I'd Like to Buy the World a Coke Commercial - 1971

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This is a restored version of the famous "I'd Like to Buy the World a Coke" ad from 1971. Called the "Hilltop" ad at the time, it is recognized as one of the most beloved and well-known commercials in history. The commercial was highly popular and was part of our 1971 "It's the Real Thing" campaign. It has been consistently celebrated as one of the most memorable and iconic spots in advertising history. "I'd Like To Teach the World to Sing, In Perfect Harmony," was later recorded by the New Seekers and released as a single. This link goes to the official history of the making of the ad: www.coca-colaco...

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7 сен 2024

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Комментарии : 606

@thevibeguide 9 лет назад

*Don Draper*, you'll be missed.

@ColonelGreen 9 лет назад

All seven seasons of "Mad Men" turned out to be the origin story for this ad.

@shlbycindy1 8 лет назад

I was around 10 years old when this ad first came out on TV. No matter where you were when this came on everyone would stop to watch it and then smile. I think it's one of the best commercials ever made. I love that Mad Men ended with this.

@MultiRabe 7 лет назад

Cindy K I was 11 when this aired, and remember it well! A couple of years ago, I met this British guy who said that his mom was one of the young singers in this commercial...she had just celebrated her 75th birthday....such a beautiful thing!

@spock7945 6 лет назад

www.coca-colacompany.com/stories/coke-lore-hilltop-story

@mattbellamymate 6 лет назад

I don't like it. Co-opting the counter-culture to sell more product. It's cheap and lazy, fitting from such a scummy company as Coca-Cola.

@HAL--ov4qu Год назад

This and the Mean Joe Greene commercial were the two best soda commercials. Now I cannot even get a real soda! Just this high fructose corn garbage that taste foul and leaves a film on your teeth.

@bawoman 9 лет назад

Now Im going to get emotional everytime I hear this. We will miss you Mad Men.

@alansd19 9 лет назад

it's Don's commercial. The girl at the front desk at the retreat is in this commercial

@mtgentry 9 лет назад

Alan A good catch! They do look very similar.

@jgrd 9 лет назад

And it was filmed in Italy, Betty's favorite place :)

@sresradabalada 9 лет назад

Jessica Rodriguez wow you're totally right.

@TheAndrewj96 9 лет назад

Don. Come home.

@Jakegomez48 6 лет назад

This needs to be remade in 2021 as a 50 year anniversary omg

@wesleywyndam-pryce4081 9 лет назад

Goodbye Mad Men will never forget this show

@cicadianrhythm 8 лет назад

I understand that you're just trying to sell me a product, but this always manages to hit me in all the feels.

@antonnguyen9870 8 лет назад

I just finished the Mad Men series and I loved the ending. Realism capitulated in the life of an unhappy man who perhaps can turn it all around. Reminds me of my father whom I love very much and at this moment proud of his sacrifice and hard work. He never did get to enjoy his life but I won't make that same mistake. God Bless you papa.

@MattViel 8 месяцев назад

Cat's in the Cradle

@megaCK1000 9 лет назад

THIS IS HOW MAD MEN ENDED NEVAR 4GET

@JonathanMeyers 9 лет назад

I am guessing Mad Men ends with this Ad in some way...

@heavyhogs7568 9 лет назад

How could you possibly know that?

@ScudX 9 лет назад

Jonathan Meyers but did you make any money off of this guess

@BLyricalMusic93 9 лет назад

Jonathan Meyers Woah...

@AlexxEnglishh 9 лет назад

Jonathan Meyers You should've placed a bet

@SilverEyeOfTiger 9 лет назад

Jonathan Meyers Mathew Weiner?

@jeffr1795 9 лет назад

I was hating the whole Don Draper hippie traveling the country storyline...I mean really hating it and disappointed. But then...that ending? OMFG! Awesome.

@mckenna8663 9 лет назад

Jeff R I was right there with you. I was even watching the clock thinking...really? We have 20 minutes to tie this all together. NO! Don't introduce ANOTHER guy telling his story... and then...Bang!

