How To Get CONSISTENT Results With Facebook Ads 

Thanks for watching guys! Let me know what you think in the comments below :)

Great content Ben as always, I really appreciate that you share so much valuable information.👍

Thank you Ben, this is amazing!

Discovered your channel today. Loved and subscribed from Vietnam. Thanks Ben.

I've implemented your advice on local smaller audiences from a previous video and it's working! Thanks

In regards to changing ads do you suggest just adding it to the campaign and then turning the other ones off? I'm talking about for a retargeting campaign with an audience that is only say 7k. Or do you suggest creating a new campaign? IS there a way that I can have 5 different ads that show alternatively to the same audience rather than facebook deciding which is best?

Very brilliant of you. You always motivate me.

Hi Ben! Massive thanks for the value here! I incredibly appreciate your work and way of explaining 😊. Hi have come across with an example of the tip 6 (make offers that are atrractive to a large percentage of people). - Make offers that are attractive to a higher percentage of the audience. For example, if with the purchase of a product X that is related to fishing, we give away a product Y, make the product that we give away not something super specific to fishing. Give away a product that is good for fishing but that is also good for other things and that, therefore, is attractive to a greater percentage of the audience. Is this a great example Ben? Or I didn't understand it? Thanks!!

great content

Am new to dropshiping in uk aswell and am already learning alot thanks for this awesome info

Great vid full of actionable advice - cheers Ben! In your Ad Sets (when you have enough conversions), do you ever stop testing interests and just have Lookalike and Warm audiences? Also, I was wondering whether to try 1-2%, 2-3% etc LAA's in the UK - or 1% LAA's in different countries where I may have a market? Cheers Eddie

I happen to be running a buy one get one ad, but it's for homeowners, so in my case I have to do a little limited segmentation.

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This was helpful, thanks!

always the best👍👍👍

YOUR VIDEOS ARE THE BEST IN THE WHOLE INTERNET!!

Thanks for sharing these tips with new students of facebook ads

Hi Ben thanks for the video. One of the things I'd like to know is when you're adding new creative to test against do you create a new adset with new creative or do you just add those into the current adsets? Main reason I ask is that if you change an adset that has exited the learning phase with new creative it enters learning again. Wondering how your team handles this for best practices. Thanks.

Thank you from my heart💓

Hi Ben! I do have a question about weekly analysis. Let's say you have a budget of 4USD a day. The break even point is 16USD. So let's say you've ran the campaign for 4 days, after those 4 days you already reached your break even point and you would have to wait until the 7th day to kill that ad set? How I normally work with new campaigns/new products is 5USD a day and if a ad set doesn't convert at the break even point, I kill the ad set. This has worked well for me these last two years. And lastly, when you want to battle ad fatique, is it wise to put the new creatives (text,photos) in exisiting creative? Or 'shut down' the existing creatives and add new creatives into the ad set? What I mean by this is let's say you have an ad set with creative A, B, C..do you add new creatives in creative A, B, C or do you shut down those three and make new creatives D, E, F in there? Thanks in advance!

Very useful video!

Hi Ben, I've watched your video talking about starting ad budget. For a new e-commerce brand running it's first ads, what would you recommend spending? I have estimated $100 a day (10 per adset), would you let this run for 1 week and then assess or would you assess this earlier then 1 week.

Hi ben, thanks for lots of information, I ma running T-shirts add with daily budget of 27dollar with bid optimization of maximum ROAS & I am really confuse what to select on add set level in maximum ROAS from 0.01 to 1000? Can you help what road I have to consider? Thanks in advance buddy :)

Hi Ben, I really like your Vids as they are super valuable & I have recently subed to your Channel. Can you kindly make a video primarily related to Shopify Dropshipping(Ecom) & how to test products fast with FB Ads & then finding winners for SCALING. That would be really helpful.

Hi Ben - great video. You described an example of a fatigued ad that could be refreshed by changing the background colour. In this scenario, would you edit the fatigued ad itself, or would you create a new ad within the existing ad set?

Hey Ben question for you, I just started running my conversions campaign with a small budget of $10/day. There's no engagements on the ads currently. Is that hurting my conversion results? Should I run a post engagement campaign with my ads first, then once they have social proof should I copy the ads to a conversions campaign? What's your experience?

