In this episode of "Personal Injury Mastermind with Chris Dreyer," we dig into the evolving landscape of advertising in the personal injury law space. Joined by the analytics-savvy James Helm @topdog_law for an unprecedented third guest appearance, we explore the effectiveness and current trends impacting TV and online advertising for lawyers.
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Discover James Helm: / james-helm-30208aa9
🎙️In This Episode, You'll Discover:
*Who is James Helm?: / james-helm-30208aa9
*The $2 billion annual advertising spend in the PI sector
*The dominance of TV advertising despite a changing media landscape
*How advertising costs and ROI factor into strategic shifts toward digital platforms
*Real-world advice from leading law firms on optimizing ad spend across different media
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#PersonalInjuryLaw #LegalMarketing #LawFirmAdvertising #ChrisDreyer #PIMCon2024 #JamesHelm #TopDogLaw #LawyerAds
6 сен 2024