@CrociatoAzzurro 9 лет назад

Beh. I didn't like the angle with 'Diana the waitress'. So much of this season on her. Thought there was a legit story there somewhere.

@bsanaee 9 лет назад

Jeff R For a few terrifying seconds there I thought they were going to fade to black / cut to credits with Don hugging that crying dude.

@mckenna8663 9 лет назад

Regarding Diana...and not to get too New-Age about this (I am so NOT a New-Age type person.) I think the whole Diana thing was that he was both reaching back to capture the past (Diana was a cheap Rachel/Sylvia knock-off) and trying to SAVE another version of himself without doing the tougher work of facing and fixing himself.

@docpj72 9 лет назад

Jeff R agree-i hated it a first but you couldn't beat that ending!

@CptLoonee 9 лет назад

Don Draper's last work...

@justinjones7049 9 лет назад

CptLoonee nah man Peggy

@ivanbizama1419 9 лет назад

CptLoonee This guy knew it all along!

@hdsndsnfdds 9 лет назад

CptLoonee You were right!

@CptLoonee 9 лет назад

Oh snap!!!

@CptLoonee 9 лет назад

You know what the sick part is? I just went to my fridge to get a coke. Curse you Don Draper!

@summerlyu7199 9 лет назад

Goodbye Don,thank you for keeping us company for over 7 years. And this commercial is one of the greatest .

@whatwouldbrianwilson 9 лет назад

100,000 people wrote to coke thanking them for the ad. Think about that. the pop version of the song not only became a hit single, the sheet music was the bestseller of the decade, sung by every chorus in every school in America .. Coke donated all the song profits to UNICEF. This song and ad seems saccharine now but at the time was seen as a healing antidote to the pain left by the 60s. A hopefilled coda to a new age if you will.

@mkzenthusiasts 5 лет назад

An ad similar today could go a long way to healing this country as long as it's kept non partisan and sung by middle America the people who feed the coasts

@sjanssen0 9 лет назад

This video is going to have 1 million hits within the next hour.

@franktalk5037 9 лет назад

***** Mad Men was never a show that garnered massive ratings.

@kbaker2023 9 лет назад

Linkjoy123 ***** Close to 100k more views now. Maybe by the end of the week

@franktalk5037 9 лет назад

trha2222 Of course its relative. How about comparing it to other cable television shows?

@fieldingm1969 9 лет назад

***** Wrong!!!!

@chownful 9 лет назад

trha2222 That the video failed to obtain the stated amount of views ya dumbass.

@I.areejmm 9 лет назад

Don Drapper's smile at the end wasn't just about finding the inner peace, it also meant he just found the idea for coca cola commercial and gone back to work. Because that's what he does best.

@illtakethebox 8 лет назад

goodbye, madmen.

@patfusco2211 9 лет назад

I'd like to see this redone with these same people now, whoever is still alive. That would be fun to see. Though I'm not a Coke fan, this is one of the best commercials ever, and great ending to Don's and Peggy's journey. Bravo, Mad Men!

@delanotion 9 лет назад

They actually did remake it in 1991. It played during the Super Bowl and featured the same people ( and their kids ) on the same hilltop.

@jmarcedwards 9 лет назад

Yes...Mad Men's ending was more than I could have imagined. My thoughts exactly that Don ended it on the highest note. It brought back to me all of the great memories that Mad Men always reminded me of during my youth.

@williambacot240 8 лет назад

I was 9 years old and still remember it.

@lorineilsen9988 10 лет назад

this is the best coke commercial ever, absolutely ageless

@Brash1959 3 года назад

I dont get how people could not like this. Especially at that time..all this generation wanted was peace and love.

@laserlotus1504 8 лет назад

I miss Mad Men so much... :(

@jamesthewineguy 8 лет назад

A successful ad when you want to see this again and you get goosebumps.

@SuperSCORPION1958 10 лет назад

They were happy times... with so much life to live! Thanks for the memories...

@bireso1 4 месяца назад

happy times? Vietnam war still on? its the real thing

@amitnagpal1985 9 лет назад

i'll miss mad men. it never underestimated its audience's ability to be subtle and understand the nuances. bravo to the ending of a magnificent magnum opus.

