I'm Varun, and this is a show where we get really deep about the future of tech, entertainment and business. While other podcasts scratch the surface, I think it is important to meet the best people in their fields and go much deeper.
Today, we have an extraordinary guest with us, Shradha Sharma. An acclaimed Indian journalist and a visionary entrepreneur, Shradha is the heart and soul behind YourStory, a digital media platform that's reshaping narratives in India.
Shradha's journey is more than just inspiring. Born into a middle-class family in Patna, Bihar, she chose a path less traveled. When founding YourStory in 2008, she had one goal: to shift the media's focus from the already successful to the underdogs, the self-made entrepreneurs who were fighting their way up.
I have a special place in my heart for YourStory. It was Shradha and her team who covered my journey when I was embarking on my own startup adventure. They told my story when I was just starting out, at a time when I was, in many ways, a nobody. Now, YourStory has brought to light over 150,000 entrepreneurial stories. Which is just insane.
So, what are we waiting for? Let's dive into a conversation about the future of media and business with Shradha Sharma.
Checkout www.oneplus.in/open
00:00 - Highlights
00:52 - Introduction
01:58 - Shradha's Background and Starting YourStory
03:42 - Importance of Struggle and Pain in Success
04:52 - Shradha's Journey from CNBC to Starting YourStory
06:44 - Origin of YourStory
10:26 - What Kept Shraddha Going?
11:52 - Getting Investment from Ratan Tata
17:37 - Starting a Media Company Today
20:28 - Capital Required/Raising Funds to Start a Media Company
21:42 - Finding Co-Founders for a Media Company
23:58 - Requirements for a Media Company
25:30 - Making Money with Media and Events
29:20 - Shradha's View on Subscription Model for Media
32:08 - Impact of AI on Media Space
36:25 - Going Beyond Just Investigative Journalism
37:11 - YourStory as a Community and Ecosystem Platform
38:33 - Change in Short Audience Attention Spans and Its Impact
40:58 - Importance of Hooking and Retaining Audience Attention
41:46 - Audiences Providing Active Feedback
44:00 - Importance of Responsible Reporting on Companies and Founders
45:18 - Dangers of Negative Generalizations in Reporting
47:38 - SEBI Regulations Around Financial Influencers
49:04 - Traditional Media vs. New Media
51:53 - Need for Collaboration Between Old and New Media
57:10 - Key to YourStory's Longevity
57:55 - Views on Potential for Subscriptions in India
01:00:34 - End Notes and Gifting shradha a OnePlus Open
1:01:25 - Outro
21 июл 2024
