Facebook Ad Campaigns For Local Businesses (Step-By-Step)

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Facebook Ad For A Local Business (Step-By-Step Tutorial)
In this video, I will guide you, as the creator of the video, through a step-by-step tutorial on how to create a highly effective Facebook ad for a local business.
From selecting the target audience to crafting compelling ad copy and utilizing eye-catching visuals, I will share my expertise and insights to help you optimize your ad's performance. Whether you're a small business owner or a marketer looking to promote a local business on Facebook, this tutorial is designed to provide you with practical strategies and techniques.
Join me on this journey as we harness the power of Facebook advertising to attract more customers and grow your local business.
Join me on this journey and unlock the potential of Facebook ads for your business today!
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Instagram: / justnlalonde
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#JustinLalonde #ecommerce

Опубликовано:

28 сен 2024

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Комментарии : 61

@geezmadigital4929 20 дней назад

Man, this video is nothing more than just a fire! Thanks a lot for it.

@JustinLalonde 20 дней назад

Thanks for watching!

@lucien_utl 4 месяца назад

hey is there any way we get the google sheet ?

@JustinLalonde 3 месяца назад

We do share it to your students through AdEngine! (Link in bio)

@karlonadaraya 5 месяцев назад

Thanks for video bro! why did you skip the audience setting?

@JustinLalonde 5 месяцев назад

Which audience setting? I did show my audience setup in the video. Demographics, location, that's it. Never, ever, use interests anymore. (Stopped 1.5 years ago)

@karlonadaraya 5 месяцев назад

@@JustinLalonde Thank you for answer Justin Is this works in any niche? What If I want to get leads for my smma company( web site developing) Adventage + is still good choice?

@Shahad-ym3gl 13 дней назад

Hey, I wanted to know why you chose website but not instant form. Coz I heard you say instant form gives better results

@JustinLalonde 12 дней назад

I personally prefer Instant Forms, but either or doesn't matter. You'll get cheaper CPLs on IF, and easier tracking, just more qualification needed to be done on the backend. You'll get higher CPL on a website, but more front-end qualified leads.

@Chiqc 4 месяца назад

subscribed!!

@DavidMurumbi 6 месяцев назад

First🙋🏿‍♂️

@SebastianBhambhani 6 месяцев назад

Brooo thanks for this, love to have local business content coming out from you

@JustinLalonde 6 месяцев назад

Glad you like it!

@grahaml8838 14 часов назад

Great guide. Thank you

@JustinLalonde 9 часов назад

Thanks for watching!

@RichardZander. 3 месяца назад

I am doing lead gen for solar businesses in germany and sometimes the targeted audience is even in a 40 km radius just around 70 k audience size and it sometimes shows there probably won't be any leads. What size of audience should be the minimum? Because Germany is not in the slightest like New York 😂

@JustinLalonde 3 месяца назад

70,000 is fine. There is no right or wrong answer. Just know this - The smaller your audience size, the more creative fatigue you'll face and the less scale you can achieve budget-wise. Also, Solar is harder to push for European countries that get a winter. Many more objections - And electricity price in EU isn't as crazy as in the US.

@RichardZander. 2 месяца назад

@@JustinLalonde Thanks for your answer, yes winter is a problem, I still have to figure sth out for that. But concerning electricity Germany is the one of the most expensive in the EU and I found this on Google: "Average price per kilowatt hour in the US is $0.12, whereas the price in Germany is upwards of $0.43 per kWh". What do you think?

@AndreaCeccotti-Onearth 13 дней назад

Why dont you use dynamic creative in this case?

@JustinLalonde 12 дней назад

It's not available anymore, they took it out of FB a few weeks back!

@ConceptMediaGroup 10 дней назад

Great video.

@JustinLalonde 10 дней назад

Thanks for watching!

@jpna8223 4 месяца назад

This is probably the most detailed tutorial out there. Thanks for this. I need your advice though, I'm running ABO - 1 adset, 2 ads. Meta is spending less on Ad#2 but Ad#1 & Ad#2 got 2 leads each. Which one should I kill?

@JustinLalonde 4 месяца назад

Neither - Keep 'em both running. You don't really have a winner yet, and both are getting you results, so leave 'em on for a bit longer! And thanks for watching man!

@harrykeen655 Месяц назад

Really good video mate , I love the research spreadsheet! Is there a way to a copy of the template of the spreadsheet? , if there is that would be amazing 🙌🏻!