@NightStars1122 9 лет назад

I still remember this commercial and song on TV when I was a very small kid. Wow what a memory.

@richardcarrier9862 10 лет назад

Of course, if this commercial was done today, it would be in every language except English.

@ethanradd 9 лет назад

Produced by Joan P. Holloway

@PinecrestNova 9 лет назад

Ethan Radd No way. She got her payout from McCann for the sexual harrassment mess and was starting her own production company.

@TheSaintjonah 9 лет назад

PinecrestNova You don't think, just maybe should could have used that PRODUCTION company to PRODUCE the ad for Don?

@jeffreyflorence3711 9 лет назад

Jonah Carpenter Coke was a McCann account. No way in hell they would work with Joan (or vice versa) after the sexual harassment payout. Either Don called Peggy (or Roger) or he went back to McCann.

@TheSaintjonah 9 лет назад

Jeffrey Florence oh that's true. Didn't think of it that way.

@ddstar 10 лет назад

my left ear enjoyed this

@sparklesalt 11 лет назад

My mom worked for Pepsi in 1971, where this Coke commercial really blew everybody out of the water. They had study groups on it, and my mom brought home some of the materials including a vinyl record that had a million outtakes from Coke on it as they worked on recording various versions of that song. I had a record collection of three: Elvis, the Beatles and Coke. Played 'em to death. I'd love to buy the world a Coke, this brings back so many fond memories!

@MrJingod 9 лет назад

Mad Men... Best show of all time!

@Pocockable 9 лет назад

This commercial came out when I was about two, and I pretty much grew up with my mom singing and whistling the song.

@vincentbelfire2873 4 года назад

I was 8 years old when this commercial came. It was great then and still is, better then the crappy coke commercials today. I drink Coke and always will. Drinking one now, Vanilla Coke

@prenton_dice4698 9 лет назад

Thanks Don!

@kirk09100 9 лет назад

I was 4 in 1971 so I cannot pretend to remember it at the time. Add to that that I was livivng near Montreal in a french speaking environnement. But I am certain to not make a mistake when I say that I remember that tune in a Coca-Cola Christmas ad with the big Christmas tree in New York at the end of the 70's beginning of the 80's on American television.

@47tooter 3 месяца назад

I was 9 in 71 and still remember every word of this. only 53 years ago.

@TheVoiceOfLiberty1 9 лет назад

A lion may be wounded or even killed. But he never accepts defeat. Here's to Don Draper, a legend of the industry

@jandevito 11 лет назад

My favorite ever commercial, even loved the remake years later. Really wished they would show it Christmas time like they used to.

@heavyhogs7568 9 лет назад

Mad Men sent me. All hail Don Draper!

@willamato 9 лет назад

Ommmmmmmmmmmmmmmmm --Don Draper

@utahknifeworks5443 6 месяцев назад

I was 8 when this came out. I will always remember this commercial as one of the top in my fading memory bank, along with the Oscar Mayer bologna commercial!

@junesenff8549 7 лет назад

I have one of the original 45 recordings of this song by The New Seekers. 1971. Flip side has 1. Little Bit of Sunshine :60 2: It's the real Thing :60 It also says on the record "This is not to be played on the air." # 1 song says Copyright @1971 The Coca-Cola Company "2 song says Copyright @ 1969 The Coca-Cola Company

@RazHolly 9 лет назад

Thank you Don for the commercial

@tinafields9647 9 лет назад

Perfect ending. Great job Peggy! Coke...the real thing.

@froggmanis1 12 лет назад

Don't feel lonely, I was only 8 in 71, but I remembered when this commercial came out.

@ilbv5 9 лет назад

You'll be sorely missed Mad Men.

@327JohnnySS 10 лет назад

If only dreams came true,pray to your inner soul for peace in the world ! and air this on any giving day any where and watch the responce!

@SCHRUBBE1966 8 месяцев назад

Who can ever forget the great hippy Coke commercial 😅😅😊😊😊

@singalongwithjohn 10 лет назад

Elizabeth still has the 45 record of the original recording. Her Mom sent away for it back when the song first came out.

