Her face and body are not your marksheet. The biggest test Indian girls face in their school years, is the beauty test. Dove says #StopTheBeautyTest. Pledge with us: dove-india.com
@@sarahrose7269i dont understand why your own family would do this? You inherited your curls from your parents its not like u chose them, curly hair are already difficult to manage and brushing them out just ruins the beauty and uniqueness that God gave u but i hope u never become insecure bec of it , always be happy with yourself and love yourself no matter what!
@@educationyuhthatswherethem3398it’s just Indian family things, most Indians have curly hair but the standard is straight hair so we are forced to brush it out
No matter the many ads that Dove makes, the industry will always define fair as beautiful in India. Literally every fashion and beauty brands associates only with fair skinned models.
Because fair skin looks prettier. Because features of face & body are better visible on lighter skin. And fair skin is one thing, people also like smooth & consistent skin with minimum pigments.
Wht u r talking is about physical features...a person seems attractive by his attitude and behavior And also beautiful features makes dark toned people also look beautiful @@riscnx
Not you justifying colorism. Dark skin also looks just as good if the person is good looking. Taking care of yourself with a good diet, exercise, fitting clothes and confidence will make anyone look attractive. @@BayouTottedHue
@@user-il7rg7sv3t she was trolled allover the internet due to her facial hair. She talked about it in an interview that if she hadn't got 1st rank she wouldn't have been that famous ultimately she wouldn't have been trolled. People really are making her regret for topping. Shame on this society.
I have never watched a full ad on youtube willingly but this one really caught my eye. I think every Indian girl has faced this in her childhood. Kudos to the whole team for making such an amazing ad! ❤️❤️
I've faced the same issue. My teacher told me in school that they wouldn't select girls who wear glasses to perform dance at the school annual function. B!tch 😂
Hold your horses!! Before feeling too emotional like an average indian mind think about this also they are onces who everyday feed you how their products makes you beautiful…..and the person whom you congratulating is responsible for those ads which makes you feel bad about yourself
@@CHOUDHARY6211 exactly... how criminal minded are these ad makers look... they have shown mother applying besan to the face of the child but not fair and lovely , fairever, revlon , lakme, garnier , mama earth, lotus, ponds, glow and lovely, etc., these are the companies looting the money of indians and making money. doesn't all the face cream companies are making beauty report cards. how cleverly they have shown besan a natural ingrediant which is used a body scrub from ancient days they exposed it as beauty report card ingredient but not the facial creams, packs and other beauty products... and all the dumb fellows are appreciating these cunning creatures for making such pointless deviating ads... the beauty card concept was injected in peoples minds by the beauty and cosmetics companies since long back. 1 out of 6 girls is suffering from pcod, thyroid and harmonal imbalance and also obesity. children are getting diabetes and youth are getting heart attacks because change in the lifestyle i.e., adopting western life style, change in work times, refined oils and so on... there is no end these foreign companies are looting money in the name of beauty, health and earnings... they made market out of the scrap and we people are not even keeping effort to think abount the scams happening around us but ready to praise every rascal who is looting our health, wealth and lives... thinking matters don't just get into the trap of such these ads... they just won't bother about lives of people but money matter a lot to them... it's our responsibility to think and make decision that what really matters in our life and what not.
@@CHOUDHARY6211 I don't think Dove is amongst those brands. Sure, there are some, but as far as I've seen their ads, they've never delineated beauty to one skin colour or so. Plus, they've been talking of this issue for more than 9 years now. But, you're welcome to debate; if you have seen certain instances where their intentions and actions are questionable, please share, I also wish to know. But in a world where we need big brands and companies to talk about these issues, especially considering the stark paucity of this, Dove is doing a great job. Sure, it could be a marketing strategy, but I don't think any campaign would last this long if it were to be a marketing strategy. They could have done this once or twice and thereafter forgotten. Rather, they stuck with their theme. So I guess we can trust them, as far as my understanding goes at least.
which school girl is applying besan and haldi on her face nowadays but many are very much fascinated in applying foreign beauty products like ponds, revlon, lakme, lotus, fair and lovely, fairever, glow and lovely, dove, garnier , etc., they cleverly managed it showing besan which is a normal bath ingredient used since ancient periods and you people are praising for this cunning ideology wow
@@kool_cj380 because, dove itself is a beauty products producer... every indian parents love their children as the way they are... everybody who are nodding the heads for this are just dumb. they are literally not using their brains no one says that their parents love them unconditionally every body is nodding their heads for this stupid ad ideology
I'm sitting with my dadi watching tv... ad break is running.. This ad starts... As soon as the mother puts that paste on the girl's face... my grandmother says *tere saath bhi yahi karna padega* while smiling... not knowing what the ad is actually talking about..
