How to Find Product-Market-Fit as Fast as Possible (CEO Explains) 

I have been a teacher for seven years. I worked for the federal government of my country as a teacher and I, now, often teach the english language to kids and teenagers and adults here in Russia. But, I must say, you are a very great educator! The way you perfectly fit the 'pizza story' into the whole market fit narrative is overwhelmingly wholesome!!. You are exactly the right kind of guy to make a platform like stan. TBH I am learning a lot from you.

These videos keep on getting more and more creative

this was blissful. This is the content that makes me watch youtube.

Great video! The best analogy I’ve heard is imagine you’re playing darts and bullseye is PMF. You have 18 months to hit bullseye. The best startups configure themselves to throw as many darts as possible, each one getting closer than the last. The worst startups spend too long trying to create the perfect dart and only throw a few before they die. Speed to iteration is the number 1 thing you should optimise for pre PMF. From a product perspective try to focus on two metrics: Activation & Retention. A lot of start-ups skip the former but it’s arguably the most important of the two initially… there is no party if people leave after 5mins. So get obsessive about learning what your Activation metric is and when you crack it configure the whole on-boarding experience toward it. I’m yolo moving from London to the US (state TBD) and looking for my next Chief of Staff / Strategy / Product role at an early stage startup I believe in. HMU in the comments if you know of any opportunities. LinkedIn sucks. 🙏🏽

I thought the whole pizza thing is gonna be a gimick but omg I couldn't be any more wrong! This was a fantastic video that actually demonstrates Product-market -Fit!

Digging the pizza-product fit while you explain product-market fit. Entertaining and educational.

Thanks for the amazing content and making it fun and simple to understand

I've been really loving your videos - thanks for documenting your journey

Wholesome! Can't wait for Stan to get to that >40%

You definitely needed to roll out that dough thinner. Also, appreciate the breakdown, Rahul's presentation is great, and he builds on the work of Sean Ellis, if you want to get more advanced it's great to be able to layer in user behaviour where you see the retention curve and customer value. It's worth adding that hard data to the survey results so you can validate the survey results with their actions.

You are brilliant, don't give up!

This video is so fun! Best PMF tutorial online that also teaches us how to make pizza. Will Stan branch out into the pizza business next?

What an amazing skill you have. Not only can you make a perfect video describing exactly what I was looking for but you're making a pizza while doing it. When you IPO i'll invest.

Great video, John! The fit is not easy to achieve but once we hit it, it feels so seamless...

genius. I'm only commenting so I can get more of your video on my feed haha

Thanks for another great video. Can you say how often did you iterated? It seems like keep reaching out to your users might irritate some. Also, how early have you started doing this?

Watching the video I would've guessed that you had at least a million subs. Great work man you deserve more attention

Love the video! May I understand how often we should conduct these surveys too? Especially when it's sent back to the ones who have filled it up before. Thank you!

Hey Jay, content is amazing as always. I’ve got a question, could you make a video on how you got your business up and running. Especially from the start of your idea to then hiring people as you go. Cause I have the problem where I feel like I need to know everything but end up not sticking with learning one thing extremely well.

Y combinator defines it fairly well (in the context of a startup) as achieving a virality coefficient of 1.1, meaning on average for each user you get they will tell 1.1 other people who will actually use it. Obviously, the numbers don't make much sense if not thought about in averages. If your able to achieve this, then your users will grow exponentially over time. Y combinator has videos on the relevant KPI's (key performance metrics) to keep track of in order to know if you have hit product market fit.

literally took my pen and notebook for this.

This is brilliant

What camera are you shooting on ? Looks great!

Idk how I found your channel but I’m really glad I did! I’m in the early stages of forming a startup and was thinking about documenting the journey as well. Btw, curious to know how you built the MVP version of the product without a technical cofounder and which features were part of it?

awesome video! also the first iteration of the pizza looked pretty dope! which pizza oven is it?

This was great! I've been using the Superhuman Engine for PMF too, pretty powerful framework. Dude your channel is great, I've really been enjoying hearing your challenges and learnings.

Great vid! How did you get a significant number of survey responses? Sometimes I feel like that can be the hardest part.

love the video! , keep it up Jay!

How long into the startup journey should one get to test for product market fit

Doing an amazing job. Keep it up.

Great Video! I’m curious if you’d be open to talking about how you get paid as a founder before hitting profitability? It’d be interesting to hear the dynamics of how you determine a salary while balancing other aspects of the businesses needs.

It is reaaly good video 🎉🎉🎉

Hey Jay, great video explanation of how to iterate on customer feedback to get closer to PMF. What tools do you use to run this survey among your users? Did you incentivize your users to complete this survey? If yes, how?

Best explanation of PMF ive seen

Great advice Jay. Pls where can I get the Superhuman Engine for PMF.

... the moral of the story: making ton of pizzas! 🍕 Dope ending))

I love your vids!! How long did it take you to develop your MVP (I assume it was by yourself)?

You gonna be big soon leaving this so its known I saw you early

Do you have a newsletter / blog where you write about your learnings? This was a great breakdown of PMF!

Man I literally followed your videos first … then got stan… and then only realised it’s yours 😂

i'm actually doing this now for an app im building.

Can you make a video on how to pitch to investors

simple metaphors prove your genius

1:07 target market, my product/ 2:59 how to find a product market fit, once you have a target market, and product

Hi Jay! Good to find you again after you left me a comment on my page you’re inspirational.

How did you get the demographics of the customers? Were your customers selected ( people you knew ) or random? Because I don't see how you can get information about their demographics unless you make them fill out another survey or put personal information into your app.

How did you get the lighting so nice?

Hey, cool video! How many people have to fill out the survey to take accurate insights?

Hi Jay, I have one question w.r.t. asking users of how do they feel if they stop using our product. Can we ask this question (i.e. would the answers would be valid) to clients to whom we recently pitched our product to?

I like your content. 🤝🤝

Thanks for not putting pineapple on pizza, Jay. That means a lot to us Italians. Another proof this guy understands what PMF truly is.

How many people is ideal per survey? How many businesses if B2B? Anyone, thanks.

Felt like I've just watched Kill Bill 2's final scene where Bill was preparing sandwich for his daughter, while giving some kind of lecture. Lol

Banger vid

That has to be the worst pizza I have ever seen 😂

W

I am very happy for your PMF but please chill with the olive oil!!!!

The flour on the macbook at the right corner of screen is triggering

P R O M O S M 🌟

This is great! Lmao

what do you do when literally no one from your first 100 users even replies or engages back with you to provide feedback ? we have 100% users who dont care ahah - funny but damn dont know

please buy a pizza cutter

Hey jay love your content, would love to connect on twitter (if you have one :D)

Hey Jay, Love your videos! ... will be great if you can find a way to collab with @ColinandSamir, it will be a good thing for Stan.