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How To Promote Your Business Locally 👉 Small Business Marketing Strategies for 2020! 

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How to Promote Your Business Locally 👉Small Business Marketing Strategies for 2020!
In this video we’ll be going over how to market and promote your business locally. No matter the size of your business, even if you own a small business or you need to increase your presence locally, there are ways to market your services and get more people interested at what you offer!
A few things that will help you understand how to market locally are:
- Understanding Human Nature, learn what your audience needs to see from you.
- Put up a Local Sign so that people know exactly where your business is located and what it is about.
- Produce original content designed with your local audience in mind.
- Understand the difference between Organic Traffic and Paid Traffic
- Understand how your marketing funnel works
- Build strong and respectful relationships with people in your area so that you will be able to sponsor events and tighten the bond with your community
Keep these tips and strategies in mind when marketing your Local or Small Business so that you can grow your business and who knows, maybe one day you will not be targeting your local market.
Thanks for tuning in!
👋🦷Learn how to grow your orthodontic practice:
orthopatients.com
Popular videos on my channel:
🏆How to Track Marketing ROI 👉ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-qxgcFvV5qZE.html
🏆Facebook and Instagram Marketing on Autopilot for Orthodontists 👉ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-a6BWhpL95tE.html
🏆The First Video In The Ortho Acellerator 👉ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-rSDeSrXw-Ws.html
Email me at: keaton@orthopatients.com
Or Schedule a call with me: orthopatients.com/scheduler/
Say hi on social:
Facebook: keatonewalker
Instagram: keatonewalker

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11 янв 2020

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Комментарии : 215   
@Orthopatients
@Orthopatients 4 года назад
Learn all the Small & Local Business Marketing Strategies to promote your business and finally see it grow! 🏆🦷Buy my course on Digital Marketing for Orthodontists - The Ortho Accelerator: orthopatients.mykajabi.com/or... 👋🦷Learn how to grow your orthodontic practice: keatonewalker.com/free-training Email me at: keaton@orthopatients.com Or Schedule a call with me: orthopatients.com/scheduler/ Say hi on social: Facebook: facebook.com/keatonewalker Instagram: instagram.com/keatonewalker
@williamdahlstedt9532
@williamdahlstedt9532 11 месяцев назад
Im 14 years old and I started shoveling snow of Peoples driveway and found this video very helpfull
@Babasan96
@Babasan96 Месяц назад
So proud of you!!! Great job
@stephenmullenmarketing
@stephenmullenmarketing Год назад
I setup a Google business profile and used review management software within 5weeks we were organically our ranking other local companies saved over $900 a month on ads ❤
@juanmanuelperez6237
@juanmanuelperez6237 Год назад
It's 2023 and I started my business with no system at all and I was looking for someone to tell me this principals to start my business with the right foot, I appreciate that you took your valuable time to speak and help Us to understand the basis of a growing business, thank You!!
@ProfessorHeatherAustin
@ProfessorHeatherAustin 4 года назад
Keaton, super great tips on how to market your business locally. Thanks for sharing.
@Orthopatients
@Orthopatients 4 года назад
Thanks for the kind words!
@petekooshian5595
@petekooshian5595 Год назад
I'm realizing that I've placed so much emphasis on digital marketing for my local business that I underestimated the basics like having a sign
@AmandaAbella
@AmandaAbella 4 года назад
Great tips! I know when I was first starting out the funnel stuff confused me. Now I spend all my days building relationships (which I love!) while my online marketing is either outsourced, on autopilot or systematized.
@Orthopatients
@Orthopatients 4 года назад
Awesome! Love this view on things. Building relationships is something that YOU have to do (or your sales reps). It's much more human than mass marketing.
@chintanpatel7308
@chintanpatel7308 8 месяцев назад
@AmandaAbella curious to know what kind of marketing automation do you do now ? I am someone who is just starting the marketing efforts for my small business. I am pretty new to marketing. Just want to know where a more mature small business is on marketing automation in 2024.
@livenowliveright8509
@livenowliveright8509 2 года назад
First, I love that you introduced yourself and give a brief details of what you do. The advice you give are some things I too thought of as I’ve been contemplating doing my business without SM. It was such genuine advice and I will be following you. Thanks so much.
@LifestylesRecreated
@LifestylesRecreated 4 года назад
With all the advancements in technology, the humble local sign is still very effective. I have discovered many business in my local area this way, so as you said it great free advertising that is timeless 👍
@Orthopatients
@Orthopatients 4 года назад
Yesss! SO underrated.
