Inside the world of 'mom-fluencers' | Nightline 

I despise TikTok and all influencers. What a dumb part of modern society.

That other mom influencer who makes fun of Utah Moms and calls her fictional daughter ChickenLee is the absolute best!!!!!😂😂😂

Exploiting your child online for money and views is crazy.

It's disgusting. These children don't even have the ability to give consent to be filmed.

Children should not be on the internet....Period!

I sure hope these mothers are putting aside a portion of their income for their kids. Child labor laws should cover social media.

You’ll never see a non conventionally attractive and poor mom rise to “fame,” though. 🙄 Those are the moms *I* want to see. Those that are busting their ass daily at work and at home, fighting depression, and trying to navigate the world while protecting and loving their kids just like me.

Personally, I feel like influencers are terrible people. Parents forcing kids to perform. Nothing natural about their homes or 'on screen's lives.

Knowing the difference between critism and out right hate are important. I don't think influencers understand that. Its okay to admit your wrong and make mistakes, own up to it.

if she doesn't like the criticism then she can always stop making content..

Kids shouldn’t be used as props.

I only personally support and view influencers that keep their children out from in front of the camera. In my heartfelt opinion, it’s one thing to creatively express yourself and your interests, or share your skills and teach others…even share your homemaking and (carefully) display your personal design in it, but children should be left out of it until they are 18 and can legally choose to be in or out of being on display for billions of people around the globe. Especially with the predatory nature of many humans that could be a legitimate threat to their safety. I’m SEVERELY concerned for these children.

Some people may be able to handle things such as this better than me, but for me personally I had to stop watching some of the creators I followed prior to becoming a mother because the expectations they had created in my mind nearly drove me insane. I expected to lose weight more quickly postpartum, and these people made motherhood look easy. Saying things like “My baby is only four weeks old but she already sleeps all night..” I had zero experience with children and no friends who were mothers. All I knew was what the internet showed me. I thought I was doing everything wrong, but it was just reality!

using your kids as content is just wrong. they have no say in the matter. having millions of ppl watch your kids with some being obsessed, is scary. you must know they dont all have good intentions and whats on the internet is there forever.

Honestly, I couldn't tell most of those moms apart.

Crazy how they’re monetizing their kids!

Mom-fluencer is a new term for me. I am not surprised at all that it was coined though. My wife loves watching TikTok and she definitely fits the stereotype.

I always thought Mormon women set the tone for Pinterest, which I've been calling the Pinterest effect when I see clones in aesthetics. I think this piece confirms it. Modern Farmhouse, thats them.

As the commentator said, young and blonde and sexy and hot and white girls. Young Mormon women are like that. They don't seem to be poor, either. I guess all the Mormons are rich and live in Utah where the cost of living is low.

Whatever you put out online, you have to expect it will be scrutinized. There's nothing you can do about it. So be very careful when putting your children and your family life, some of the most intimate parts of yourself out there online.

Utah Mom is a great parody of the mom influencers. Hilarious!

When you want to open your life up to the public/world you have to acknowledge it comes with pros and con!whether its worth it,is up t o the individual.

We make covenants to have NO sexual relations outside of marriage. It’s a serious sin. No man can serve two masters. Soft porn doesn’t belong in Heaven, soft swinging certainly doesn’t either. If you’re ever being persuaded or convinced to dip your toe into something, just consider the consequences if you jump in. If that’s not okay, neither is dipping an inch. - This advice applies to more than members of the Church of Jesus Christ of Latter-day Saints. Ask if Jesus would do it. Ask if your language, behavior or media belongs in Heaven. If you’d like to BE in Heaven, you must strive to be purified and sanctified through Christ. No unclean thing can dwell in His presence. - A “little” sin doesn’t exist.

Taylor Frankie Paul was also recently arrested in Herriman Utah for Domestic violence. she was the aggressor and she injured her daughter in the process of attacking her boyfriend.

Wow I’m glad I never made a TikTok account, what a weird app.

No need to be hostile towards women who enjoys this but I would choose a world without social media, RU-vid only tho

Just came here to say they are bad mothers exposing their children to the world without their consent

This gave me heavy 8 Passengers vibes

Stop using your children to make money. Kids of influencers need protection like child stars got from the Coogan Act.

Lmfao. Utah mom brought me here. 😂

They always say "white" like it's the worst thing.. speaking about anyone's race or something they can't change in negative connotation isn't right

Oh my GOD! Literally! Let me stop watching this. Done half way.

Mom influencers? Is that the same thing as bored housewives?

So many women on the internet look stunning then they start talking, and I think, "Wow, they sound absolutely brainless."

expoliting your own kids is a great way of making money.......making money and worshiping the money god is our life....love it.

She looks way different when she’s not on the filter

The advent of "social" media and its marriage with smartphones was the beginning of the end. We're never going back, unfortunately.

