher.

great video, really loved this one. Amazing how you can still learn about fit.

"Warm blooded dudes" lol this guy is great, love your channel content. Bravo

Great completion from the first one! DG seems like one hell of a guy. Looks like you had fun also.

Damn, that was awesome. I love people know their craft. Thanks for making this. Can't wait to see the final product.

I enjoy Daniel’s interaction with you. Very fluid.

I only own a made to mesure navy suit that I paid under 800, and some supports jackets. This was fascinating. It's like building the man from the ground up. It must be a matter of your trust in his professionalism, attenrion to detail, and experience vs. his reputation and how in the future he will be at the top of a short list the next time you need buy even a cravat or weather you are buying a tuxedo for your wedding. I had no idea so much work went into it. It makes sense, for the cost, that you get something that expresses who you are as a man. This was a great video. I am very happy I found your channel. I am learning a lot. Thank you.

I've had several custom suits made in my lifetime but never by a tailor like this guy! I wish San Francisco wasn't so far away. Love the Burgandy suit!

Intro music alone did it for me!! Well done

What a great looking suit! Recently I’ve been thinking about purchasing a bespoke sport jacket or suit, and your two Daniel George videos have invaluable information. I’m retired and just turned 60. I would love to have a Daniel George bespoke suit.

This guy is great in his business!

You're so right. He's personable and that's what sold me on him and his brand

Someday I want to be fussed over like that. Mr. George’s attention to detail makes me want to run to San Francisco for a suit.

You are incredibly fortunate to be able to have such an amazing experience with this man and get a custom suit for free. His suits mush cost a fortune.

Thoroughly enjoyed this video and Daniel is extremely knowledgeable....Respect from South Africa

Hopefully next year I’ll be in Dallas at the American Bespoke Tailoring academy. I’m 45 and used to be a truck driver now I’m gonna be a tailor. 😃. Fantastic video thank you good Sir.

This was such an interesting video. I wish I had access to the quality of services you received. I visited a menswear store where a person with a tape measure actually asked me the size of my waist. I know you pay more for this level of service, but it is worth it. Daniel George seems to be truly committed to making sure you leave satisfied. I can’t wait to see the follow up video to see the end product. 👍

Great and entertaining video - Daniel George seems ultra top tier

I turned 39 this year, but this is my favorite channel and very much applicable already. ¡Gracias hermano!

Amazing attention to detail and such quality work.

Awesome! Thanks for making this video!

This should be a beautiful suit of clothes! I like the fabric you chose and the pattern. And I agree, some of the best fabrics come from Italy!

All looking fantastic John. Can’t wait for the reveal. Thanks .

Stunning. Absolutely detailed, of details. Amazing... Great share, thank you!

Daniel George should be on tv.

Incredible enjoyable and informative! Thank you so much, peace.

What an awesome video that offered a great information. I was looking at the swatches and wondering what would I pick. He showed me what to look for when buying off the rack. PS I love to cuff my slacks to.

Really like seeing the process!

That fitting looks fun. Great job!!!!!!

Awesome video! Thanks for sharing this experience!

I have had many suits made and posture measurements were never made. The man knows anatomy.

This video was right on time for me. I've been planning to visit his shop in Chicago to be fitted for a bunch of shirts.

I just picked up my suit from Daniel today. Great experience and I can't wait to show it off!!! I had Daniel on my initial meeting. In my 1st and 2nd fitting, I had two different staff members. Great time and knowledgeable staff.

Legend: love my custom suites I don’t get to SF often ( New York resident) but will book a fitting next trip

I’ve out for a while , with work and other things . But this was one of your best yet ! I’m a big fan of fashion , growing up in large family who’s father was a preacher. And grand father was a deacon being dressed up was my moms and grand ma job and it kinda stuck . Then spending 20+ yrs in camouflage of some type. Has now given a longing to wear nice clothing. A fitted suit maaaan fills so good . So to see a video on how to buy a high end suit sooo nice good job !

Just realized I'd only given a thumbs up but no comment. This cat is interesting (entertaining the least). The detailed measurements though - wow! His passion really comes through in everything.

Not only would I like a suit from Daniel I would love to meet him. He seems like a character! I’ll gladly drag my ass to Chicago or San Fran. 🙏

Oh this guy's an artist i love him

Excellent video - thank you!

Such great quality detail work. Love to visit sometime for my first suit.

Amazing video!!

You knocked this one out of the park John!

I found Daniel George 6 months ago while researching tailoring in the Bay Area. This is where i will be going to have a suit tailored for sure. Nice video John.

Just looking at the guy doing the measurement..he is such a genius.

Loved the fruit with the rug!

Good stuff man! The measuring process was very detailed. Adjusting The button stance to eliminate any puckering around the chest area is smart. I have made to measure suits with that same issue & have wondered if button placement was the culprit.

Going bespoke, has to be the best feeling in the world!