DISNEY CEO MAJOR FREAKOUT AFTER STAR WARS BOYCOTT HITS A WORLD RECORD FOR LUCASFILM! 

The disrespect is coming from Disney not the fans. What they have done to that franchise is disrespectful to George Lucas and the fans of REAL Star Wars.

those "toxic fans" need to stop writing, producing, and directing all the terrible content that keeps coming out of Disney these days 🤣

"Let the products speak for themselves..." Well, BOB they do: They all are bad and UN-watchable. Do the fans a favor: Quit. Take Kathleen Kennedy with you.

Disney put LUCASFILM in a black hole!🕳

"Let the product speak for itself" We did, and IT SUCKS! now what?

They have done such a disservice to women and minorities with DEI. Now, there will be people who turn off movies and TV shows that have the main character that falls under DEI when people use to give it an honest chance before.

They were warned years ago. Too stupid to listen, as expected. Watching them derail and taking the tumble that they've earned.

Disney’s delusion is beyond incomprehensible and Iger, Kennedy, and Hedland have cannibalized the Star Wars brand and destroyed Walt Disneys vision!

Bob goes out of his way to make sure Disney isn't transparent The only thing that they're transparent about is their embrace of DEI WE FIND BOB'S EMBRACE OF DEI OFFENSIVE. BOB, "your product" has spoken for itself Your announcements mean NOTHING to us.

No surprise here because most sane people seen this coming years ago!

Major shareholders, one of them being Blackrock, will not allow Disney to deviate from 'The Message'.

How Iger and Kennedy can continue to roll out DEI excrement and lose Disney hundreds of millions of dollars and still have their seats at the head of the table is remarkable. Every other day is another lamination about the toxic fans and we don’t have an agenda but DEI is soooo important, fans should shut up, they don’t know anything about Star Wars, posers, entitled fans…ENOUGH. Throw the bums out!

Based on lawsuits they've filed, statements they've made, hiring and firing decisions they've made, etc... I think he's not only a complete hypocrite, but it seems like he's kind of a horrible person..

I have zero qualms with being "offensive" towards the employees making this crap. As if they are owed our time and attention just because they made garbage.

"Let our products speak for themselves" That's the problem - speaking for themselves they are mid-tier trash at best. Disney has using the diversity as a shield to protect them from criticism, when the products themselves are trash.

Iger and Kennedy can create whatever crap they want.... we have the prerogative to not watch their crap. As to their view that is offensive... be offended. Elon Musk said it best, Bob.

I did let the product speak for itself. It just kept saying that it hated me because of my gender and the color of my skin and that everything is somehow my fault even in a fictional universe. That's why I don't pay attention to the product anymore.

They’re pissing on us without the courtesy of calling it rain - Avatar ( 2009 )

This message brought to you, by the company that fires employees based on their politics and religion.

George Lucas made the biggest mistake of his life when he sold Lucasfilm to Disney.

To hell with what that fans want, we are going to shove our agenda down their throats whether or not they want it. We know what you want, you don't 🤦‍♂️

I don’t think there is a boycott , no one cared anymore, if liberals like me are done with Star Wars, life long fan here , I’m not mad, I’m not sad, I’m just over the bad stories and not interested

Bob Iger, the disney board, Kathleen Kennedy ,the entire lucasfilm division staff , Kevin feige and his executives and staff should have all been fired.

I demand the immediate termination of Bob Iger and Kathleen Kennedy.

The fan base and consumer is finally being heard! This is huge. We need to stand up for ourselves and not except the crap they shit out.

They are determined to crash and burn.

Well their products speak for themselves and they say "we are shit" loud and clear imo.

It's not like a bunch of people got together and said let's not watch it. People just don't wanna watch it. That's not a boycott. That's a preference.... also if it's a small minority, you shouldn't even see it in the numbers...

Disney needs to sell Lucas Film back to George for half the amount he sold it for due to the damage Disney did to the brand.

it really hurts the heart what they have done to the star wars franchise Disney needs to sell star wars

3:55 Well, yes. That's rather the problem. Disney's products did most certainly speak for themselves.

All the fans want is for the studios to give proper respect to the source material by offering entertaining stories that do justice to the source. As CEO, Iger should acknowledge the fact that the voices of consumers are NOT a "minority" but the majority withholding our money, patronage and praise, from projects not meeting our desires. It's never been an issue of a small band of rebels turning the majority against Disney/Marvel/Lucas Films. It's always been a concerted effort of the majority to not waste our money on crap. If the Board were truly acting in the best interests of the investors, they'd fire Iger, Kennedy and all of their underlings, then work to rebuild a quality creative team with a focus on entertainment- NOT agendas.

Blah, blah, blah. It's all everyone's fault. Good bye all DEI companies. Just don't use them.

"There is no agenda" "We do not engage in culture wars" "It's just a small minority of fans" We've heard all this drivel so many times. Bob Iger, just disappear!

