Dustin Rhodes Reveals HATRED For WCW Creative Team! 

Would you like to see the return of Seven? Let us know in the comments!

The Seven shoot promo was hilarious and one of my favorites to this day.

Man, I love that Dustin was a fan of Dark City! A truly unique Goth-Noir Fantasy which was a great idea for a wrestling persona actually. Just imagine the feud he could have had against Crow Sting? Funnily enough The Crow & Dark City were both directed by Alex Proyas. If WCW had booked Seven vs Sting they could have hired Proyas himself to shoot the vignettes.

I was there in Indianapolis when he came out. Definitely one of the coolest entrances ever.

Not gonna lie, 25k almost justified the entrance, it was pretty badass for 1999 lol.

I know I'm late to the game but I must express that I feel like Dustin Rhodes is such a confident, creative genius. IMO. I thank my lucky stars he is who he is because he's actually inspiring to me. I admit that at the time I didn't fully appreciate the true level of individuality and expertise that made what he did possible. But looking back nowadays, I'm thankful for people like him with a true passion of wrestling entertainment. He showed us what is possible.

I was so disappointed when that didn't happen, I was hyped over just the vignettes. I get the networks and sponsors, but still, that could of went somewhere, but 95 goldust is highly underrated

The Dustin shoot was my greatest WCW moment! I loved it and talk about it with friends to this day!😊

That time on AEW when the dark order wanted to recruit him and they said "join us you can be number 7" 😁😁😁😁😁 pure gold!! Loved it!!!!

Dustin is one of my favorite people. I LOVE these interviews! Dustin and Chris Jericho are the best!

Nobody seems to get the Dark City / Seven connection. I’m glad he states it here so nobody can deny that was the inspiration.

Dark City is such an amazing underrated piece of work. Of course Dustin loved the movie! I did too, it's great!

So after years of everyone assuming Seven was a Russo character that Dustin decided to kill off it turns out the opposite was true.

So being a teenager when this was going down, I was super into and excited for the Seven character. And I was bummed when they killed it.

I never knew about 7 until a few tears ago. I was wondering why the hell it didnt work out.. I was under the impression that Rhodes hated it. Just by what he was saying on the debut of 7. I never thought he liked it. Let alone created the character. Would have been nice to see that character grow like he said.

25k to float to the ring is ridiculous though.

Dustin Rhodes in very underrated as a pro wrestler. And WCW completely dropped the ball when it came to Rhodes...

Dark City is one of my favorites too.

I really would like to know why it was so expensive, 25k for every entrance. They already had the floating steel rope from Stings entrances. So hanging him to the rope and floating him out was 25k? HOW?

Dark City was one of my all time favorites

He is definitely a legend I hope he will be adapted to the WWE Hall of Fame very soon.

I seen it as a cross of Dark City and Powder. But I love how when Dark Order was recruiting, they told Dustin he could be #7 as a kick to the character. Seven would have worked well with Undertaker's Ministry. It would work great now, as a heel, have Darby turn on Sting, and join Seven, as his protege

I just looked up those vignettes and holy hell that is some creepy stuff it’s more unsettling than anything else

someone needs to ask dustin who's idea it was to shoot a live action promos for acclaim's wwf warzone game.

"So they dressed me up like Uncle Fester, to play trick or treat, all year long." The Seven character would have been interesting to see if they had let it go on a bit longer, just to see how it would have played out. But with Russo's "creative" knowledge, if you can call it that, he would have run it dead and Goldust would have returned to WWF within the year.

Dark City! Awesome movie.

Seven looked fucking awesome that could've been an amazing Heel that entrance floating to the ring the theme was awesome that would've been I get they didn't wanna hint at a child abductor but it could've worked he looked a bit like a cross between Freddy Krueger and Pinhead he could've been a sick demonic character abducting people ( not kids ) he could've been all about people needing to suffer with him needing to absolve them of their sins I dunno lol but I really liked how he looked as Seven that could've been awesome

Seven Could have worked if they didn't have the Kid made him into this horror character like the fiend

That might be the single most deceptive headline for any video ever.