Well they're from a whole different generation tbh I don't expect anything from them at this point whatever nonsense my ma, granny or aunt is yapping about reaches everywhere except for my brain xD
That girl with curls had me thinking how is she portrayed as ugly and then I suddenly noticed none of these girls are ugly. The people who shame them, are. I too wear spects, have braces, am 4'11, mostly shy and everyone does find creative ways to call me ugly but quite honestly, I do not care. I live with myself, not the society. If you find me ugly then you're the one with bad taste. I love myself and I always will. This ad is very true because I still remember as a 9yr old kid, I used to look at myself and think, "Am I beautiful? Yes, for me but no for others, maybe." That bothered me a lot when I was a kid but not anymore.
@@ATULVERMA-mb2tr Boys must suffer, A guy needs to be handsome, tall, well earning, own cars and house and should not live with his parents and should marry mentally ill or ugly girl and should not judge her based on her past blah blah.
I literally cried while watching this ad i felt like this ad us reflecting my life events always been criticised and discriminated in my family due to my dark skin tone, But for me enhancement in my knowledge= enhancement in my beauty and i love myself ❤️
Guys lemme tell you that dark skin is so pretty just like every other skin tone. I just can't imagine that how the heck society can make people insecure about such a STUNNING skin tone
💯 truth.....we lost so much confidence as a teenager... actually these Beauty standards have spoiled a million girls lives who settle for less than wat they deserve only to suffer later...i request to all u mothers not to underestimate ur daughter and not let anyone else belittle them, not even their father 🙏🙏🙏
LMFAO, actually even below average girls consider themselves as princess, Such over inflated ego and sense of self importance is far more self destructive than anything.
Especially when you realise that, it's not YOU that's ugly...but those people are, and the fact they're ugly at that thing which matters the most. And when you realise that these people are so so so unhappy with their own lives to try to make other people "faulty" for something like their looks... These people are not even aware of what they say or do, because a mentally stable person cannot hate the way they do. Which is why I don't even take anything that those audacious people say to me or anyone else into consideration, now you wouldn't pay attention to what an unstable person says would you?
my name is Aditi, and I can relate to the first girl (her name is also Aditi). I've always hated my complexion. my mother is very fair, but my dad is a bit dark-skinned. whenever I'm out in public with my mother, people often mistake me for her "friend's daughter" or "Neighbour's daughter". My father always told me he wished I looked like my mother. Because of this, I grew so insecure to the extent that I did everything and anything to get rid of my "ugly, black skin". And like the second girl I used to be extremely insecure about my weight. I used to starve myself for 4-5 days and refuse to eat anything. I was 6 when that happened. SIX. I am gradually learning to love myself for just the way I am. If any parent is reading this, I ask you not to shame your child for things which they are born with or cannot control, instead teach them to love their flaws and embrace them because those flaws are what makes them unique. FYI being dark-skinned, chubby, having curly hair or having acne is NOT ugly. they are beautiful qualities which make a person who they are. Thank you so much dove for making this
Dear there is nothing as fact when it comes to beauty it’s very subjective, we find someone beautiful not that they are beautiful, we find them so if we have love filled hearts, if we find someone ugly it’s because of hatred ! Just love yourself you will find yourself the most beautiful love the world around you to find everyone in it beautiful! So much of love and hugs! So many tried to put me down I rose I face them with smile letting them know that I understand their sick mind!
This happened to me a lot i been bullied by my own friends and school mates even some of my family member still did same to me but watching this makes me happy . Thank u Dove for taking this beautiful imitative 💕🧿
Be confident in your skin. Your soul is beautiful and it's reflected in your maturity. Not many will notice but when you Shine the world will realise. ❤
OMG SAMEEEEEEE I endured it when it was said by my classmates, I still endured it when it was said by the neighbors, I still freaking endured it when my family went on and on about it but my last string literally snapped when my friends called me out for my dark skin tone and there ain't no way I was letting that slide, I had ALMOST cried in front of them, my eyes were literally brimming with tears but somehow I foolishly forced a smile and said nah I'm cool bro I don't take shts like this to heart. But, I fking was humiliated by the people who were supposed to be my comfort zone so from that day onwards I casually drifting away from them and after some point I wouldn't even sit or talk with them. Now, even though I don't call em friends any more I do sometimes talk to them or joke around a bit but not more than that. I had set some boundaries and they too moved away from me, one thing was for sure that I was never really a friend to them, just a fun classmate to hang around.
