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For just over 100 years the Schott company has been making coats. In the early days The Schott brothers were making raincoats in the basement of their lower east side tenement, but by WWII they were making bomber jackets for the US Air Force. Later the military style spread to all branches of the military and law enforcement. So by the time Marlon Brando need a jacket for The Wild One in 1953 there was no other choice but the Perfecto. To this day, Schott NYC is still owned and run by the 3rd and 4th generation of the Schott family. And the manufacturing hasn't gone far either - now being made in Union, New Jersey, just across the river from Schott's main business office in New York City. We went there to learn how a Schott Motorcycle Jacket is made!
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How a Schott Perfecto is made - the ultimate motorcycle jacket.
The label for bad boys everywhere is black leather motorcycle jacket. The legend started when Marlon Brando wore the Schott Perfecto motorcycle jacket in the movie “The Wild One”. After the movies release the Perfecto, the first jacket designed with the rider in mind, was banned from schools and became the marker for every teen rebel. Since then the jacket has been adopted by heroes like Joey Ramone, Bruce Springsteen and Jay Z proving it is still the jacket of choice for cool.
For just over 100 years the Schott company has been making coats. It wasn't all cool and leather. In the early days The Schott brothers were making raincoats in the basement of their lower east side tenement. But their business grew and grew, and by WWII they were making bomber jackets for the US Air Force. Later the military style spread to all branches of the military and law enforcement. So by the time Marlon Brando need a jacket for The Wild One in 1953 there really was no other choice but the Perfecto. To this day, the apple hasn't dropped far from the tree. Schott NYC is still owned and run by the 3rd and 4th generation of the Schott family. And the manufacturing has gone far either - now being made in Union, New Jersey, just across the river from Schott's main business office in New York City.
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How a Schott Motorcycle Jacket is made - BrandmadeTV
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13 дек 2015