Awesome 👌

As ussualy great vid 🤘✌👏

Hi Ben, thanks for sharing! When you change your ad creative, do you duplicate your ad set and make the changes? Or you just change within the same ad set?

When refreshing ad creative. Should you pause the old creative?

Hey Ben! Thank you for this valuable video. Also love your RU-vid upload consistency by the way, haha. However, I do have some questions regarding some points: 1.Taking a look at a longer time frame: I also have noticed that it's a lot better to evaluate my results on a 4-7 day basis. Nevertheless, I sometimes do come into a dilemma that is as followed. Let's say an ad set is spending 150€ per day and has exited the learning phase successfully. Now you take a look at the performance from the last 7 days at you see that the ad set is pretty much break even with a ROAS of about 1.6. Normally you should kill this ad set, but what would you say if the ad set lifetime ROAS is at an about 2.2 which pretty profitable. Would you say no and kill it due to decreasing performance or would leave it running? 5. Experimenting with your offers: This is a decent argument that I have never heard before. So, my questions is what are your thoughts on generic 50% off offers? I have talked with a lot of people about this and more and more people are starting to not even portray the product as special offer anymore and just go with a normal product price that is not discounted or whatsoever. Mostly the argument that I have heard is that those offers like "Buy X and get Y" or "75% off" were heavily used by scammers or bad companies advertising on Facebook and therefore those extreme offers apparently tend to have a bad rep now. And in the meanwhile, big brands that are mainly built on social media: like HiSmile, Snow or anything along those line do not try to incentivize their target market with huge discounts. I'm looking forward to hearing from you and I'm ampted about hearing your two cents on this. I'm currently spending not too much money on Facebook. Just around 1000€ per day, however your videos give me a lot of great insight into how I can improve my results and build a stable flow of traffic and income for my e-commerce brand.

Ben I have a question I have a Facebook expert that is helping me but I am not sure if they are really helping me .. Every-week my ads are being duplicated from the previous ad which I’m concerned because I am loosing all the social proof each time it starts over.. I do t understand why the ad have to be duplicated even when it’s performing good.. Why can’t it just be edited over duplicated ? Either way if it’s changed it will go back through learning phase so why not edit and keep the social proof ? Do that make sense or no

Hi Ben, should you increase the budget in the existing campaign or duplicate and then increase ? Thanks

Very helpfull video. Have been running a FB conversion campaign for a startup client Selling cheap iPhone covers, with a low budget. But we are not getting any conversions at all. What do we do?

Great video! I've been running a campaign for an ecommerce client and one day we will get 2 purchases then the next day we will get 0 then the day after one then 2 days later 0. What would you suggest doing?

Hi Ben, does increasing your ad budget send it back to the testing phase? Great content btw 👍

whats the best way to addin new creatives without resetting the learning phase?

Is it ok to create a new ad set in a campaign? I read that it shouldn't cause the other ad sets to re-enter the learning phase. Or is that a change I should wait to do on a weekly basis? Thank you!

Hi Ben, about something you said in minute 8 about not touching the campaigns and how Facebook increases the cost per conversion in the short run, I had a campaign with the goal of conversion for lead generation and it turns out that after almost 72 hours it was already over $100 and not a single lead. So I turned it off. Do you think I did the right thing?

Thank you, sir! As always, great content.

Hi Ben. Is it safe for me to "delete" a lead generation ad to create a conversion ad?

How can I increase my Facebook daily ad budget without losing my ad data such as likes, comments, and shares?

I'm doing a lot of trial and error, and whenever i advertise before a launch i have heavy traffic, and then once i launch everything flops :/

Hey Ben, can you send me the link to the video about multiple ad creatives at once?

Hello ben, your work is amazing, as a student of yours i want to know that how can we integrate daraz or amazon with fb ads? What should be the whole method for doing it so and what will be the best strategy?

I run almost 2 weeks..but still no conversion...so sad..Oh well, need to be patience until end of months

How long would you let a product that have a 100 profit margin run before it gets a sale?

Do you have an agency? If yes, link please

What about how to get clients? Video

Facebook ads is a scam..