In this informative marketing video, Mac from Momentum conducts a thorough digital marketing audit for an IT Company.
Please watch in detail if you run and IT Company that needs help with marketing or SEO.
Starting with a fresh assessment of their Google business listing, Mac emphasizes the importance of local search visibility for attracting new customers. He provides valuable insights into optimizing the listing, including adding more keywords, services, and social media icons, as well as soliciting and responding to reviews.
Moving on to the website audit, Mac evaluates various elements such as the homepage layout, navigation, and SEO metrics. He highlights the importance of optimizing meta tags, internal linking, and content creation to improve organic search rankings and drive more traffic to the site. Additionally, Mac suggests enhancing user experience by adding captcha to forms, improving call-to-action buttons, and implementing better color contrast for visual elements.
While commending the IT company for its informative content and robust services offerings, Mac identifies areas for improvement such as increasing domain authority, fixing technical SEO issues, and implementing tracking tags for better analytics. He recommends strategies for building backlinks, removing bad backlinks, and leveraging paid advertising to complement organic search efforts.
Overall, Mac acknowledges this IT Business offers valuable insights to help them further enhance their digital marketing strategies and achieve their business goals. With Momentum's expertise in Google partnerships, Google Ads, local search, and SEO, our marketing agency can help make a big impact on the Digital Marketing for IT Companies.
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5 сен 2024