If you like NOMO, you should check out Hipstamatic. I’ve been using it for as long as I’ve had an iPhone! I went to art school when everyone shot film and I think that Hipstamatic does a great job!
The before on the thumbnail to me is better. It's warm and inviting and I really like that. It makes me want to hug the person (in this case you) but I know everyone's got their own taste and style.