Seven would've worked. However it wouldn't have lasted long given WCW was on borrowed time.

And I believed his in ring promo about not wanting to do it! I don't know how he could of made it work but he's the only person whoever could have pulled off Goldust who is one of my favorite wrestlers!

I’m so glad we got him vs Cody

It'd be funny if he got to do a version of this on AEW because he's on TBS again.

Golddust was an awesome character, made everyone look a million bucks.

When he went out there and said that seven was a ridiculous character. He made seven likeable. He won the crowd when he did that.

Criminally under rated movie...

What's funny is Dark City was made by New Line which is owned by Warner Brothers

Itll be interesting seeing how fans digest this. I also assumed he never wanted to do it.

Bring it back

i wonder now when did he find out that it actually was the network wanting the character killed off and not just Russo trying to screw him, cause he said he believed it was Russo fucking around and he just said ok fine, but when and who confirmed that no it really was Turner saying no we can't do that

Yeah I like the seven character it was creepy and scary, it’s such a shame what happened

Wonderful insight!!

One of the goat entrances ever

Thats amazing! That segment I watched live as it aired and to this day to this very moment that I am here watching this video I maintained in my minds eye that he didn’t really (for the most part) break kafabe and dump on everything that we loved about Dustin throughout his career! (Again for the most part) Because it hurt me as a fan! I loved the entrance I was intrigued by the character then to find out that he not only hated the gimmick but Goldust as well I was a bit hurt as a fan. Bc gimmicks aside Dustin is a really great in ring performer! So I was bummed, it was like being insulted by the one you admire for being a fan of his. Alec Guinness O.G. Obi-Wan once insulted a 10 yr old fan who asked for an autograph bc Alec felt Star Wars was childish nonsense. (Alec wanted to work with Lucas more than he wanted to be in SW) it felt like that. So I am finally relieved to know that it was a work a Kayfabe/shoot with understandable notes of truth.

unpopular opinion; I thought the Seven gimmick was cool

No way it cost that much each time. No way

He said Vince Russo and almost threw up. I am dying here

Love dark city, so underrated

Dustin Rhodes is a fan of Dark City? I see he's a man of culture

I'm surprised that they didn't cut to commercial and cut him off!He was pissed off and shooting! He definitely drawed heat!

The kid who’s eyes turned black was Cody Rhodes. That’s when the Nightmare truly began lol

This was kinda eye opening for me, actually. Was wondering what the deal was with that promo for years.

Had Dark city on video, thought it was ok film, he could have feuded with Undertaker

Had no idea the character was his idea. The characte was awful, but now I know why it was that terrible. They didn't let him do what he intendet to. A problem you still have today. Wrestler go to the boss (like Vince) tell him an idea and they just ignore him and made the do some nonsense or let them guard catering. Dustin is sooo talented and it happens twice to him in 2 different companies.

Crazy cause thr promo was so.good.he made me believe he hated.seven.and Goldust foreal

People forget at the time, Turner broadcasting was not fucking with edgy programming whatsoever. One of the things that kept them from growing at one point since WWF went full blown attitude era. That's not to say they weren't doing contemporary programming but compared to WWF, it was like watching a teen nick show.

Imagine seven vs taker ?

its sad no one knows about dark city

Dustin,cody,the american dream,THE MOST REAL PEOPLE IN WRESTLING!

Being familiar with Dark City just elevated him.

Seven could of have a good feud with Sting.

Yeah at the end of 99 Standards and Practices was at tv all the time so Seven had no chance.

People so called HATED WCW! But had no problem staying there. Some until the end.

Oh. Didnt know that was Dustin's idea, but the suits didnt like it. And AEW was probably gonna bring that idea back via The Dark Order. Evil Uno mentioned the number, but Brodie Lee unfortunately passed. Hopefully Dustin uses the gimmick as a final thing before retiring.

Seven could have worked, but now with WCW at the time he was coming in. WCW at that point was on the downward slide and it probably would have been two weeks before Seven was fighting Mike Awesome in a fat chick on a pole match or some other nonsense for no reason.

How do u see the full interview?

