#RU-vidTaughtMe
PORTFOLIO ANALYSIS TOOL IN STRATEGIC MANAGEMENT IN HINDI (Portfolio Planning Model)
** General Electric's Stoplight Matrix (GE Model by McKinsey ) **
This video consists of the following:
1. Detailed concept of GE Matrix in hindi ( General Electric's Stoplight Matrix )
2. Strategies used in each stage of GE matrix (Invest/grow, Hold, Harvest/divest)
3. Factors affecting Business unit strength
4. Factors affecting Industry attractiveness
BCG matrix in Hindi : • BCG MATRIX IN HINDI | ...
*** BEST REFERRED BOOKS FOR BUSINESS POLICY & STRATEGIC MANAGEMENT :
I. amzn.to/2Hh33gL - Concepts in Strategic Management and Business Policy
II. amzn.to/2kMmTrD - Business Policy and Strategic Management: Concepts and Applications
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27 июл 2024
