This was reminding me of something Mcfarlane would of made back in the day as well. Nice to see a toy company bringing back the idea of a non-licensed horror line. :)
This is the version I'd get because of : the BRIGHT red colour coat, the FREDDY claw and the KRAMPUS jaw. Also would look nice fighting Mythic Legions Santa...
I believe both of these characters in this wave are supposed to be a form of Krampus, which are creatures in Austrian folklore that accompany St Nicholas. Krampus punishes the naughty, while St Nick rewards the good. These are just more stylized versions of the creatures.
This figure is from Fury/Rage toys not Maestro union/Furay planet. I have both of the demon santa figures on preorder and can't wait for them to start shipping out.