Thank God in the UK we are more grown up. The number of people (mainly Americans) saying how terrible and disgusting these type of adverts are, they would rather sweep issues under the carpet and pretend everything in the world is okay and fine. Somewhere in the UK over time each one of these ads saved at least one life, which is far more important than a few people having their sensibilities 'upset'. Perhaps if more people in the US were more mature like you Jayvee, an excellent and well balanced reaction.
Apparently, some need more education than others. No one is free of room for improvement.. like attitude and generalities that are not factual but based on emotion..
Yes British PSA's are hard hitting and to the point, but they are not offensive. They tell truths, and it's up to the viewer to be offended or see what happens in real life. What matters more though? That you get offended - or that these things happen? I know where i stand.
These are not "commercials", they are Public Service Announcements to raise awareness. I am in my 60's and still remember the messages from some of those from my youth especially The Spirit of Dark Water!
The bike accident one took me straight back to 1982 when I watched a guy taking his last breath in a ditch beside the road waiting for the ambulance to get there. Reminds me how precious life is
Brit in the UK these adverts are effective and you remember them. Check out 'Julie knew her killer' it was to get people to wear seat-belts in the back seats. You remember it 25 years latter. They also have to make them like high quality little films so people will watch.
The thing with commercials in the UK is that they are to a certain extent regarded as an art form and you'll get well-known directors like Ridley Scott, Baz Luhrmann, Wes Anderson and David Lynch willing to make them.
I was with St John Ambulance from about 7yrs old & was 1 subject away from receiving the Grand Prior’s Award. It was an advert like the tree that got my mum to sign me & my sister up. Amazing organisation.
These adverts are very effective ....perhaps if USA started using UK advert companies to run ads covering gun violence. They run a bunch of drink driving ads going up to Christmas and statistics showed they were effective not quite sure how much by...but even a little is better than non
The advert that affected most people here isn't in this list "In the summertime" drink driving advert. I think it was the very first really shocking advert ever on TV here (1992). People today still remember it and it's 30 years ago!
We are brought up on these kind of adverts. One of the scariest ones when i was a boy in the 70's was where they had the grim reaper watching and waiting for children to mess around near water.
Hey✌️you held it together during that tough ride buddy, public service announcements 'back in the day' were quite shocking but if any can save a life or make a life less miserable it's got to be worth it. Nice one mate 👍🇬🇧👍🇺🇸
@@Outnumberedbykidsandcats depends on one's age i guess. i remember ones from the 1960s, others will remember earlier ones. ones seen in childhood remain.
Did you notice it was actress Emma Thompson in the "Torture by any other name" video? She is a great woman who is very aware of the importance of delivering the right message to people, especially if you have a famous name. I love her for this!
Anyone who'd seen these before would have had a wry smile at Jay starting to tear up when it was still advert no 10 on. The golden age of UK adverts like these, AKA public information films, was in the 70's when some of them really were horror stories. You'd see the Grim Reaper catching kids who were playing near water, gory and bloody accidents, kids blinded by fireworks, even one with an actual rabies patient.
@@leslyjmoore @Lesly Moore Yes, and what better voice to put on them than Sir John Hurt? And there was the one with the creepy-looking dude in the nightclub, back in the days when we wore suits in clubs. I'd still say that one or two of the better-made rabies ones were amongst the most disturbing, but these AIDS ones ran them close.
Hi, Jayvee....I think you might have got confused by the use of 'adverts'. These were, in fact, public service announcements, which I guess had a 'selling' aspect to them, but only involving charities and government health warnings. Do you not have PSA's in the US?
I've just found your channel, I love your reaction to this. I am a carer and Motor Neurone Disease is the worst thing I have ever seen. I cared for an amazing gentleman with MND who sadly passed away in April at the age of 61 and I'm still haunted by how the disease took hold of him so quickly. I still think of him and weep. The advert shown isn't nearly as disturbing as seeing it happen in real time. Thanks for your honest reaction, you've got a new subscriber here 🙂
I certainly remember the 1st one as there was a rush to buy new smoke alarms and hardware shops and DIY stores ran out. I remember helping to put two u in the old house before they moved. In the trafficing one the actress is Oscar winner Emma Thompson. She can be a force behind a number of causes but to put herrself in an advert like this was brave and good on her.
