Greenwashing - a deceitful marketing gimmick where companies exaggerate their environmental actions - is “egregious” as it takes advantage of a movement that affects everyone on earth, according to Bill Weir, CNN’s chief climate correspondent.
A recent global survey conducted by US-based The Harris Poll and sponsored by Google Cloud found that six out of 10 executives admitted to overstating - or inaccurately representing - their sustainability activities.
“They are taking away the social licence of other earnest actors who are trying to do the right thing,” Weir said during an exclusive video interview with AGBI.
6 дек 2023