“And oh, btw, I’m seven”. Lol

Most people think that the Seven character was Russo's idea, and since they hate Russo they think the character was terrible by default. Honestly, it's the kind of thing that gives you very little hope for human beings. It was a brilliant character, and it would have been brilliant no matter who's idea it was. I wish Dustin would have brought the character back in AEW as the new leader of The Dark Order. It would have breathed new life into the group by making them actually interesting again like they were with Brody Lee. They've been the drizzling shits since Brody's death. I think they're mainly on RoH now and are back to being heels, but I don't watch RoH and from what I've seen they are still a shell of what they were. Hell, over half of the group is gone and they're down to like 3 (possibly 4) members I think not counting negative one. Anyway, if not Dark Order leader, I would have at least liked to have seen a one-off return for Halloween or something. Would have been super nostalgic and probably gone down it history much like it did back in WCW. Everyone remembers Seven because the character was loaded to the brim with Mystique.

Wow. Dude gets better everytime he speaks.

his entrance was awesome

As a child I was glad they immediately killed that character. Scared the shit out of me

Anything cool or creative would never have lasted anyways with all the inmates running that asylum back then. Imagine this Seven did take off and get over only for nwo to jump and spray paint him whenever they felt like it

Now that he said Dark City, I entirely see the gimmick.

Golddust with Marlena is my favorite wrestler ever. Marlena especially. Terri is a beautiful woman 😍 But Golddust for his time was so outlandish and odd. Definitely Dustin's best gimmick.

Imagine a gimmick where the wrestler kayfabe hates his gimmick and every promo is a worked shoot about how much he hates his opponent AND his gimmick.

If you told me Se7en character or goldust character... I'd say Se7en had more of a chance to get over tbh. Sad it never came to fruition

TBS now fine with Moxley swearing and blood every week

Lol steven rhoads... WCW was THE SHIT. The creative team was SO GREAT, that vince had to buy it out snd destory it. And seven wasnt your creation, you even said that when you quit LIVE ON TV. I literally watched the clip ten seconds ago "THEY GOT ME OUT HERE DRESS UP LIKE UNCLE FESTER, BUT THIS IS THE LAST TIME YOU WILL DISRESPECT MY FATHER, MY FAMILY AND ME!" And why are u saying vince created the idea of seven? He didnt own WcW for another 3 years lololol

The Rhodes family has gotten every character over that they've ever had.

Did he prevent people from talking about Black Reign like he does on Twitter?

Even his theme song was pretty much identical to Dark City lmao

I never thought either of the Rhodes kids were any good in the ring

How many ways can you package the same video?

Sounds like something Cornette would absolutely loathe and despise. I feel the same way.

I KNEW Seven was supposed to be based on Dark City!!! Well I feel vindicated

It's a real shame that Dustin became a jobber after all these years. I was hoping he'd be successful like Cody.

Vince Russo don’t know how to attach his wrestlers to things and I mean that from the O hart

they could've cut the salaries of HOGAN & NASH to afford the entrance

So TV guidelines screwed us out of a character gimmick inspired by Dark City and that would have involved a young Cody Rhodes in storyline vignettes? Geez.

Saying that WCW creatives had any talent is giving them far more credit than they deserve.

Who is shocked to find out the little kid in the promos was his little brother Cody Rhodes 😮😮

It was always going to be compared to undertaker because of the hat and cost. Should have went another route

The Rhodes (aka Runnels) had no family pride with Dustin as painted face Gold Dust; Dusty in polka dot briefs; and Cody as Star Dust.

Didnt like seven.. Goldust was original very sexual stating the obvious but i thought some of the Goldust vignettes with his tone of voice and that music in the background was more creepy than seven

I find it funny when he's sitting here talking about how much this potential it had, when I've never seen anyone do a wrestling video about this ever without seeing every wrestling youtuber ever just crap all over it with how stupid it was.

$25,000 for a single entrance is insane. Shows how much money they were making back then

Seven could’ve been great if the vignettes were too creppy they bc could’ve just cut them off

I had no idea that kid was Cody

TBS & TNT showed horror movies at that time that were worse

I thought he hated it all these years.