Ole Bobby seems to suffer from cognitive dissonance: he defends Disney's commitment to DEI, then claims Disney isn't pushing an agenda, when DEI is an agenda.

Anyone else notice how the Disney President and the Ubisoft President are giving almost the same exact speech.

I honestly just don’t understand how something so ridiculously simple can be twisted and manipulated so much that it bears scant resemblance to the original simple facts… Eiger seems to have conveniently ‘forgotten’, or is purposely ignoring tried and proven rules, that you give the public what they want, not try to force things that they are not interested in rammed down their throats!! His ego must be of such gigantic proportions that it’s difficult to comprehend!! One single guy dictating what tens of millions of people SHOULD be watching and interested in, as opposed to what they all have told him vocally, by voting, and by abstaining from attending the rubbish that he and his cohorts at other studios just will not stop trying to force everyone to like!! He’s basically making films for himself, and the tiny gang of simpletons who buy into the nonsense, and that just ain’t how you run a studio, or any business for that matter!!! Not if you actually want to make a profit lol!! And to then try to shame the masses that aren’t remotely interested in the woke dei and all the rest of it into changing their minds is absurd!!! Well, I guess he can carry on making hundreds of millions of dollar films that he, Whoopie and Joy et al can all sit in massive empty theatres watching, while the shareholders go broke and the studios fall into rack and ruin lol!! Good luck with that..let me know how it works out for you looolol!! You cannot FORCE people to like something that they DON’T…end of!!! 🙄

It's not a boycott when you don't buy something that isn't worth buying.

Their products DO speak for themselves... Thats part of the problem.

New Disney Rule 6) Confess Your Stupidity and Repent and 7) Remember : " NO One Expects the Disney INQUISITION (Bwa-ha-ha-Haa !)

If customers don't spend money and waste time for crappy products, it's not a boycott

Funny, I can think of a dozen things that weren't up to not only Star Wars snuff, but modern media snuff. Things that were bad: Story, plot, characters, settings, editing, directing, actors, CGI, pacing, writing, shit didn't even make sense. Things that were good: Quimir is a character they absolutely waste; some lightsaber fights were cool. Not one mention of "agenda, race, gender, or sex." because for the last time. THATS NOT THE FUCKING PROBLEM. They're gas lighting the shit out of this.

Problem is the products are speaking for themselves...

Actions speak louder than words.

Hello, Mr. Igor, there are seven angry dwarves who would like a word with you. Again. Should I tell them you are not here? Again?

no one is convincing any one else. The product speaks for itself.

So the Disney CEO had freak outs with Diddy?

Fans boycotting? What fans!?! There are no fans left!!!

The hardcore fans didn’t go to the movie once, or alone. They didn’t just buy a movie ticket but a lot of the merchandise. You don’t just lose a regular viewer but a dedicated fan.

It BLOWS MY MIND that he recognizes he has a problem with fans, but has heard NOTHING we have said. He wants to invalidate us as humans so he doesn't take accountability for his incompetence.

Why is it now just about diversity? I mean does these people not remember there were shows about diversity and those were and always be cult classics. I mean we had; Fresh Prince of Bel Air, Mighty Morphin Power Rangers, Doug and whole host of shows that had diversity. No one complained or gender/race swapped those shows (to my knowledge).

😂😂😂i haven't been a star wars customer since 2012

you know as a white straight man i am ALL for everyone being included but like many of us fans stating its more a issue with poor writing and lets all be honest the way they are going about DEI is hurting that so called same goal. when you gotta shove a specific narrative down ppls throats and then shit on them for not liking how it was presented and done only makes the cause seem wrong.....i feel like lucasfilms and disney whole approach to this is alot more harmful and just sets back said cause even further.... and thats the real victim in all this, instead of well written stories and well made characters they throw agendas at us then call us monsters for not kissing thier ass for it..... do BETTER

Everyone is laughing at you, Bob Iger.

Disney's Star Wars product is shit, which is why I don't buy it. The DEI crap is an added incentive for me to avoid their products. As is their alphabet agenda, and the disrespect they show to men. The creator's fee-fees are not my problem.

Someone needs to tell Iger that DEI is an agenda, so is making a movie about alien space lesbian witches.

"We are going to use more DEI, and we do not have an agenda". Okaaaaay. As Mr. Spok once said "The needs of the many outweigh the needs of the few".

I detest Disney so much I didn't want their $1.99 offer. Not worth it just to catch up on some series I haven't seen. I want fun and entertaining products. Don't shove Woke DEI crap on me.

Thanks Mike👍🏼👍🏼👍🏼

So like he said,” let the product speak for itself”. I let the Acolyte speak and it said I’m boring and pointless and not worth your time. Now will you listen to the fan base that says maybe you’re producing garbage.

they keep hiring people to make these movies and tv shows that say they are and have been huge fans of the IP". Then they continue to say "but i never read the lore/comics". Then you're not a fan then!