@ilikebluebills
@ilikebluebills 2 года назад
I just opened a smoke shop and all my customers come in because of the sign !!!! Which is awesome
@JohnWallencheck
@JohnWallencheck 2 месяца назад
This is great! So many small business owners don't understand your final 2 points! First they think "followers" or people who show an interest in their business, are almost certainly going to buy from them. In reality, only a percentage do so. Secondly, they fail to build relationships. They focus so hard on getting the initial sale, they ignore doing even the small things to get customers/clients to keep coming back.
@chennaiboy8465
@chennaiboy8465 Год назад
Your attitude, simplicity, clarity is appreciated 👍
@jeremythompson3006
@jeremythompson3006 Год назад
I agree, this was some good solid information.
@makeda.andrews
@makeda.andrews 4 года назад
Human nature or tip #1 is literally the foundation of everything. Without first understanding the person that you are trying to reach, you won't be able to reach them organically or paid....Thank you for this!
@Orthopatients
@Orthopatients 4 года назад
So true! The secrets of the universe aren't too hard to figure out, just observe yourself and others.
@WhiteOwlStudios
@WhiteOwlStudios 3 года назад
Finally a true and honest marketing lesson.
@Orthopatients
@Orthopatients 3 года назад
:) What did you like the most?
@yickles6209
@yickles6209 3 года назад
the fact that i own an escape room watching this made me feel like i clicked on the one video that understands lmao
@Orthopatients
@Orthopatients 3 года назад
Hahah glad it helped, feel free to reach out personally if you have any other questions
@sergioj.rodriguez1190
@sergioj.rodriguez1190 2 года назад
I help small businesses get exposure and the general public see the value in your services. Ask me how. I’m here if needed. Wishing you success. - Sergio
@jox4040
@jox4040 Год назад
Escape room, that's exciting! Love them. Just be creative. Good luck!
@toneytone7497
@toneytone7497 8 месяцев назад
hows the escape room going?
@Bellaxcharlie-p4r
@Bellaxcharlie-p4r Год назад
Great Video!
@samukelisiwenkabini7656
@samukelisiwenkabini7656 Год назад
Very informative and straightforward ❤!!!
@AnnieGardner-if4wx
@AnnieGardner-if4wx День назад
Thank you. Listening in 2024 and still great.
@softwalletng8012
@softwalletng8012 3 года назад
You just went through basics in one of the most simplest way, thank you!
@Orthopatients
@Orthopatients 3 года назад
Glad it helped!
@MeganSmithTaxiDriver
@MeganSmithTaxiDriver Год назад
Absolutely right!
@jennystevens1605
@jennystevens1605 2 года назад
Wow, you’ve broke marketing down in a way takes my anxiety away! I appreciate your cool cat tone of voice, your simplicity, and your wonderful examples. It’s honestly, one of the best videos I’ve seen on how to market, and I’ve watched a ton of em’. Thank you so much for making things easier.
@TheLena9191
@TheLena9191 10 месяцев назад
I feel the same!
@VeronicaDiPolo
@VeronicaDiPolo 4 года назад
Funnels work perfectly to make your business succeed, also content is really important too! Thank you for these tips
@Orthopatients
@Orthopatients 4 года назад
Glad you liked it Veronica!
@christobalmendoza9363
@christobalmendoza9363 2 года назад
I appreciate you my guy, stay blessed. I’m doing a start up and use some of the strategies to start as a base appreciate it.
@sidigitalagency6933
@sidigitalagency6933 2 года назад
Good job with this one. Maybe interested for work at best digital marketing agency ? Regards! #subscribed #sidigital #agency #unitedkingdom
@Drostvideo
@Drostvideo 4 года назад
Great explanation of the marketing funnel
@Orthopatients
@Orthopatients 4 года назад
Thanks!!
@douglasdominic9871
@douglasdominic9871 3 года назад
Perfect,,,, good relationship is the secret of maintaining costumers, I love this video
@Orthopatients
@Orthopatients 3 года назад
💯
@deannairie4825
@deannairie4825 Год назад
Great content thank you for sharing
@superqbel8212
@superqbel8212 3 года назад
Well done bro. I appriciate your efforts a lot.
@Orthopatients
@Orthopatients 3 года назад
Of course!
@mumbaitiger
@mumbaitiger 4 месяца назад
Awesome. I have been trying to explain these basic fundamentals to one of my colleague who thinks he knows about Digital Marketing as he has attached few events while I haven't. Thanks to his attitude the business is not picking up.
@missb8889
@missb8889 Год назад
You are for real, I agree and that make sense . its not always advertise, money, or ask around to promote your business on your behalf its how you deal and show the best you has something to do to develop relationship without sounds like asking a favor from anyone , with the trust and quality it will spread out unknowingly also understanding your surroundings and knowledgeable about what you are doing so you also will look quiet professional Infront of your clients or costumer. Thanks for your clear idea.. well said.