Why is the lady so into them being white 🤣

I've been biting my tongue and trying not be mean, but...seeing some of the misapprehensions here in the comments... The women shown in these clips do not present as church-going Latter-Day Saint women. It's like showing someone in a football uniform and talking about their performance on the soccer field. Trying to link these women to the advice of a Church leader like President Ballard (RIP, Brother) is a really disingenuous act on the part of a news outlet well-known for their opposition to the Church of Jesus Christ of Latter-Day Saints.

I wondered why so many of them were Mormons.

so soft- swinging Mormonism, so creative.

I was quiet surprised to see Mormons behind this; it just doesn't seem very christian to me, very god like. The Mormon church I went to for a few years was very multi culture, maybe even more Samoan and Fijian families than white. America just does things differently I suppose.

It's nauseating and too damn much. Nobody really cares about your kids first diaper,first steps-aside from friends and family. Lots of obviously staged content and they know it

I'm a mom who got sober when she went to jail and found out she was pregnant. I've thought about sharing my story but I always get shy lol

All of this is disturbing and disgusting! They're behavior is trite and completely self-serving. 🤦🏼‍♀️

kids should never contribute to a family's living in ANY way. chores is one thing, but contributing financially, or even contributing to childcare by watching younger siblings, is a big NO NO

When I have kids, I am not putting them on social media at all. I don't even want them using it to be honest. It just creates an entire culture of narcissism

It's a great way to be at home with your kids while profiting from them.

How this is not forbidden by law is beyond me. Kids are not protected here at all.

Why is there a term for everything now? 🙄

Mom and influencer doesn't go in a freakin sentence 😂

Just wait until we see what the long-term effect of this family vlogging has on their kids!! This is a huge problem because people are using screenshots of these young kids,,for things they shouldn't! Remember, kids can't give informed consent to be on the internet and the worst part is, the internet is FOREVER! Look at the recent arrest of a couple women for severe child A!

I’m sure this is not what Elder Ballard had in mind when he encouraged women to share their lives and how the Gospel of Jesus Christ has blessed them. I hope these families can heal. Christ can heal all wounds, even the self inflicted ones.

2:48 this sounds so conflated. But very typical & unsurprising. Mormon w, momfluencers and dont make up the majority of pupular momtok/momfluencers. Im not even convinced they're that mainstream. I aay this becuase I've seen a few people claim they started momtok/mom fluencing...

As someone who lives in Utah. None of this is a surprise or out of the norm.

First question at a mormon reunion.What's your posterity number ? 😅😂

I only watch one or two shoppers on you tube that’s it.

It’s not real some the kids are now coming forward saying they wouldn’t wish it upon their worse enemy

get off sm, problems solved.

Influencers be gone!!!!

We are all addicted to the privelege of the pretty

These are the weakest people I've ever seen. They need validation constantly it's ridiculous

Personally, I despise those adults who use their kids (and I'm talking about ALL kids under the age of 18, in the USA specifically) to make content. Leave your kids out of your content. If they specifically ask to be in a video, fine, but make sure it's kid friendly and you aren't parading your kid around in costumes meant for adults (like those child pageant people).

Can we stop looking down on a women just because she cares about her appearance or because she's blonde like I'm not blonde but I wouldn't become less of a good mother if I decided to dye my hair blonde.

Snore.

Well…Mormon mom…does Lori Daybell ring a bell? No one is perfect and no mom is perfect, so if you see is only perfection, that’s the biggest red flag.

She’s not realistic

Hernandez Ruth Lewis Gary Jones Mary

taylor frankie paul is not really mormon she clearly grew up mormon but it’s clear she doesn’t practice the religion anymore. she would have gotten excommunicated for cheating on her husband.

Our society loves narcissists

Clark Eric Robinson Jessica Hernandez Charles

It's amusing that these women are referred to as "blondes". 🤣

OH MA GAWD...LOOK AT ME!!

She has no job. Stay at home mom. Has nothing better else to do

The Norman religion most of the things that has me worried is that they are starting blogs which is fine but in the same way not and for some reason the article turned into swinging :$

Nobody should be able to use their kids to make money

Moore Mark Lee Anthony Thompson Charles

Good god,mormonism...still!!!don't even start with the excuses.

The Miranda-Chick is extra-cringe!

I would venture to say that all that have a plethora of kids and/or seek to cash in on their children are abusive creeps one way or the other.

Harris Kimberly Young Donald Perez Lisa

TikTok is cancer

Smokes 3 packs a day didnt know

So they were swings who cares? They didn’t harm people or brand anyone. They didn’t do this to children. It’s not a huge deal at all!

Its so cringe

bizarre

🥱🙄

I have never heard of any of them 😂 get off social media. They are never happy people.

I love the Book Of Mormon and the beautiful people in this church. 💕

The worst thing about these women is they do nothing but steal content ideas from Black women. Zero creatively but they get all the rewards.

I love mom influencers ❤ .