@JustinLalonde Месяц назад

Glad you like it! It's available only to our AdEngine members!

@plaidmustache 6 месяцев назад

Who is editing your video? And can I hire them?

@RichardZander. 3 месяца назад

Amazing video - got my follow!

@stannovic79 6 месяцев назад

Great video!, thank you so much. Any chance you can share your research center sheets with us? Thank you in advance!

@JustinLalonde 6 месяцев назад

Thanks for watching! It's reserved for our community members!

@Elad_Timberg 4 месяца назад

By far the best guy. subscirbe! dont miss this unmatched value.

@JustinLalonde 4 месяца назад

Thanks Elad!

@Chiqc 4 месяца назад

very insightful video man thank you

@JustinLalonde 4 месяца назад

Thanks for watching!

@divine7223 6 месяцев назад

Justin pumping next lvl content, lets see some client acquistiion as well!

@Arun-om7fl 2 месяца назад

Thats a lot, Mind Blown

@franciscozuritamontes8754 4 месяца назад

Hi, I would like to know which buget are you using to test each adset, with 3 creatives. Scenairo 1, 1 adset, 3 ads, ¿daily budget? Scenario 2, 5 adsets, 3 ads ¿daily budget? both, mynimal and optimum buget Thanks in advance!

@JustinLalonde 4 месяца назад

100% dependant on the client's target cost per lead. Usually, on the low end, $50 a day. And it's a CBO campaign, so not per ad set, but total campaign daily budget ^^

@franciscozuritamontes8754 4 месяца назад

@@JustinLalonde Imagine 2 subcenarios CPA 50$ and CPA 500$ (not leads, but ecomm) If I have 3 adsets, which amount budget (per campain) should we spent at first?

@JustinLalonde 4 месяца назад

@@franciscozuritamontes8754 In an ideal world, spend 2x CPA a day. (In either case)

@alexanderwiryawan 5 месяцев назад

is there a reason why u not using adv+ audience?

@JustinLalonde 5 месяцев назад

Saw you asked the same comment in another video, will reply to you here: There is no point in adding extra complexity. It's as simple as that. My view on advertising is simple: How can one achieve the BEST results with the SIMPLEST action steps? A+ audiences (aka audience suggestions) aren't offering an improvement in results, for every time I've tested them. So why bother adding them in the first place? I operate as lean as I can in my ad accounts.

@TheWerkinCo 4 месяца назад

this was very informative

@JustinLalonde 4 месяца назад

Glad you liked it!

@HugoRicardoMarketing 6 месяцев назад

My man, you are simply the best !

@musketeer7619 6 месяцев назад

Would you recommend using a landing page than instant form?

@JustinLalonde 6 месяцев назад

Instant Form first, if quality of leads isn't good, go to landing page instead.

@musketeer7619 6 месяцев назад

You're the man, Justin. Thank you!@@JustinLalonde

@edonshala 6 месяцев назад

So you dont use dynamic creative 3:2:2 ? Also are you putting different ads in that one ad set, or you do 1 dct per ad set

@JustinLalonde 6 месяцев назад

As mentioned in the video, YES I use the 3:2:2 method, only if I'm not using Instant Forms, since you can't pull out post IDs with Instant Forms, so no point in using the 3:2:2 method. If I'm using IF, I'll do as shown in this video, 1 ad set, broad targeting, and add all ads I'd make in the same ad set (Starting with 3).

@edonshala 6 месяцев назад

@@JustinLalonde hmm so what should i do if u use instant form insted of landing page

@JustinLalonde 6 месяцев назад

@@edonshala The same as both mentioned in my comment, and on the video! haha

@edonshala 6 месяцев назад

@@JustinLalonde so you make 1 ad set - 1 ad with 2 copy / 2 headline. And then do you also use a main adset or u just leave the adset that is doing good running and start a new test with another adset. Btw iam sorry but i just feel stressed if i dont have a clear version of what u did... xd

@kabul-toronto3613 5 месяцев назад

wow that is great

@JustinLalonde 21 день назад

Thanks for watching!

@shawnfoster4506 5 месяцев назад

Since you cant get post IDs when using instant forms, how do you move winning ads from the testing campaign to your main campaign?

@adamghanmi4047 4 месяца назад

he doesn't do that look at one of they other comments, he leaves what ad is getting the spend on and kills off the rest and keeps testing but if you use a landing page you can obviously use the 3:2:2