Ford CEO Gets SHOCKED & Calls It QUITS on EVs for These 6 HUGE Reasons! 

🏆How do you think this move by the Ford CEO will affect the future of Ford?🤔
 🔴EVs Are Slammed for DISASTROUS UNRELIABILITY in New Report WATCH HERE 👉ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-qgv-IhpS58o.html

The reason why EV sales are down is because the market is already saturated with the people who wanted an electric vehicle. Not everybody wants an EV.

The only reason it went to EV because it administration forced them to Otherwise you would have kept doing what they were doing

No one who gave EVs any real thought ever imagined that EV's had any future at all.

Early on they were saying the truck would be approx $37k and $100 would put a person on the list to get one. Two years later they are $100k and though I put an early deposit on a truck I was never contacted to come in and buy one. There were something like 100,000+ deposits taken . . . I was just recently notified that my $100 deposit was being returned . . . stupid way to run a product roll-out. If they lived up to their original pricing that attracted all the attention they would be on a roll. Would I buy one today at that price, maybe, but not likely considering the issues.

Could be promising a $40,000 work truck and only building $120,000 trucks with high dealer markup. May have a little to do with the pissed off buyers not buying.

EVs are too expensive to repair. Insurance is too expensive for EVs. Range problems is major problem for EVs. Just say NO to EVs.

I wonder if anyone at Ford mentioned the Edsel when the EV discussions were going on?

The high cost of these EV's is what is causing there downfall. Who wants one that costs as much as there house? You can tell management wasn't thinking it through.

I love watching EVs fail. 🍿

The question needs to be asked if the big car makers dealers keep cutting their losses and stop selling what happens to all the customers who own the product and won't have anyone nearby for service.?

For those of us construction workers that need to tow huge equipments, how these electric truck can mitigate our needs? They simply can’t at this moment.

There was never room in the EV market for both FORD and GM to reach their lofty numbers. And both suffer the same quality issues.

I would love to like the Lightning, but don’t. Main reasons, price, lack of FORD reliability (trust) and insurance costs.

Perhaps they won’t sell due to dealer greed …..100k for a pick up …. Hard pass…Farley was supposed to address this and so far has failed…… why not by a Toyota hybrid …. Best of both worlds ….. 50 miles on electric and 60mpg

Lets be honest EV's been out a few years now, get massive Govt aid and subsidies and some how still some of the most expensive cars on the cars on the market. It's no wonder the sales are dropping. There are only so many upper middle class people with a home to buy the things.

The reason that American stop buying F150 lightning is because the stupid truck caught fire by itself. It foced Ford to shut down the entire production.

The love affair with the idea of EVs being the answer to the climate crisis is slamming head-on into reality, and losing all the romance.

Didn't Ford lay off 3000 ice engineers a few years ago,, shame as they should have been developing efficient engines and Hybrid systems. The sad part is they will give themselves performance based bonuses when they should be fired.

Ha!!! Because "lack of interest from Buyers" ???? NO! What a failure CEO would say ! Its because FORD specifically are NOT building attractive (or should I say reliable) enough vehicles, EVs or Not, for people wanting to buy ! Great job blaming on buyers when manufacturer(s) is lacking quality products to offer!

The tech is also incredibly dirty and dangerous. The tech needs to be refined first.

7:00 Is this a joke? A vehicle with an ICE onboard to charge the batteries for the EV to run? What?

We have a Ford C-Max E Hybrid since 2015 and it delivers about 43 miles to the gallon and has been a great little car. Had never experienced “Range Anxiety “and charge in the garage easily which provides the electric drive first twenty five miles. Unfortunately, Ford seems to have discontinued this model. It was fairly successful in Europe and sold in North America until several years ago. Has excellent ride and safety features. Cargo space has not been a problem. We maintain routinely for the nine years. They should reconsider their options and maybe bring it back. Regards.

The Ford MachE has three times the length of hoses in the cooling system than a Tesla. Higher component cost, higher production cost and lower reliability. I am sure this first generation engineering runs throughout the lightning also. Just ask Sandy Monroe to do a teardown and make a better EVs.

Like these EVs, Ford executives in the Glass House thought the Edsel was great, and "the car of the future", unfortunately for Ford, buyers didn't agree. Adjusted for inflation the Ford Motor Company has already lost more money on this EV Boondoggle than they did on the Edsel. It is no surprise that they are pulling the plug.

In Europe, they discontinued the Fiesta in order to allow factory capacity for EVs. They are working with VW to use the same EV power train in their upcoming Ford Explorer. Will it sell? I don’t know. EVs can be great for driving in and around the city. But if you want something range reliable, you need an ICE engine. Then again why bother spending a ton of money on an EV if by the end of the decade, there will be Solid State Batteries that promise three times the range of current EVs?