Thank you girls who participated in this ad we proud of you 👍 thanks for explain our filling every girl face this problem thanks you very very... Much and Also thanks dove who gave this beautiful ad. 🙂👍👏
Yeah all girls have done wonderful job 👏🏻👏🏻👏🏻👏🏻 & that specs girl is my daughter….whole team did splendid job👏🏻👏🏻👏🏻👏🏻👏🏻 thanks Dove for this highly appreciable ad 💐❤️
I just watched this recently and it had been revolving in my mind often since then. I can relate to this and really wanted my mom to watch it too. I just showed this to her and now writing this comment. I was stunned and felt realised how this happens and has happened to almost every school going girl. I appreciate you, Dove. Wonderful campaign.
Let's start the change with Dove's mainstream ads first...ads that showcase models with perfect bodies perfect skintones. To a great extent the bias against dark skin tones and curvier body types is being fueled by advertisements of companies selling beauty products...so the change has to start with You
I was just about to tell the same in the row of comments was just wondering how ppl here are so dumb. these are the ones who set the western beauty standards now mocking the insecurities they have given us. Fair is considred beautiful always and thats the bitter truth we dusky girls have to face and be confident in our skin. Straight hair is the fashion and thats what we curly ones should accept and being curvy is not good fit into the skinny clothes thats what we healthy women should believe. Pimples and dark sopts are not acceptable clear skin is the goal. PERIOD.
@@akshathan3590 Years of being conditioned to think, "Fair skin is considred beautiful always and thats the bitter truth we dusky girls have to face and be confident in our skin. Straight hair is the fashion and thats what we curly ones should accept". What's up with this toxic defeatist attitude?
@@neha_suresh I can't relate to u because every boy walking outside are super models me as well so never faced issues like handsome or ugly amoung girls
तुम बड़े पद पर पहुंच जाओगे तो तुम्हें उतना तकलीफ नहीं होगा लेकिन लड़की अगर officer भी बन जाये तो भी उसको troll किया जाता है। ल़डकियों की पहचान उनकी देह से होती है, parlor जाना, दुनिया भर के उपाय करना, चेहरे के बाल hatvana। ये तो normalize कर दिया गया है.
That kind of adds Indian youth needed ... Vo ni ki intra choice use kroge to star bn jaoge.. whisper use kroge to hawa se baate kroge... Ye use karoge to vo bn jaoge... Respect for dove ❤️✌️
Hey there... I want to congratulate dove for coming up with this idea and for addressing this issue that girls might face during their school days which, as a teenage boy at that time or not mature enough, we might have not understood.
The irony is that such ads are only available on youtube or other social media app but never on TV but the ads of vimal dream11 etc ads which promotes tobacco chewing gamboling and other things are constantly telecasted. SORRY BUT THIS IS THE REALITY:(
Wahhh dil jeet liye dove walon wah Mai 22 sal ka hounga jitna bhi ad dekha beauty products ka subkoi sirf gore hone k dikhaya Ye ad dekh k dil khus ho gya wahh Writter sahab apko sat sat dandwat paranam🙏
This ad literally made me cry. My relatives always have something to say about my face hair weight from a young age. It really made me insecure. This ad made me sl emotional. I'm gonna buy a dove soap right now😭
I had been called Kali by relatives since I was a kid n could comprehend what it actually means. It took so many years for me to feel beautiful in my brown skin. I wish this ad would have come to me when I was a kid. It would have helped a lot of girls like me in gaining self esteem.
वे अक्सर लोग किसी program या show ko dekhte time advertisement ko skip kar dete hai but this time it's a different,,, बहुत सारे advertisement में से एक हैं जो इसे skip नही कर sakta,, it's very heart touching message,very well Dove team
Maine ye ad first time video ke bich me dekha aur mujhe ina axaa lga ki mujhe search krna pda ise.. 😅 aur av mai ise 5-6 bar dekh chuki hu.. 🥰 outstanding work 🔥❤
Really appreciate this . This is the dark reality which everyone knows yet no one points out. One suffers so much that just mention of that particular thing inflicts a pain. Ruined self esteem does you greater damage than everything and anyone. You yourself start degrading yourself and start looking at yourself from other eyes. Do people feel beautiful by pointing out at others?
This is 1 year old. I got this recommended today. And I'm glad that this is recommended to me. Dove company has done a very great job making this ad. Every girl was so pretty but this society will never agree on that. I actually teared up watching this
Got a girlfriend yes she has fair skin but not so beautiful.but I don't care,what I care is how much she understands me and cares for me.i'm a not so fair skinned boy but she loves me because I'm handsome and has a really nice jawline and because of my my good personality and honesty and i don't have any bad habits like any other teenagers.Its not about looks it's about personality!