In the first advert with the little boy asking parents to swear they would check their fire alarms, did you spot at the end, he had smoke inhilation around his nose. It was too late for him. Political Correctness has stopped these. But, back in the 1960s and 70s they were even more blunt and scary. Think most children still remember the "stay away from water" advert". 😱
It's NOT because of Political Corectness, it's because the public have changed. It's because the public are less tolerant. WE are to blame, we've made Britain a less tolerant place. I'm so tired of hearing people complaining about political correctness, when for one they have no idea what it means, and two, it's us that have changed. Do you think Channel Four wouldn't show a hard hitting ad, if an ad agency made one? Of course they would. Daytime TV is full of hard hitting ads, but they've moved away from kids and focus more on animals.
@@philjones45 Are you OK mate? I feel like you've done a great job at showing how some are less tolerant, just on this video alone. Political correctness is a term used to describe language, policies, or measures that are intended to avoid offence or disadvantage to members of particular groups in society. In public discourse and the media, the term is generally used as a pejorative with an implication that these policies are excessive or unwarranted. As much as you may not like the phrase, it was used correctly. It may also be because the public has changed, but not offending or upsetting that changed and fragile public is still political correctness. All the TV channels want is for people to not turn over. The daytime ads are full of them because no other company or brand wants to buy the advertising space on that channel at that time of day. And there has actually been more money spent on public information propaganda by this government than literally any government before them. I guess we were tolerant enough to accept those happening on every commercial radio station around the country every 15 minutes, no matter how offensive or untrue they were. I'm glad you muzzled up like Drakeford ordered you to though.
@@philjones45 disagree. I have been fighting Political Correctness with those in Authority in my area, for the last three decades. It has replaced Common Sense in the mindsets of Decision Makers. It started small.. insisting women were ALL referred to as "Ms" (to avoid identifying spinster, divorced or married). I insisted on either being called "Mrs" (My correct title) or by my first name. I am called by my first name as they can't bring themselves to use "Mrs". Small issue, but shows the fear of using wrong terminology. We (Carers) were then told we couldn't use the term "handicapped". But must use "Disabled". Even pointing out "DISabled" meant "not working"/"unable" whilst "handicapped" had the more positive "a weight to be overcome" definition, they insisted on "unable to do" (Disabled), because SOMEONE wrongly assumed "Handicapped" meant "cap in hand". So, in Britain we use "DISabled" whilst other nations still use "handicapped". 🤔 Two examples of Decision Makers using PC to snuff sensible identifiers. There are thousands of scenarios where they FORCED their PC dogma for no reason than a Committee had decided a word/situation fails the "equalising/cause no offense/take no risk" box that has to be ticked. Over the past decade I have watched young people on Committees who have had Common Sense trained out of them in preference to the PC Dogma. They know nothing other than risk aversion (in not only dangerous scenarios, but in use of language). We used to use Common Sense in EVERY scenario. Now FEELINGS and RIGHTS are more important than safety. An example... Manager of my daughter's DISABLED Day Centre and myself, had to FIGHT his big bosses to allow us to put a tag on her to alert staff she had gone out the automatic doors and was making her way out to busy road. The Authority refused, three near accidents..because it was against her RIGHTS. Only the threat of Legal action if she was run over, (after we'd highlighted the risk) brought Common Sense ahead of Politically Correct "her Rights" argument, which disregarded the Common Sense "if she was run over, she'd have NO Rights" argument. That is how ingrained PC is in UK Society. They would risk a profoundly disabled person's life, rather than infringe her RIGHT to play with the traffic. Political Correctness should NEVER outweigh Common Sense, but it does, as each generation embraces it, believing it is King. We are training out Common Sense. Sometimes we need a shocking documentary or advert to wake us from our egocentric stupor. But how often is the final decision "we can't do X because it will offend/upset 0.3% of people"? And, PC is now being replaced by Woke. We are moving towards Orwell's "Thought Police" which only allows people to do, or say whatever the Dogma dictates. Oh, wait.. we ARE there. 😔 Political Correctness is a dangerous tool used to train us to not think for ourselves. (I'm the least "Conspiracy Theorist" you'd find, but COMMON SENSE tells me, we are less free thinking and have less Rights than we did thirty years ago).