Now with Ford and the other top 3 are moving away from EV's who's going to continue to make replacement parts for these EV's. You're not going to find replacement batteries packs waiting to be used, and if you do the price will be sky high and how much battery life is lost setting on the shelf.

It would be interesting to watch the Indy 500 if it was all evs. Somewhere during the race the audience would get a long break or two while the race cars all stopped to recharge. I wonder how many times they'd have to recharge to make it 500 miles.

I like Toyota’s approach, use electric motors to boost power and add low end torque right in the range of the power band when the twin turbos are spooling up.

All EV production will end by the end of 2024

Ford's "giving up" on EV's would be short-cited. Indeed, range goes down under certain circumstances, but as a normal passenger car, 90% of the time, EV is a good way to go. Trucks just aren't the best vehicle to be an EV and the lightening was just a quick and dirty retrofit job and not purpose-built as an EV from the ground up. Why the "Mustang" has not done well is a bit more difficult to understand.

There is a future in electric vehicles. However it will be n evolution, not a revolution. Tech will progress, things will improve. However ICE vehicles will still be here for quite sometime. The GOVERNMENT needs to quit meddling in this market. They don’t know what they are doing.

These large trucks use a ridiculous amount of energy and can only be justified when used for work. To become more energy responsible people need to drive smaller cars and by doing so electric becomes more economical and practical. Here in Australia everyone thinks they need a 4wd. If you take a step back you will realise the best thing for the world is an ev and a smaller car. These will save you a lot and be more enjoyable to drive.

The words Ford thought NOOOOO they did not think at all this is like ship makers building ship with all the oceans have died up .

I seriously doubt if their going to quit making evs.

Ford used to make several hybrid vehicles and I never heard of issues. I knew several people that had them. They could sell the bar Maverick like crazy if they didn't choose to boost the prices and ratio then with ICE. They're not thinking. It's better to get customer in the door and out driving a $30000 truck that may lead to future uogrades, IF their ownership experience is positive.

Wow, range rapidly and drastically decreases while towing. Meaning you have to charge more frequently. Ever seen most charging stations? Think you're gonna fit your truck and trailer in there? Good luck.

In my part of the world we have a cost of living crisis but at years end we’ve had record vehicle sales for 2024 and the most popular vehicle by far is the 4 X 4 ute. In Australia these vehicles cost $60K plus so how do you make sense of what’s happening. EV’s are still too expensive for most people but the Chinese EV’s are starting to enter the market below $40K. EV’s will eventually take a bigger slice of the market as some of the well publicised issues are resolved but it will take time.

*The market has spoken. ALMOST NOBODY wants an EV*

Hybrid models are not the way to go. So many have had to exchange batteries in hybrids. That is a very expensive exercise,as long as lithium is being used, stick to ICE only.

even my most dedicated EV fans I work with have several large concerns, battery replacement, their house burning down, resale all of them would prefer a hybrid of the one who actually bought a lighting they have a generator bolted into the back as they have found charging stations with the cable cut for the copper I think its done just by people hateful on evs but in the end you just cant use it

I went to the Toyota dealer last week. You pay a deposit of $1000 to be put on the line to eventually get your plug in hybrid. Everyone was happy to wait up to a year. Everyone paid the deposit. Toyota has already crushed Ford in 2024. Hybrid is the future

Now that two huge battery factories are being built in Michigan. Nowhere to go with the gazillion batteries.

Diesel electric locomotives have been around for decades and just work, why has it taken this long for the auto industry to recognise this technology?

Ford can’t sell $100K gas trucks either. All American trucks doubled in price in the last 3 years. They cost more than EVs. It doesn’t help that Ford Lightning has a ton of manufacturing flaws and non-Tesla charging networks usually don’t work.

$100k trucks will never mass market sell.

Hahaha just wait until the battery catches fire.

People getting real world experience with EVs and they’re leaving a bad taste in their mouths

Why have a hybrid? It is the worst of both worlds. You still have an internal combustion engine, plus a battery which will need to be replaced one day, plus a highly complex electric motor system. Once a hybrid is out of guarantee, you are exposed to double jeopardy in repairs and maintenance. Recently at Luton Airport in England a Range Rover 2014 diesel range rover sport with an emissions of 169gm/km hybrid model, had a battery fire and burned down the whole car park. EV and hybrid battery fires are impossible to put out. A car park also burned out in the city of a Liverpool. The problem is, even if an EV doesn’t initiate the fire, once they become engulfed - they burn with far greater intensity. You can put an ICE fire out, but not a hybrid or EV.

Can't believe the fools who spent 80 to 100K on a Lightning.

I want one

Finally.