If enough of the diversity community tune in to these shows they would never be canceled and would have made money nobody in Disney is asking why that is

Didn't Iger state that they would stop all the woke stuff and focus on the product...

Disney is about as transparent as a bowling ball.

Here we go, Bob acting baffled like “i dont know what’s the big deal” 🤮

Disney is a shadow of what it once was. George Lucas laughed to the bank when he sold the franchise. All Disney can do is throw in DEI characters that don't feel real in the Star Wars universe, and the stories feel stupid. They've taken a great franchise and completely utterly destroyed it.

"When Anakin blew up the Death Star"

"The talent that we have" THAT IS THE PROBLEM!! You don't have TALENT, you have a rainbow coalition of checked boxes.

Disney is the only company to reward failure instead of success.

"Our Support for DEI " You can stop Right there Iger.. Those projects just failed. Shareholders should sue you for dereliction of fiscal duties."

They have pushed me away because I can't be gas let by double speak from a detached from reality CEO tell me I don't know when I am being lied to

When will they learn that it has nothing to do with DEI?!? It’s all about, lazy/nonsensical story and character writing. About how they ignore lore, about how they butcher existing characters and their background. We have the high ground while Disney has gone to the dark side. Darth Iger the ruthless ans his minion Darth KeyKey are destroying the fandom….

Disney: The Galactic Empire Pre-Disney Star Wars fans: The Rebel Alliance

Disney Star Wars has been ruined by Bob Iger and Kathleen Kennedy. They should both resign, they are incompetent. As long as Disney keep pushing DEI over content and entertainment the vast majority of people will continue to refuse to watch the inferior politically driven movies and shows produced by Disney. Nothing will as long as Blackrock etc are involved, Disney will continue to lose money!

Does he think we are stupid. By watching the shows, it adds to the viewership. By watching the movies it adds to the box office. A trailer is enough to tell us what we want to watch.

I like chocolate. Someone not liking chocolate or the company that makes chocolate, isn't going to make me not like chocolate any more. See the problem, Bob? If we like something, we like it. We don't stop because someone else says it's not good... your chocolate is rotten Bob. That's the problem here. Your chocolate is shit.

As one of the biggest SW fans I walked away after the force awakens. Never imagined it would get this bad but that heart breaking decision was the best I made

It's officially the end times, Disney hates money, time to start ice skating on the lake of fire because it's got to be getting pretty chilly down there right about now 😂

Iger, don't poop in my mouth and tell me its softserve!!!

Mr Walt Disney would be turning in his grave at how rubbish his successors are

Their is no fan base anymore. Half of vintage stores now are of star wars 😂😂😂😂😂😂😂

Disney, you ARE the culture war.

I’m good with Disney, they can go away now. I love you Mickey, Minney, Pluto, Donald, Goofy, Pete. You will always be a fond memory. 💔

It's not a boycott... It's disinterest.

Bob: There is no agenda. Also Bob: We will push DEI harder. And he really doesn't see the contradiction.

Deadppol succeeded because 1: it's deadpool 2: it just pokes fun at Disney 3: Hugh Jackman

It spoke and we heard and we hated what we heard. Thanks ceo.

Disney/Lucus films and Iger EARNED this distrust!!!!!

For me, it isn't really a boycott. It is - fool me once, shame on you; fool me twice, shame on me. Disney is agreeing that they are hiring, producing, casting, based on DEI, rather than quality. Since I have seen the quality turn to poop, I'm not wasting my time or money to try new Disney productions. If the last 5 cars I bought were Fiats, and they were all piles of poop, I'm not buying another Fiat, no matter what the CEO claims for quality.

Bob will be remembered has one of the many ceo's who sinked their multi billion company for the sweet black rock DEI money . congrats bob

Disney needs to give Ryan Reynolds Bob Igors a job. Nobody trusts Disney to do the right thing.

Bob Ligar is the problem. If they don’t fire this clown, the entire Walt Disney Company will implode.

Iger's constant lying is what's really offensive.

Where are the modern audience? This was made to please them, where are they? Quick to run to TikTok when they are excluded but disappear when they are included.

i hope they hire bob iger and kathleen kennedy again somewhere because now i know where i dont spend my money

Well if you make shitty shows then you get shitty support. What do you expect. Just step down bro. 🤦🏻‍♂️

Disney keep doing what your doing and I'll keep not buying what your selling😂

What Igor, Kennedy, etc don’t seem to understand is is their products HAVE “ spoke for themselves “ and the reactions are genuine!!!! Who’d of thought trying to change the ethos of the most successful & beloved franchise in history could backfire ?!?! 😂

agenda, agenda, agenda, agenda, agenda, etc...

Someone needs to do an audit and find out exactly where that money went because it sure did not go into the show