Agree with misconception #1. People dislike vague and "spammy" cold approaches, but that doesn't mean that you can't pull off your cold messaging strategy anymore. Tailoring your message to your prospects' pain points and needs is a good strategy to get a response.
Cold Messaging actually works! If it's not working, then you probably not doing it right. If you are a B2B marketer, this video is a must-watch for you to supercharge your LinkedIn marketing strategy this 2022!