@Sisters_in_the_Word
@Sisters_in_the_Word 2 года назад
Really great video with helpful analogies! Helpful content - THANK YOU!
@SimpleMarketingAcademy
@SimpleMarketingAcademy 4 года назад
OMG Keaton! Tip #1 is everything! Really great advice!
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it! Thanks!
@superatech
@superatech Год назад
I enjoyed your video and saved it to my Building a Business Folder.
@christianlamb
@christianlamb 4 года назад
Nice vid!! Super valuable info! I'm working about all of these tips at the moment. I think building relationships is one of the best strategies if not the best....gotta get in front of more people though and the right people so commitment and perseverance are key. Thanks so much! :-) Subbed!
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it Christian! Relationships are at the heart of life, so it makes sense they would be at the heart of business and marketing!
@luminescentempath
@luminescentempath 2 года назад
Making a sign, holy moly what a great suggestion! Thank you! Southern Cali massage therapist here with a small but growing practice! Thank you!!
@Orthopatients
@Orthopatients 2 года назад
:)
@AntonioFriasDance
@AntonioFriasDance Год назад
Very helpful and insightful video!
@lewisticknor
@lewisticknor 3 года назад
Young, conscientious and helpful. Thanks bro
@nishithchristian5407
@nishithchristian5407 3 года назад
Those were some of the really great tips. Appreciate yr content. Thank you
@Orthopatients
@Orthopatients 3 года назад
Glad it was helpful!
@ElizabethSampson
@ElizabethSampson 4 года назад
Very informative! Great advice :)
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it!
@TheFreshRinse
@TheFreshRinse Год назад
Great stuff. Thank you!
@faridgadimov1878
@faridgadimov1878 Год назад
Well done.
@EliteDovaGames
@EliteDovaGames 2 года назад
Great video, thank you for the ideas. This will help me lots!
@Orthopatients
@Orthopatients 2 года назад
Glad it was helpful!
@Eru0101
@Eru0101 2 года назад
Great video. My new business has been entirely based on building relationships which is enjoyable to me but painfully slow. That part, I've done well at, but there was great additional info to expand on here.
@Orthopatients
@Orthopatients 2 года назад
You got this!
@AdrianaGirdler
@AdrianaGirdler 4 года назад
Great video on marketing strategies! Cheers!
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it!
@fourtoes412
@fourtoes412 2 года назад
Great video - Recommendation is certainly the best form of advertising!
@Orthopatients
@Orthopatients 2 года назад
Thanks!! What business do you run?
@fourtoes412
@fourtoes412 2 года назад
@@OrthopatientsFreelance Carpenter - I watched a lot of your videos - excellent content - well done!
@elliottfoth6013
@elliottfoth6013 5 месяцев назад
Wow awesome video thanks so much
@liamfrank7813
@liamfrank7813 2 года назад
This information is worth millions
@Burt_Beebe
@Burt_Beebe 2 года назад
these are great tips! Thank you! Some of them, I actually knew intuitively and it's just nice to hear it solidified by you!
@sergioj.rodriguez1190
@sergioj.rodriguez1190 2 года назад
Fantastic information!! 👏🏼👏🏼👏🏼
@alinowak2619
@alinowak2619 4 года назад
Great how u help others promote their business online. This great niche. Congrats
@Orthopatients
@Orthopatients 4 года назад
Thanks so much Ali!
@AkimxGoki
@AkimxGoki 2 года назад
I'm very grateful..you have a pleasant way of coming across in your tutorial..the bonus is that there's a subliminal pat on the back..so I felt I was in the right track..yay🥳🤩😎🍹🍔
@Orthopatients
@Orthopatients 2 года назад
:)
@mallyfresh4361
@mallyfresh4361 Год назад
great advice
@GYLTLLC
@GYLTLLC 2 года назад
Thank you, very clear.
@GoCloudArchitects
@GoCloudArchitects 4 года назад
Interesting video on local promotion
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it!
@FionaFlyte
@FionaFlyte 4 года назад
Thanks for explaining about the customer journey!
@Orthopatients
@Orthopatients 4 года назад
Thank you!
@stackthenotary
@stackthenotary 10 месяцев назад
This is really good! I'll be creating a marketing funnel at the beginning of the year! Thanks! #stackthenotary
@TheMathylda
@TheMathylda 2 года назад
Thank you for your advices!
@Orthopatients
@Orthopatients 2 года назад
😁😁
@GarciaVideoProductions
@GarciaVideoProductions 3 года назад
Solid stuff. Straight forward.