@HankJDog 10 лет назад

I was 13 when this commercial aired...and I thought this was so cool...it made you feel like the world was your oyster and if you put your mind to it you could do ANYTHING...wow...how wrong can one person be...

@michaelmcclure886 10 лет назад

I remember this song/commercial when I was for or five and that was in 1977 or so. I still wish they had commercials and catchy songs like that now.

@MissMusicFan1 13 лет назад

So glad they're sending this commercial on norwegian tv! Me and my friend couldn't stop singing this yesterday! Such a happy-song :D

@CelesteK 13 лет назад

You get to relive the Hilltop Coke commercial on You Tube. It's the feeling of being young at the time and wanting to change the world with a song. :)

@cameriqueTV 9 лет назад

Don was crying while hugging the guy, for giving him an idea for a commercial. There was a Budweiser spot based on that.

@SimMaster 9 лет назад

Bravo Weiner

@smichelle65 9 лет назад

Brace yourselves for the Mad Men fans!

@theotherme4120 8 лет назад

this commercial definitely would have gone viral if the 70s had the world wide web

@theotherme4120 8 лет назад

? did they not have superbowls in the '70s? i don't know anything about sports

@avrilbest2675 10 лет назад

Great advertisement for my favourite refreshment

@JRobertOppenheimerVideos 7 лет назад

It ain't no joke, I'd like to buy the world a toke and teach the world to sing in perfect harmony and teach the world to snuff the fires and the liars. Hey, I know it's just a post, but it's spice for the recipe. This is a love attack, it went out, but it's back. So don't delay. Act now. Supplies are running out. And if you're still alive, 6-8 years to arrive. And if you follow there may be a tomorrow. But if the offer's shunned... You might as well be walkin' on the sun.

@MarinCipollina 9 лет назад

I just went to the fridge for a glass bottle pure cane sugar sweetened Coca-Cola chilled to 33 degrees fahrenheit. Now that's the Real Thing.

@PinecrestNova 9 лет назад

I'd like to think Don dialed this idea in from the retreat center and continued his life hanging out in Northern California. Maybe he opened a car repair shop or something. The possibilities are endless!

@lenisemicolon 9 лет назад

PinecrestNova That's my theory too! He phoned it in to Peggy!

@mm8067 8 лет назад

no volume...! one of my fave commercial back in 70's!

@fromthesidelines 13 лет назад

The song, written for Coca-Cola by Roger Cook, Roger Greenway, William Backer [representing Coke's ad agency, McCann-Erickson] and Billy Davis, was introduced at the time this commercial first appeared, 'Leonie'- in the summer of 1971...forty years ago. It would cost a fortune to refilm it as a "retromercial" today.

@MrMrBuu 9 лет назад

I never liked Mad Men but the show grew on me and now I love it. A perfect ending to a perfect show.

@tabbypappy 9 лет назад

Wow....the man responsible for the deaths of his brother and Lane Pryce (among other faults) also created one of my favorite childhood ads....amazing.You were untouchable as an ad man,Don.I think I'll have a Rum & Coke in your memory.

@user-zu8ox5jg7t 5 лет назад

I saw this commercial film when I was young !

@radiotelefonia 8 лет назад

I have the sister version of this commercial in Spanish which was partially reshot in the opening and partially reedited and featuring also text in Spanish. I have the soundtrack coming from the original tapes.

@brtdud7 9 лет назад

Thank you based Don "Dick Whitman" Draper for providing us this.

@MrWackypackages 13 лет назад

I love this song! It's so catchy!

@MichaelBrookham 13 лет назад

Happy 125th anniversary, Coca Cola!!! You are a great drink.

@digitaldirt7773 4 года назад

After 30 plus years years this is the best marketing song ever

@zoso73 8 лет назад

Bill Bracker RIP.

@jaggin7561 3 года назад

Happy 50th Anniversary to this Coke ad!

@tanohuizar 10 лет назад

I don't really remember this commercial. In 1971 I was in Okinawa, Japan in the USMC wondering whether I was going to Viet Nam. Good memories.