No, Ford is not abandoning the electric vehicle market. However, the company has postponed some of its planned investments in EV manufacturing capacity, citing customers’ reluctance to pay a premium for EVs over internal-combustion or hybrid alternatives. Ford CEO Jim Farley said that the company will still pursue its EV strategy, but will balance its production of gas, hybrid and electric vehicles to match the speed of EV adoption. Ford also said that it has no plans to spin off its EV business, as some Wall Street analysts have suggested. 1: Ford will postpone about $12 billion in EV investment - CNBC 2: Why Ford didn’t spin off its electric-vehicle business - CNBC 3: Ford has no plans to spin off its EV business, CEO says - CNBC

Quit listen to the Government.

Poor technology is the main reason.

Love these videos and it's important to shine truth on the current global propaganda about things. "Range Anxiety" is due to Range Inadequacy, Battery vehicles impact ecology in terrible ways that ICE vehicles don't. EVs are extremely dangerous when batteries enter Thermal Runaway and are very hard to put out. Electric charging is a joke and God help anyone who live in areas that regularly get impacted by hurricanes and flooding. The money wasted on all this would have been better spent protecting grid infrastructure and incentives for alternative fuel research. Did anyone notice from COVID measures, there is only a single "solution" offered by propagandists and if you dare to question or resist that "solution" becomes a mandate? This is marxism 101 and some of us will continue to irritate authoritarians by mocking and being loud about it. Here's to a free and prosperous 2024!

Opposed piston engines is the way come on ford

WHY DONT THEY JUST PUT AN ALTERNATOR IN THEIR EVS?

I've been trying to get into the odd notions of corporate gobbledygook synthetic fuels. I don't think it's really more exotic than getting around Earth's natural processes except for trying to skip steps to results. Just a bit off center from gasoline. But that's guessing. The vague talk is ALL over the place. Which means a distraction. They continue to try and cram EV's into our debts.

im sorry but using a gas engine to power batteries to power electric motors sounds EXTREMELY inefficient

I got a better one for you. Chrysler closed their Windsor Ontario plant and fired all the people who worked there. That said goodbye to the Dodge Charger; the most popular 4 door sedan in the world! It's annual 110 thousand sales and it's 4 billion dollars a year revenues, all gone. And it's been replaced by nothing. Ditto the Dodge Challenger and the Chrysler 300. All gone with nothing to replace them. Oh, they made many pretty pictures of 100 thousand dollar EV's but they have NOTHING. So what does Chrysler sell now? One mini van? Ram trucks isn't going to save them. Ram is standalone and is probably worth more than Chrysler. 50,000 dollar Jeep Wranglers? And 90,000 dollar Jeep Gladiators? I understand that you can run up a Jeep Grand Wagoneer to well over 100 thousand dollars. For a JEEP! That's the end of Jeep and sadly, I have two of them.

FORD has such lousy quality that F150 electric cathes fire!!!!!Not to mention that they should not start with pickup....They should build a pasenger electric as good as Tesla, get a piece of market, make it profitable like Tesla and then try pick up!!!! Even Mustang elevmctric cannot be compettive, and you know why...the design has same content as regular ICE mustang, means expensive!!!

Who's paying for it, not me, a high school science project that is early adoption nightmare. Plus no budget for it

Something most of these 'EV's are dying' videos do not discuss is RESALE or RESIDUAL VALUE. Who wants to buy a 5-7 year old used vehicle, with 75,000-100,000 miles on it, that will probably need a new $30,000-$70,000 battery at the 10-year mark?? EV's have ZERO resale value. No one with half a brain would ever buy a used one!! Add that the manufacturers will not support a damaged, but properly rebuilt EV, and that kills the demand even more. AND, as if THAT wasn't enough, when you buy a used EV, if there's a single dent on the bottom of the vehicle, you have no idea if the car's battery is still useable. You may have to spring for a new main HV battery upon purchase!! EV's are not the way of the foreseeable future. They are a huge liability for all manufacturers and the only reason most manufacturers are even in the EV space is because governments keep pushing their idiotic climate first and end fossil fuels agenda and giving the mfg's financial assistance and buyers rebate incentives. The SMART path forward in automotive powertrain development is the direction the Ram pick-ups are going and is THE powertrain model in trains - hybrid petrol-electric. Use a petrol-powered (gas or diesel) engine to operate a generator that provides the energy to drive electric motors at each axle. All motive power uses electric traction motors with no direct powertrain coupling to the generation system. It can even incorporate batteries for acceleration 'umph' if desired!! The tech has been around for almost a century, is well-developed and much less complex, and has proven reliable. It also provides the benefits of an all-electric powertrain with the reliability and range of traditional infrastructure fuels. I'd jump into one of those in a heartbeat over anything that's pure EV!!

What needs to happen is Ford CEO needs to be FIRED!