@Orthopatients
@Orthopatients 3 года назад
💯
@miguelrivers9626
@miguelrivers9626 Год назад
Finally a straightforward video , other mfs be annoying like they in a ad , good fir 30 second not for 1 min plus videos
@michaelbacile8439
@michaelbacile8439 3 месяца назад
Any suggestions on budget for a start up wanting to do fb marketing? I’ve been running an interior demolition business for almost 2 years. Pretty sure I’ve peaked on word of mouth. My service is typically a 1 and done thing for homeowners. I do get repeat business from other general contractors, house flippers and a couple realtors but it’s not enough to keep my schedule full. I’m still on a small budget and seems like most YT guys are saying 1500/mo minimum, I didn’t want to spend quite that much yet. What are your thoughts?
@yoramnkhoma5918
@yoramnkhoma5918 2 года назад
Really appreciate it
@OutsourcingAngelVA
@OutsourcingAngelVA 4 года назад
Great tips Keaton. This video is a gem! xo
@Orthopatients
@Orthopatients 4 года назад
Appreciate it!!
@ChadCDorr
@ChadCDorr 2 года назад
I like the video!
@Orthopatients
@Orthopatients 2 года назад
:)
@nalwangaannie8984
@nalwangaannie8984 2 года назад
Thanks.Great marketing tips
@Orthopatients
@Orthopatients 2 года назад
Thanks! What was your favorite part?
@beutyjunki328
@beutyjunki328 3 года назад
I really appreciate the info it was much needed!
@victorramirez7343
@victorramirez7343 2 года назад
Do you own a beauty shop of some sort ?
@RachelSmets
@RachelSmets 4 года назад
Thanks! Another great video. I like to stick with organic traffic as much as possible but sometimes paid is needed
@Orthopatients
@Orthopatients 4 года назад
Definitely nice to get free clients. I still can't get over how exciting it is when a new sales call shows up on my calendar on autopilot through paid ads though, nothing like it!
@pedrosaldana129
@pedrosaldana129 3 года назад
Good information
@Orthopatients
@Orthopatients 3 года назад
Thanks
@evacarattini1438
@evacarattini1438 2 года назад
Thank you will try your strategies and let you know how it works out. 🙂
@Orthopatients
@Orthopatients 2 года назад
Thanks for the comment! What was your favorite part?
@lacieanddolly
@lacieanddolly 2 года назад
So helpful! Thank you!
@Orthopatients
@Orthopatients 2 года назад
Glad it was helpful!
@SocialConfidenceMastery
@SocialConfidenceMastery 4 года назад
This is good to know!
@Orthopatients
@Orthopatients 4 года назад
Glad you liked it!
@InvestWithOlivier
@InvestWithOlivier 4 года назад
Thanks for this. Really helpful info for me right now...
@Orthopatients
@Orthopatients 4 года назад
Let me know what helps you grow 💯
@DalDhaliwalOfficial
@DalDhaliwalOfficial 4 года назад
Great video Keaton. Really informative and very helpful tips. Thank you for sharing.
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it :)
@RandyNeumanRandYT
@RandyNeumanRandYT 11 месяцев назад
I wish I had found such a video earlier ahahaha as always, first you run into mistakes yourself, and then you start to study in more detail and realize that they could have been avoided
@shellislandshells65
@shellislandshells65 3 года назад
Thank you for the advice! 😊
@Orthopatients
@Orthopatients 3 года назад
💯
@antonioregalado8716
@antonioregalado8716 Год назад
Great video bro.
@Orthopatients
@Orthopatients Год назад
Thank you!
@KinserCharee
@KinserCharee Год назад
Thank you so much❤
@gnarrdog
@gnarrdog 9 месяцев назад
Nice video. I like the analogy at 10:30
@kristiyannikolov8473
@kristiyannikolov8473 Год назад
I started my accountancy practice but need to get my first clients. Can you help me get my first clients?
@blessingsentertainment5492
@blessingsentertainment5492 Год назад
Hey! Wondering if got you the help you needed
@MarcyKMomBOSS
@MarcyKMomBOSS 4 года назад
Oh my goodness I really needed these tips. Thanks!!!!
@Orthopatients
@Orthopatients 4 года назад
You're welcome! Enjoy 😊
@russellcarter6451
@russellcarter6451 3 года назад
Ok, he scared me when his first tip was “put up a sign” but this vid had some really great info in it.
@Orthopatients
@Orthopatients 3 года назад
Haha! Glad it helped!
@bananathebread4678
@bananathebread4678 3 года назад
Thanks! I will use these and see if it works.