I remember our French teacher showing us these types of Ads from the UK, don’t ask why she did cause idk but they were so sad and I was 10 and had to watch them but they work. The fact I still think about it today is proof that they work. In Canada we don’t have these types of ads if we do it’s mostly about drunk driving and that’s it.
most of these would only be shown after 9pm. that is the watershed in uk, when children are not meant to be watching, and screenings before that have restrictions, both entertainment and information/commercials.
Oh god- I went through a time when I was obsessed with the most traumatizing adverts/PSAs I could find. Some of them are more effective than most modern horror movies 😟
O my goodness! A lot of good eye-opening adverts I had ever watched! I learned so much by watching this reaction because I was not aware of number 7 the Motor Neurone disease one scared me but reminds me that I have seen perhaps two people already in their wheelchairs who may have had it while we were visiting my mother in her rehabilitation center while dealing with her early signs of dementia. I agree, these are all very effective adverts!
Some of this stuff is borderline R rated, I think a couple of them got a 12 A or a 15 in the U.K. but absolutely brilliant. I live in the U.K. there’s loads of amazing stuff like this. Hard hitting and real.
most of them would only have been allowed to be screened after 9pm watershed. i remember some were on very late, after midnight, just before close-down of tv.
tbh people in the UK, whilst worderfuly polite , they get annoyed when people waste their time,that is why we have such adverts. In less than 30 seconds you have substantially made your point .
I do not know what happened to Jayvon & JayveeTV , but hope all is well...I enjoyed your reactions. I check in every once in awhile to see if there are any new posts. Miss you & may God bless you and your family....and I hope you return to creating reaction videos.
I try to remind myself every day how lucky I am, because it is so easy to get brought down by our day to day stuff, but it helps me to see things like this, puts life in perspective. Should be more of this kind of advertising, less of the nonsense.
I was a nurse in an orthopaedic trauma centre , we had soooo many motor cyclists and I remember one guy telling me after he was paralysed ... "there are only two types of bikers....ones that have been down and ones that are going down." Always stuck with me.
I am a First Aider and I have had to use my training on my dad, but sadly I was unable to safe him, but it won't stop me from trying again, our ads are hard hitting, I would recommend you re taking your first aid training.
That last one brought back traumatic memories of my childhood, living in Northern Ireland through the IRA bombing campaign of the '70s and '80s. We were never sure where or when the next bomb would go off. I survived many incidents, thousands of others weren't so fortunate💔😢
They are not really commercials, they are public information films or charity ads and the more graphic ones are shown after the watershed, which is after 9PM.
These are called public service broadcasts.. but yes they are classed as adverts.. as far back as I can remember there have been these type of hard hitting scenes. Growing up i had played 'chicken ' over the railway lines until I saw one of these showing what can happen..never did it again.. we don't hide the bad stuff from the youngsters..that's sometimes how we learn.. shocking as some of them are we continue to do them including for cancer and it actually shows you a healthy lung and a smokers lung ravaged by cancer.. i got a hard boiled sweet stuck in my throat and couldn't breathe..my friend did the Heimlich on me and it came straight out like a rocket.. never had a boiled sweet since and very careful to chew my food because believe me once it happens to you you realise how close I was..if I was on my own then I'd be gone now..🇬🇧💞✝️🙏👍
Really appreciate the content lad. Keep it up. If these ads got to you you should check out road safety ads from Northern Ireland. We are not even allowed to show them in the rest of the UK.