Dove once came to our school with two massive whiteboards. The staff told us to write what we love about ourselves and our besties in those whiteboards and I kid you not, all girls participated. They had to bring one more board even. I still remember that day. I wrote that I love my hair and my bestie's hazel eyes.
My all wounds refresh after watching your wonderful vedio, reminds me of my family members who always criticize my face, height, teeth and everything 😊💔I'm still bearing these all, since childhood
"You are beautiful just the way you are , just need to accept it on you own ,this society will always judge you no matter what but be the person to change, even if you are first then do it so that we could make our coming generation and society a better place "
If u had really thought that boys have to work a lot to get success in society then u won't be over here randomly trolling strangers rather u would have invested your time in improving yourself. Looks like u have so much free time to spread negativity
Me bachpan se dove use kr rahi hu .mujhe dove ki ek bahut khas baat effect krti hai ki inke ads fake nhi .ki soap lagate hi miss mommy ,miss world ban jaae.
I have never seen such advertisement before.I appreciate the thoughts of whoever had the idea to make this add-on.I hope this will change the thinking of the society which considers beauty important. Great msg👍🏻🙏🏻
I am in class 8th and I am really going through all this I want someone's help but all my family members, relatives and all the people say it is important as I am a girl
Make yourself so capable that no one's words shake your confidence. Don't marry for money, don't marry someone who wants you for your looks, marry someone with the same values as you. There are good guys out there.
DOVE you make ME CRY 😢. I feel same from my childhood. Class mate making fun of me, college mates fun called me "blue muh wali ". "Hare muh wali " I have a birthmark on my face. Because of that still I suffer a lot. People judging me, rejecting me. I take laser treatment for that but nobody understand, that laser treatment is very painful, Just for marriage I suffer lot... Why its happen, why people don't judge me on my qualities..
These things have become so common in our society that it has been reaped into our fabric. And unfortunately opposing such things would make our generation mannerless.
Woow. Coming from the owners of "Fair and Lovely". A brand which created inferiority complex in the subconscious minds of millions of young Indians. Unilever must stop this hypocrisy.
As much as I support this initiative and admire the thought behind this ad. I had like to see some real change in thought process and less of possible propaganda. Start using regular people (By industry standards) as your models in Dove ads. I will appreciate that even more.
A bit hypocrisy for a cosmetic company. No Parent is so cruel to do such things that to in this age. Besan is more effective skin care product than any of Dove's chemical solution, it's not fr fairness but for skin health, being a guy I use it too and is effective. And regarding spectacles, it is empowering and useful tool but in a program it may not look good in photos due to flash and lighting and if the glass is thick the refraction shows face and eyes distorted. I use spectacles myself but never to pose for a photo bcz its an extention I use fir my eyes, not me or my eyes. Stop villainizing parents and Guardians who have concern for us. And I have never seen a parent have stitch tight clothes for their children it's usually the opposite it's made soo loose and long that it fits for next 3 yrs😅, My sister literally used to cry that it's too big for her. My mom used to say belt kis ke liye hai, adjust it to ur comfort. But uniform kabhi correct measurement ki nhi Silegi So keep ur fake narrative to yourself and don't poison ppls mind and make children revolt and become rebel towards their parents. They already suffer so much in upbringing Children. If they are so concerned about these "social evils" ok let's change beauty let dove stop manufacturing products and advertising them using 'beautiful' models, or try advertising with a girl with acne or dry skin. We Indians don't discrimination on such things or how would Priya varier or Sai Pallavi have become national crush with so much acne? My favorite actresses are Smita patil, Shabana Azmi, Vidya Balan(all hv smting which is against so called conventional beauty standard)It's their talent we admire.
Growing up, I was told to put besan to specifically lighten my skin color coz I was dark. I was made fun of by my teachers as early as 7 years old for my weight when they did our annual weight check eventho I wasn’t even overweight. I have also seen teachers and make fun of girls wearing glasses, etc. This happens a lot to young girls in India. Have personally experienced this in an Indian girls school and Indian community.
that first girl feels like me when i was kid, my mom does it so are others tell me oh try this, try that.. it was always be never enough. I'm in a much better place and glad things are changing
What a beautiful ad! Loved it so much that by end I was in tears...tears of sadness and tears of joy!!! Whoever was behind this beautiful creation....hatsoff to them.
Seriously when I was 15 I got highly anemic my Hb count was almost 8 but I became pale and everyone was like you look amazing, now that you have a light skin tone . I was always bullied all my childhood by my relatives and some times even by the closest people. But one thing that I learned was that it didn’t matter that my health was bad but my colour of my skin surely did . Love that Dove has taken an initiative ❤️