@iHeartsNostalgiaPit 9 лет назад

I wonder if Coca Cola will re-release this song on iTunes now thanks to Mad Men

@yminic55 9 лет назад

Miss Blankenship. Ken Cosgrove tap dancing. Cooper's post-death song and dance. And everything Sterling ever said. Thee best show ever!

@franktalk5037 9 лет назад

Ironic that such an iconic commercial originally aired in the greatest year in human history.

@docpj72 9 лет назад

A fine finish to Mad Men-this song was real blast from the past growing up in the '70s!

@Mark22134 8 лет назад

70's When coke tasted like real original Coca Cola.

@wingitprod 8 лет назад

I miss the glass bottles.

@Blackstaar52 8 лет назад

just buy mexican coke, its basically the 70s coke

@chunkylefunga 7 лет назад

Come to Europe, we still make it here.

@justforfunacct1 9 лет назад

Men Men brought me here. As it will many more viewers tonight.

@Liamyownzu 9 лет назад

Sour Kream wow

@CrociatoAzzurro 9 лет назад

Did you get an early viewing somewhere? AMC worker?

@justforfunacct1 9 лет назад

CrociatoAzzurro No I just found it hard to believe that Mad Men would end without referencing this ad somehow. I knew it either had to be the ending song or Don's magnum opus.

@CrociatoAzzurro 9 лет назад

I tell you what though. Show was scheduled to end at 11:17pm EST. They seemed to wrap everybody up and at around 11:13 they went back to Don. By this time I was bored to tears but knew the end was near. Had NO idea how it could possibly end. Definitely didn't expect the Hilltop Coke Ad to appear. (though I DO know of this commercial's existence before Mad Med). TBH, when he was on the phone with Peggy I thought he was going to kill himself.

@benmeyer2916 9 лет назад

It sounds great! I can hear it crystal clear! LOL!!!

@Thor13332 9 лет назад

This brings back sooooo many memories.

@andresarielgarcia 9 лет назад

we will miss you Mad Men! Thanks Don

@neonhlapo2962 9 лет назад

Mad men brought me here!

@Sambenmaggie 11 лет назад

During Passover (Jewish Holiday) you will find a lot of the plastic bottles switch over to cane sugar. They will have different colored caps so you can easily identify them (Yellow Caps) Glass cokes can be bought in the US, although they will still be mage with HFCS. I often grab a few at my local supermarket (McCafferies) before the weekend. Lastly, you can always go for the Mexican cokes. They are in a glass bottle AND use cane sugar, although they are a bit harder to get (in my area at least)

@yumyummoany 12 лет назад

It was a wonderful ad, spoke to us at the time. Yes, we are in our 60's now, but we had a helluva ride from then till now!

@yokie52 11 лет назад

Great seeing that one again! We were on the right track in the 70's and got derailed in the 80's.

@seanmurphy1218 9 лет назад

Good work Don

@SuperMcstorm 9 дней назад

The best commercial ever!!

@joneschan630 9 лет назад

Advertising is based on one thing. Happiness.

@markb7305 9 лет назад

Mad Men finale was perfect. Thank you Matthew Weiner!

@ssbmars2 11 лет назад

If you read the actual account of how this commercial was created, you'd see that it isn't that unrelated. Also, the 'I'd like to buy the world a coke" commercials were apparently the most successful ad campaigns in history. I couldn't help but laugh at your dodge comment though. That was golden.

@FarhanKhan-sl6qd 6 лет назад

Here 20 sec after season finale , Sometimes you just have to let go to let it come to you

@Schnipp08 12 лет назад

Everyone in this commercial is over 60 years old now, weird to think. But it's a lovely commercial.

@uhcougarformai 11 лет назад

I do love the song no matter if I drink coke or any other soft drink.

@WarpRasengan 9 лет назад

Don Draper Brought Me Here

@Schalot 12 лет назад

@TheIzkool Imported coke from Mexico is becoming a lot more available these days, it's in a glass bottle with cane sugar, you can find it at almost any wal mart or buy it in cases from Costco or Sam's Club.