HOW TO START A SUCCESSFUL CLOTHING BRAND - #27 

Welcome back to another episode of "this is not a podcast". In this episode we speak to Kaiz Jaffer, the creative director of Urbanflux! Urbanflux is a purpose driven clothing brand with “calm thru chaos” as its philosophy. We speak with Kaiz about his journey of starting the brand, the creative process, the challenges of having started Urbanflux & the street wear industry in general. We also discussed the influences flex culture, the whole new world we live in and how we traverse our own chaotic lives. The conversation will especially resonate with those who are looking to be entrepreneurs in the fashion & design space!
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#fashion #streetwear #kanyewest
0:00 - Intro
1:20 - How we know Kaiz
3:10 - About urban flux
7:19- Urban Flux Brand philosophy and identity
10:00 - How hard is it to start a clothing brand
15:00 - What to look for in a brand
16:29 - Opinions on Bluorng
19:12 - Why branded clothes don't last
21:59 - How Kaiz started Urban Flux
25:16 - Least favorite part of running Urban Flux
33:33 - Brand's building loyalty
47:15 - Calm through Chaos IRL
50:25 - Sharan in Mumbai
54:30 - Inspiration for Urban Flux
57:38 - What's with fat kids and black tee's
1:03:20 - Flow state
1:05:25 - How to start your own brand
1:11:45 - Standing out
1:32:23 - Biggest challenges on social media
1:37:40 - Individuality in the world
1:45:18 - outro