Can I ask the internet for help finding a British Advert from around 2000. It was one of the single greatest messages ever and it went something like this: Morning rush hour pedestrian traffic along what I assume was the Thames. Corporate businesses, everyone is in suits or drab work attire and everyone is sullen, its grey and rainy and all the people are in lockstep powerwalks, chin up, go to work, stay in your place and then it pans over to a little boy playing with a toy boat on the waterfront. The boat has floated a little too far out and the little boy is terribly upset. Among the 'drones' of adults in suits marching seriously on the sidewalk, a businessman spots the boy and the toy boat. He's not sure but suddenly a 'fck it!' look across his face and he stops (to the annoyance of other walkers) then gets off the sidewalk, removes his shoes and socks and pulls up his pant legs. The busy crowds of adults are cringing, others look at him like he's a madman, others frown harshly at him but he isn't bothered and then walks to the water where, at his adult height, he can wade out to knee level, rescues the boys boat, the little boy is absolutely thrilled at his hero and hugs his toy boat as the man walks back to his shoes and socks, puts them back on just fine but still is given all kinds of disapproving looks, stern looks, rolling eyes from others in their serious busy fast walks to work. The message or narration: "So, who's really the crazy one? Him? Or is he the sane one?" Something like that. Because i lived in London at that time, I can tell you that was EXACTLY bang-on how it was. You goddamn get your place in the crowd and you damn well move, move and if you so much as stop to take a picture you're a goddamn annoyance to society and have very much angered all the others who have places to go! It was pathological group hysteria, it was a mental illness of sorts and that advert was just golden, just exactly correct - the man who took off his shoes to get the kid's boat is the normal human. That's the actual normal sanity, how we are meant to be.
@Jayvee. One thing I do notice about UK ads, they're powerfully emotional. Either comedic or of-the-heart. I remember the Barnado's adverts, especially the slap in the back of the head one and our ads are hard hitting serious or funny you don't forget them. Look up the 80's ad's. There's some brilliantly funny as well as upsetting ones. All to get through to the masses and it works.
Hi Jayvee! We are not afraid of shocking others to get a point across no matter how It affects. If it makes you think that’s the point. The trafficking video- that is British actress Emma Thompson. Hard to tell it’s her as she is lying down. You should see our seatbelt ads and the not wearing one. They are really effective on what can happen to you. Drink and driving plus smoking ads are effective too
In Europe they don’t F around, it’s a good thing to make people uncomfortable and grab their attention to what’s important while in the USA it’s all about feeling good and pretending nothing bad ever happens.
myself and a bunch of my friends ride motorbikes and the saying is "it's not IF it's WHEN you crash" and you just have to hope it's not a bad one. My cousin had a bad one in 2020 and his rib punctured his heart and lungs but he had his last operation a couple of months back and is doing fine now.
What my mom heard one day sitting in her apartment, not only traumatized her, but said she would never forget. No this was not a public safety commercial, but real life. Two blocks away from her apartment, my mom heard a blood curdling scream, and this scream was so loud and so long that she didn't know if what she was hearing was truly real!! Apparently, a mother and her two small children were at a local older car wash, and the mom told her 4 yr old to keep an eye on her one yr old. While she was vaccuming out her car, she heard a train whistle, she looked up and in that moment she seen her one yr old right on the tracks. As she ran for her life to get her baby it was to late. 😭 That baby was hit head on! That's what my mom heard from two blocks away, the mother screaming and unable to stop what she couldn't change. It only took minutes for that baby to wander off. That car wash is no longer there!! Heart wrenching 😭.
The ones in the 70s where like horror films, with kids climbing electric pylons and fireworks adverts, the voice overs where terrifying. Chuck in Jimmy Savile in between with British Rail too.