@Orthopatients
@Orthopatients 3 года назад
Please do!
@amith0tube
@amith0tube 3 года назад
Wow! This was so good!
@Orthopatients
@Orthopatients 3 года назад
Thanks!
@bthorn5035
@bthorn5035 7 месяцев назад
Im about to start a mobile brake repair business. No brick and mortar store. I need to advertize within a 35 mile diameter in a major US city. How much should i be spending to boost my ads on facebook, minimum?
@djc8303
@djc8303 3 года назад
Wow increible
@Orthopatients
@Orthopatients 2 года назад
Thanks! What did you like?
@phillipsahwenje4800
@phillipsahwenje4800 11 месяцев назад
Hi when your client is getting Leads they are supposed to answer the messages for example form social media accounts themselves? If so what if the schedule they have is making it difficult to reply would you suggest that i answer those messages? another thing is getting into groups or audiences to market my clients business, is my duty to do that or the client?
@travisking4390
@travisking4390 8 месяцев назад
When it comes to marketing everything is just a piece to a bigger puzzle, and the pieces are always changing.
@billdenaldo2881
@billdenaldo2881 3 года назад
Your video has been very helpful
@Orthopatients
@Orthopatients 3 года назад
Thanks Bill
@rad84duran88
@rad84duran88 Год назад
Great info thanks .
@emilegoguely4032
@emilegoguely4032 2 года назад
Thanks!
@Orthopatients
@Orthopatients 2 года назад
No problem!
@TheNeatery
@TheNeatery 3 года назад
Great video!!!
@Orthopatients
@Orthopatients 3 года назад
Glad you liked it!
@nandoism
@nandoism 4 года назад
Keaton! Wow! That sharp sound effect is totally attention grabbing! Lol. 🔥🔥🔥 Great tips. I never thought about a sign being a piece of content. Smart. ✅✅✅
@Orthopatients
@Orthopatients 4 года назад
Glad you enjoyed it my man!
@banditt18
@banditt18 6 месяцев назад
I have a karaoke business i got business cards floating out there but other then that having issues figuring out other methods of advertisment
@fathiyahashi807
@fathiyahashi807 2 года назад
Thank you
@Orthopatients
@Orthopatients 2 года назад
You're welcome :)
@alikouzayha3344
@alikouzayha3344 5 месяцев назад
Oh my God, it’s Peter from the hunger games
@Timberbeartrail
@Timberbeartrail 9 месяцев назад
I’m wondering if you continue to post this stuff I hope so
@evoplanet627
@evoplanet627 2 года назад
hi I'm 14 and trying to start my tea business but I don't know where to sell, any tips?
@joshsidhu2927
@joshsidhu2927 3 года назад
Hey, I am a small auto repair shop and am looking to get more customers. Most of my customer now are 25- 65 no I am not sure how effective social media will be advertise. Do you have any tips or suggestions on what the best way for me to advertise would be. thanks!
@Orthopatients
@Orthopatients 3 года назад
I know auto shops who have built 7 figure businesses just off of optimizing their Google my business profile. Feel free to email me at keaton@orthopatients.com for more info
@victorramirez7343
@victorramirez7343 2 года назад
Josh i think you should definitely start promotional campaigns on social media start small steps like displaying before and after images and videos of the great results in your care repair shop that’ll really introduce you to a younger demographic bro trust me
@saleswithKyle
@saleswithKyle 5 месяцев назад
I like your content, but I had to bounce bc of the bell, too loud!
@scottmclean4237
@scottmclean4237 2 года назад
I am a woodworker / product design but haven’t worked out what I need to focus on?
@Orthopatients
@Orthopatients 2 года назад
The simplest way to generate more jobs
@shyam3813
@shyam3813 2 года назад
Thanks for all , I have small business. I want to grow my business in next leave, but i don't have any investment. so without any investment how I improve my business.
@balex556
@balex556 Год назад
You can improve your business by creating awareness and by that you can create a website for your business and then build a social media ads for it in no time you will get good results And if you want to do all of this am an expert on ads, website design and development I can belp you grow your business into more standard
@bobscruggs9051
@bobscruggs9051 3 года назад
We have matching shirts my wife bought mine a few months ago .
@Orthopatients
@Orthopatients 3 года назад
Love it haha
@palmtreesrus9824
@palmtreesrus9824 3 года назад
How do you feel about Yelp as a marketing tool?
@Orthopatients
@Orthopatients 3 года назад
Get positive reviews, but I wouldn't pay Yelp for your listing. There are a lot of horror stories about them removing positive reviews if you ever cancel your monthly payment to them