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Iris Coker and Betina Goldstein: Not All Creators Are Creative 

Traackr: Data-Driven Influencer Marketing
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On this episode of the Fast Traack, Iris Coker, Director of Global Influencer Relations and Social Content Strategy at Kate Spade, and celebrity nail artist and content creator, Betina Goldstein (@betinagoldstein), discuss the importance that creativity and originality play in brand and creator partnerships - especially as the creator economy continues to evolve.
During the conversation, Iris and Betina also share:
- Their journey of breaking into the creator economy
- The biggest myths for both marketers and creators
- How AI will start to play a major role in creators' jobs
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12 сен 2024

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