Graphic Design in Film: Her

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Introducing Graphic Design in Film, a new short format series examining the graphic design elements which enhance and deepen the worlds of the films we love.
In our first video, we discuss "Graphical Futurist Designer" Geoff McFetridge's tremendously important design contributions to Spike Jonze's Academy Award winning "Her." Where did he start with the process? How did it evolve?
How does one design for a world that doesn't yet exist?
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MUSIC:
ELPHNT : Oceans, Rivers, Canyons
ELPHNT : Sunn Forest
Late Night Feeler : When We Found the Horizon
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SOURCES AND ADDITIONAL CLIPS:
Bangs, Lance. Her: The Untitled Rick Howard Project. Sony, 2014.
Jonze, Spike. Her. Annapurna Pictures, Stage 6 Films, 2013.
McFetridge, Geoff. 2019. A Positive Future Built of Incremental Change. [Acrylic on gesso canvas].
McFetridge, Geoff. 2014. Approaching The Establishment From Below. [Acrylic on gesso canvas].
McFetridge, Geoff. 2014. The Gateway Between The Hallucinatory World And Lucid World. [Acrylic on gesso canvas].
Metro Los Angeles, 2019. Crenshaw/LAX Corridor Artwork: Geoff McFetridge. [video] Available at: • Metro Art: K Line Arti... [Accessed 15 May 2021].
Rothko, Mark. 1968. Green, Blue, Green on Blue. [Acrylic on paper laid down on canvas].
Rothko, Mark. 1953. Red and Pink on Pink. [Tempera On Paper Mounted On Board With Acrylic Painted Surround].
Rothko, Mark. Date Unknown. Untitled. [Unknown].
Turrell, James. 2013. Akhob. [Light and space].
Turrell, James. 2011. Apani. [Light and space].
Turrell, James. 2011. See! Color! [Light and space].
the unofficial AppleKeynotes channel, 2013. Apple WWDC 2013 - iOS 7 Introduction. [video] Available at: • Video [Accessed 15 May 2021].
windows, 2013. First look at Windows 8.1. [video] Available at: • Video [Accessed 15 May 2021].
All works appearing are the property of their respective owners.

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17 май 2021

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Комментарии : 23

@jknixter 2 года назад

The world did give me that warm feeling of wood paneled computer towers and softer lighting, the graphic design of the film really helped to enhance and give th movie a unique touch of its own. Y'all should really do the same dive with where the wild things are and virgin suicides

@CineStructure 2 года назад

For sure! You can't have too many video essays about Spike Jonze or Sofia Coppola movies out there!

@OverlyHonestReviews 3 года назад

I absolutely loved this video! Her was my favorite film of that year. Being a graphic designer myself, this really hit home! I always loved the esthetic of the film but this just really connected all the dots for me!

@CineStructure 3 года назад

Thank you so so much! In the past few years, graphic design in film has really started to stand out as something we've been, personally, appreciating more and more, so it's truly so amazing to know that this video spoke to you! Are there any other films that are your favorites/stand out for you in terms of graphic design? We'll be covering more and I'd love your input. :)

@LetsCrashThisParade 3 года назад

FANTASTIC content as always guys ☺️ Hadn't thought about how differently this movie was constructed in terms of look but only because I was so engrossed in the theme and story!

@CineStructure 3 года назад

Hey thanks!!! I know exactly what you mean...it's so damned good that you just get lost in it! Perfectly constructed world! :)

@MaiaCVideos 2 года назад

This is such an insightful video, love your channel! I haven't seen Her but I'll have to go watch it now :)

@CineStructure 2 года назад

Thank you so much! You’re in for a treat!!! It’s a phenomenal film!! Thank you for your support!!! ☺️

@kathleenue2827 2 года назад

Thank you CineStructure for this amazing video! (I'll write my thesis about graphic design in film that's how I found your video) I was wondering if you can recommend any other movies or moving image examples in which graphic design has a really strong meaning and purpose to the movie. Thank you so much for your inspiring videos :)

@CineStructure 2 года назад

Hi Kathleen! Thank you so much for watching and we are so glad the video was useful! That sounds like an amazing thesis! Actually we are working on a new video now and right after that will be doing a short graphic design video for “The Grand Budapest Hotel,” so I would definitely recommend that film…it’s full of wonderful design elements (money, signage, posters, flags, etc) by graphic designer Annie Atkins. Some others that I would recommend are “Arrival,” the Harry Potter films, the Blade Runner films, “Alien.” A lot of sci-films films have really wonderful graphic interfaces. We just did another video about movie control rooms and cover a LOT of movies that use really cool, well-designed graphic interfaces…you might want to check that out for some more ideas. “Oblivion” and “Minority Report” are a few. I would also recommend movie titles and the graphics employed in them. Saul Bass is a classic example. If I think of any more big examples I’ll add another comment, but I hope this helps for now. 👍🏻☺️

@diproaich236 3 года назад

And here we go 😄❤ How about an another Wes Anderson film, such as 'The Darjeeling Limited' or 'The Royal Tenenbaums'. And can you make a video on Midsommar, it barely gets credit for its design.

@CineStructure 3 года назад

We’ve definitely got more Wes Anderson planned down the road. Every one of his films is just gorgeous! ☺️ We will add Midsommar to the list to cover down the road! It really is a beautiful film! ✨🙌🏻

@diproaich236 3 года назад

@@CineStructure Cool, see you down the road 😄😅

@CineStructure 3 года назад

For sure! In the meantime we’ve got some great films upcoming! We are just trying to vary it a bit to cover as many directors, production designers, genres, aesthetics, etc. There are way too many amazing movies out there! 😁😁

@diproaich236 3 года назад

@@CineStructure great ❤

@warmachineroxlol 3 года назад

Now I NEED to watch the movie

@CineStructure 3 года назад

If you haven't seen it, it's truly a masterpiece! If you've already seen it, you definitely need to again! :D

@warmachineroxlol 3 года назад

@@CineStructure Will do! It’s really cool how y’all compared the world (and it’s designs) in the movie to ours. Now I’m noticing things in my room and my device that I’ve always just taken for granted lol. Great video :)

@CineStructure 3 года назад

Thank you so so much! That’s what we are all about! We LOVE looking at film and how it creates a believable and immersive world in which we can get lost. Her was so very relatable because it’s so grounded! Thank you so much for watching! 🙌🏻

@cyrilstephen5646 Год назад

Question. Can most of the designs mentioned here be called "Graphic Design"? Aren't they "Interface/UI Design"?

@CineStructure Год назад

Excellent question! We made the conscious choice to refer to it as graphic design because that’s what it is for the purposes of production design. In the world of the film, it’s absolutely UI, but since these are designed as static imagery in reality by a graphic designer we went with that term. ☺️

@cyrilstephen5646 Год назад

@@CineStructure Yeah makes sense. I'm a UI/UX Designer and this movie is popular among my friends for how good the UI of it looks. It's friendly and comforting unlike other futuristic UI's that you'd typically see in movies

@CineStructure Год назад

You have a very very cool job! I’ve always been intrigued by your field! I agree entirely…it’s got a real soul and depth to it without being cold and detached.