Amazing video!! so valuable !! Personally I would LOVE to see you doing a review / audit on a brand. I would love to see you go over a struggling brand's store or social media, and fixing it. it can be a parallel series, and I would watch every episode! I would love to see you implementing the theories into practicality.
AMEN. A good brand runs like a Swiss watch. All the little gears are the marketing tactics but if you don’t have a solid brand foundation / voice engineered for a specific demographic those marketing tactics are pointless. You need that one big foundational gear that the little gears spin off of. It’s an analogy I heard literally hundreds of times in college marketing courses & then in the workplace on clients. Great video. It’s an extremely important tip. 👍