Make a new type of hybrid. Put hub motors on it, no "gear transmission". Gas generator for the electric and ditch the big battery ( bye China).

If you put a 10k trailer on one your range is 60-70 miles or in other words useless

*There is nothing futuristic, or revolutionary--EV's were in use in the early twentieth century.*

These issues will be resolved in 5 years.

You are way off in your evaluation.

This just shows how out of touch Ford is with the common man.

People aren't moving away from EVs, they're moving away from the EVs offered by Legacy Car makers. Tesla is wiping the floor with all of them. Ford made some really poor design decisions on the Lightning, making it way too expensive to make. Range anxiety is going to be an issue for anyone towing with an EV. However, most people rarely tow anything over a long enough distance for this to be an issue, although it will certainly put off some buyers who would want to do that.

So-oooo the US carmakers get caught with their trousers down AGAIN. Do they expect to be bailed out by the US taxpayer AGAIN?

If it isn't broke, don't fix it

FARLEY-FARLEY-FARLEY.........HOWWWW FAARRRRRRRR?!

Very, very light on facts! Thank you Captian Obvious! This video is a total waste of time!

What a lier! He still makes EV and even he say he want to stop making them still make them on some cars WHY?

If you want an 'alternative fuel ' vehicle, chill out for a few years and wait for the HYDROGEN powered vehicles that are coming.

If cellphones are a model to compare to look at the old iphones, they are scrap, I wonder if that will apply to electric vehicles. If they want to get the best of both worlds why not a hybrid with a mid range battery, that also has a full size engine with a transmission that lets you charge using a built in generator. I would say that batteries are dangerous as we see with lion fires killing people all over the world.

Its weird in the early 2000s no one even force their customers to buy a Hybrid lol green woke alphabet stands can cry in the corner lol

Smoking that copium! Tesla is growing fools.

I’ve had ford trucks for the last 25 years. I’m trading in the f150 for a Tacoma. Toyota is gradually going to hybrid vehicles. It’s clear that Japanese manufacturers are not on board with the woke climate religion crap like US auto companies.

Lol gas mileage actually depletes also when towing heavy loads. It will be another decade or so before people start switching over. Hopefully the range and charge time will improve. It has with every other battery platform

AGAIN we see the incorrect usage of the work "Exponential". I suspect that many of these presenters actually don't know the correct meaning of the word.

I'm fine never buying a ford again, that's okay.

Even with Elon Musk sharing his Tesla patents, EVs continue to appeal only to the most zealous evangelists. The rest of us eagerly await manufacturers to come back to their senses and the EPA to be reigned in to allow affordable, practical vehicles to be manufactured again. The hype is over and the hang over has started.

No moving away but full on running away from Ford. The company has screwed the pooch in all direction. No more cars? No problem buy a super over priced truck. Want a car, easy buy an e-Mustang. NOPE For the lasy 50 years I have been a Ford man, but no longer. Ford, you abandoned me. I am waving bye bye to you. Toyota makes a super wonderful truck that is affordable and very reliable, unlike current Ford products.

My grandkids might one day get an EV and by then the greedy car manufacturers might think the Chang over more thoroughly. The Japanese are working on water powered cars and they will probably be successful if so that would be the final nail in the EV market. The Japanese are great at producing high quality vehicles and water powered vehicles have been around the Japanese are fine tuning the combustion and therefore the power. I would go that route before I would get into the EV market.

the economy is still in bad shape. gas trucks are not even selling the average junker cars 10k now .let the economy recover

F-150 EV is just an adult toy.

In the past I really liked Ford products . But now after the Rainbow Raptor I refuse to buy a new Ford product . Go woke go broke .

Steam boats! Has anyone ever heard of such a laughable folly?

Go woke go broke

I find the premise of this video a bit odd. EV sales are up 40% year on year. Now maybe I have a math problem, but that sounds like a growth story to me. Ford may be having EV sales problems, but that is one manufacturer, not the whole market.

My favorite it the EV bros out in force "THIS IS MERELY A TEST OF OUR FAITH BROTHERS AND SISTERS! OUR FAITH WILL BE REWARDED! PRAISE THE EV! FOR IT IS THE PINNACLE OF HUMAN ACHIEVEMENT!"

Die Evs! Die!

EV is the future for automobile. Unfortunately legacy auto makers like Ford and GM won’t survive the transition.

Total US EV sales are up 50.7% year over year. Huge leap. Legacy automakers lag Tesla in engineering and charging networks, playing catch up, and they know it. Ford and GM are slowing down as UAW strike settlements have their affected expansion budgets. But they know they have to make up ground if they are to have a future.

I like Toyota’s approach, use electric motors to boost power and add low end torque right in the range of the power band when the twin turbos are spooling up.