Gosh.. I'm U.K based, and I don't remember seeing most of these as a child As you say, hard hitting but powerful. Really affecting for any empath to watch them back to back. I feel now to balance your energy, and lift your spirits, please check out these two British advert classics.. Something a little lighter! Yellow Pages - Fly Fishing by J.R.Hartley (made me emotional as a child - in a good way) and the 1987 Hamlet Cigar Advert - Photo Booth, with Rab C Nesbitt 😊
Hello. With that one about motor neurone disease, it’s known in america as A.L.S (remember the ice bucket challenge). What ad was what it feels like to get that
These used to be called Public Information films not adverts in my youth. The Sex Trafficking one was shown well after children were supposed to be in bed; the others were shown generally. They all touched me deeply at the time and they still do, The ghost child in the fire add was very effective.
Sometimes adverts on TV are graphic and very heart wrenching to watch. But that's what is needed Sometimes to get the point across to people. We never know when or if we may need help in our lives and it's good to know that these services are available if we need to access them.
They were all very touching for me, but for someone to abuse children who are so innocent and helpless, really bothers me! 😔 Very effective video, informative, as well...
The Motor Neurone Disease ad was the worst for me & I can’t watch it because I watched my grandad go through that for 18 months b4 he died. It is a truly cruel, painful & tortuous disease. When I first saw the ad I remember realising it was going to be about MND as it was so realistic. The ad definitely made a big difference in terms of donations & increasing awareness of the disease so I’ll always be grateful for that.
Im so proud of our charties like Banardos and St Johns ambulance they do an amazing amout if good, changing the lifes of British people , our children . These are not commercials , we have our ordinary funny very English adverts for everyday products . What these are trying to convey is ..the British really care about our people. I dont think Americans would understand this properly .
The was a series of Save the Children PSAs in Sweden when I was a kid that used to absolutely mortify me when they were on, I still get goosebumps when I hear the song used in them
I don’t think these are merely public service announcements. NHS is free at POS. Fire Brigade is free. These adverts are designed to raise public awareness and so drive down demand on these essential services. NHS UK monitors and gathers stats on searches on its websites and targets disease messages based on that analysis.
Being ignorant is no excuse. Brushing bad things under the carpet because they might offend your sensibilities. These type of ads help save lives, the more hard hitting they are, the more likely you remember them
I was born in Ireland, our family moved to the UK when I was 2yrs old. To watch these extremely sad but true adverts really goes to your heart. Extremely sad,
I remember the 'Rear Seat Belt' one as many people wouldn't put them on in the back but when you think about it in a car crash someone int he back without their seat belt on will be thrown forward and can kill the person siting in the front seat. That was hard hitting one as well.
You should check out the public information films we watched as kids in the 70s & 80s! Omg,I’m still scarred by the girl who picked up a sparkler and burnt her hand!
They make you connect, feel, something I have noticed a lack of in the states is empathy. Children killing children adults demonising others. The horrendous judging...these adverts really connect you. I cried in all of them! X
I think first aid especially pediatric first aid should be mandatory to learn in anti natal classes for new parents and taught in high schools.. it would save so many people.
"Just because it isn't happening here doesn't mean it isn't happening" - this reminds me of how us Brits were rallied around fighting against the African slave trade. Slavery still exists today, and yes we also traded slaves, but when we were at our peak we used our strength to fight against the African slave trade when nobody else would. It was a sense of national pride to do so. We need to remember our roots and ensure we stick to them.
I bet everyone you know that drives a car has had an accident too bruv. A lot probably involved a motorcycle. Think bike. Think biker. Loving your content m8. Subscribed.
We don't sugar coat them, that's why to others they are over the top and shocking. They are hard hitting, but they also work, and we're used to them. The drink driving ones over the years at Christmas, stuck in my mind. One for the road, was one of them, and another where the guy went up to the bar, and the landlord acted out everything that could happen to him if he had that drink, from crashing, getting done for drink driving, court, losing his licence, which meant his job, and family. And at the end of it, him asking a now shocked customer, if he really wanted another drink. Another one is the girl that's lying on the road saying if you hit me at 40 mph...
Perhaps other ones you could look at (if you haven't already) are the DOE road public information films and the ones about the Troubles in Northern Ireland. They are very hard-hitting, at times graphic, but very much to the point. And they needed to be.